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All Journal Admisi dan Bisnis Jurnal Studi Manajemen Bisnis
Utaminingtyas, Rara Ririn Budi
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Social Sciences

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The Influence of Social Media Use to Work, Total Quality Management, and Organizational Culture on Organizational Performance in Digital-Based Food Processing MSMEs Siyami, Nely Falahati; Setyadi, Dody; Utaminingtyas, Rara Ririn Budi
Jurnal Studi Manajemen Bisnis Vol 5, No 1 (2025): Jurnal Studi Manajemen Bisnis
Publisher : Universitas Muria Kudus

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24176/jsmb.v5i1.13244

Abstract

Advances in technology have encouraged Indonesians to use the internet, but the utilization of the internet for the business purposes in Semarang MSMEs has only reached 60% of the total MSMEs. Meanwhile, organizations need the internet or social media to adjust to existing the market dynamics. The aim of this study is to analyze the influence of Social Media Use to Work, Total Quality Management, Organizational Culture on Organizational Performance. The population is digital food processing MSMEs with a sample of 100 MSMEs obtained through distributing questionaries using purposive sampling technique. The result indicate that SMUW, TQM, and OC have a positive effect on OP. The managerial implication is MSMEs need to utilize social media effectively by creating interesting content, apply TQM principles by understanding customer needs, and build a positive organizational culture by setting a clear vision and missions to improve organizational performance.
Influence of Knowledge Sharing and Employee Engagement on Job Satisfaction at a cosmetic company Central Java Sekarlangit, Putri -; Utaminingtyas, Rara Ririn Budi; Rini, Nur -
Admisi dan Bisnis Vol. 25 No. 2 (2024): JUNI 2024
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v25i2.5731

Abstract

In the industrial competition, businesses must focus on elements that can raise employee satisfaction by fostering knowledge sharing and increasing employee involvement in the company in order to meet business objective. The aim of this study was to determine the impact of knowledge sharing and employee engagement on employees' job satisfaction at a cosmetics company in Central Java. This study used a questionnaire that has undergone validity and reliability testing to obtain data. Non-probability sampling with saturation sampling is the sampling approach employed in this study. All 40 employees of a cosmetics company in Central Java comprised the study's sample. The traditional assumption test, multiple linear regression analysis, the F test, the t test, and the coefficient of determination (R2) test are examples of data analysis techniques. The results of calculations using IBM SPSS version 25 software obtained the equation Y = 19.175 + 0.625x1 + 0.810x2+e, which indicates that the regression coefficient X1 is 0.625x1 in size. This demonstrates that raising X1 will result in an increase in Y of 0.625, and decreasing X1 will result in an increase in X2 of 0.810x2. This indicates that increasing the X2 variable will increase the Y variable by 0.810. Knowledge Sharing and Employee Engagement contributed 45.3%, although other factors that were not taken into account in this study had an impact on the remaining 54.7%.
Co-Authors Nur - Rini, Nur - Sekarlangit, Putri - Setyadi, Dody Siyami, Nely Falahati