Maskuroh, Nihayatul
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Self-Evaluation With SWOT Analysis and ANP in The Sharia Business Management Department Maskuroh, Nihayatul; Suganda, Asep Dadan; Nurhayati, Siti
ISLAMICONOMIC: Jurnal Ekonomi Islam Vol 14, No 2 (2023)
Publisher : Universitas Islam Negeri Sultan Maulana Hasanuddin Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32678/ijei.v14i2.668

Abstract

This study aims to find out how the efforts of the Faculty of Economics and Islamic Business, UIN Sultan Maulana Hasanuddin Banten, in developing the Sharia Business Management (SBM) study program with all the strengths, weaknesses, and opportunities in dealing with various existing threats. This research uses a feasibility study method for the SBM program with quantitative SWOT analysis and the Analysis Network Process approach to formulate alternative strategies using Super Decisions software. Based on the data obtained, it can be concluded that the positioning of the Sharia Business Management study program, according to the respondents, is quite important and reaches a percentage of 56.5 with the argument that the mastery of Sharia-based business management is quite important as much as 50.8%. Meanwhile, from the Internal Factor Evaluation and External Factors Evaluation metrics, it can be seen that the position of the X axis is at point 3.60, and the position of the Y axis is at point 2.68. Therefore, because the meeting point between the X and Y axes is in quadrant I, so the strategy used is progressive (aggressive), namely maximizing the Strengths-Opportunities strategy by paying attention to other strategies such as Weakness-Opportunities, Strengths-Threats, and Weakness-Threats
Feasibility Study for Transitioning from Conventional Banking to Islamic Banking Maskuroh, Nihayatul; Suganda, Asep Dadan; Akbar, Kurni
ISLAMICONOMIC: Jurnal Ekonomi Islam Vol 15, No 1 (2024)
Publisher : Universitas Islam Negeri Sultan Maulana Hasanuddin Banten

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32678/ijei.v15i1.564

Abstract

This study examines the feasibility and strategic approach for transitioning the Faculty of Economics and Islamic Business (FEBI) at UIN Sultan Maulana Hasanuddin Banten from conventional to Islamic banking. The transformation aims to align institutional operations with Islamic economic principles and strengthen ideological consistency. A quantitative SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis integrated with the Analytic Network Process (ANP) was employed to prioritize strategic alternatives, using Super Decisions software. Data were collected through surveys, interviews, and document analysis involving faculty members, staff, and students. The Internal Factor Evaluation (IFE) score of 3.60 and the External Factor Evaluation (EFE) score of 2.68 position the faculty in Quadrant I of the SWOT matrix, indicating an aggressive strategy. Survey results show 56.5% of respondents consider the shift “fairly important” and 50.8% view it as a valuable educational opportunity. Recommended strategies emphasize leveraging strengths to seize opportunities, addressing weaknesses, and mitigating threats. The findings suggest that transitioning to Islamic banking is both feasible and strategically advantageous, offering practical implications for policy alignment and operational implementation in higher education institutions seeking Sharia-compliant transformation