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All Journal JAM : Jurnal Aplikasi Manajemen Social, Humanities, and Educational Studies (SHEs): Conference Series Jurnal Ilmiah Edunomika (JIE) Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Diyah, Ida Aryati
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Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Produktivitas Karyawan Ditinjau dari Disiplin, Lingkungan dan Insentif Kerja pada PT Iskandartex Solo Fitriani, Alfira Putri; Diyah, Ida Aryati; Maryam, Siti
Al-Kharaj : Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol 6 No 3 (2024): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Research and Strategic Studies Center (Pusat Riset dan Kajian Strategis) Fakultas Syariah IAI Nasional Laa Roiba

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v6i3.4717

Abstract

This study aims to determine the discipline, environment and work iincentives simultaneously or partially on employee productivity at PT. Iskandartex Solo. This study used a quantitative descriptive approach, the population iin this study were employees of PT. Iskandartex with a total of 900 with a simple random sampling technique, namely using quota sampling by directly determining the number of samples to be studied, namely employees iin the production department, totaling 80. Data was collected by distributing questionnaires. F test, t test, multiple llinear regression and coefficient of determination (R2) were used to analyze the data. The results of the study show that discipline, work environment and iincentives have a simultaneous and significant effect on employee productivity. Keywords: Employee Productivity, Discipline, Environment, and Incentives
Keputusan Berkunjung Ditinjau D ari Media Promosi, Daya Tarik, dan Citra Destinasi Pada Wisata Tegal Simbah Girimarto Wonogiri Hanny Safitri, Dea Livoine; Mursito, Bambang; Diyah, Ida Aryati
JURNAL ILMIAH EDUNOMIKA Vol 9, No 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16462

Abstract

This study aims to analyze the influence of Promotion Media, Attraction, and Destination Image on the Decision to Visit Tegal Simbah Girimarto Wonogiri Tourism. This tpe of research uses a quantitative descriptive approach. The population in this study was 5900 visitors to Tegal Simbah Girimarto Wonogiri Tourism. While the sample in this study amounted 360 respondendts using the sampling techique, namely the incidental sampling techjique because anyone who accidentally meets the researcher can be used as a sample. Data collection in this study used a questionnaire with a Likert scale to measure respondents’ answers. The results of this study indicate that promotional media, attractions, and destination image have a significant and positive effect on the decision to visit Tegal Simbah Girimarto Wonogiri Tourism. This can be proven by the results of the Determination Coefficient (R2) which is 42,8%, while the reamining 57,2% is influenced by other things or other variables not examined in this study.Keyword: Promotional Media, Attraction, Destination Image, Visiting Decision.
DETERMINANT FACTORS OF PURCHASE INTENTION ON GREEN PRODUCT Diyah, Ida Aryati; Wijaya, Tony
Jurnal Aplikasi Manajemen Vol. 15 No. 1 (2017)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (207.189 KB) | DOI: 10.18202/jam23026332.15.1.07

Abstract

This research aimed to examine a model which presents effects of man-nature orientation, of healthy consumption lifestyle, of attitude toward a green product, of subjective norm and of purchase behavioural control toward purchase intention of green product. Data collection method of this research used questionnaire, which was arranged through an exploration study based on planned behaviour theory. The sample of this research was housewives as last consumers. In addition, this research was conducted in Yogyakarta, Indonesia. The result showed that man-nature orientation and healthy consumption lifestyle are a predictor for the purchase intention of green product. Man-nature orientation, healthy consumption lifestyle, subjective norm, attitude toward green product and purchase behavioural control give positive contribution for purchase intention of green product. All of the hypothesis in this research were fully supported.
Keputusan Berkunjung Ditinjau D ari Media Promosi, Daya Tarik, dan Citra Destinasi Pada Wisata Tegal Simbah Girimarto Wonogiri Hanny Safitri, Dea Livoine; Mursito, Bambang; Diyah, Ida Aryati
JURNAL ILMIAH EDUNOMIKA Vol. 9 No. 1 (2025): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v9i1.16462

Abstract

This study aims to analyze the influence of Promotion Media, Attraction, and Destination Image on the Decision to Visit Tegal Simbah Girimarto Wonogiri Tourism. This tpe of research uses a quantitative descriptive approach. The population in this study was 5900 visitors to Tegal Simbah Girimarto Wonogiri Tourism. While the sample in this study amounted 360 respondendts using the sampling techique, namely the incidental sampling techjique because anyone who accidentally meets the researcher can be used as a sample. Data collection in this study used a questionnaire with a Likert scale to measure respondents’ answers. The results of this study indicate that promotional media, attractions, and destination image have a significant and positive effect on the decision to visit Tegal Simbah Girimarto Wonogiri Tourism. This can be proven by the results of the Determination Coefficient (R2) which is 42,8%, while the reamining 57,2% is influenced by other things or other variables not examined in this study.Keyword: Promotional Media, Attraction, Destination Image, Visiting Decision.
Analisis Digital Marketing, Product Variation dan Service Quality Terhadap Keputusan Pembelian Shopee di Surakarta Aji, Yanuar Wahyu; Diyah, Ida Aryati; Pawenang, Supawi
Social, Humanities, and Educational Studies (SHES): Conference Series Vol 8, No 2 (2025): Social, Humanities, and Educational Studies (SHEs): Conference Series
Publisher : Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/shes.v8i2.97051

Abstract

Pengguna Shopee dikota Surakarta menjadi fokus penelitian ini. Tujuan penelitian ini untuk mengetahui keputusan pembelian Shopee di Surakarta ditinjau dari digital marketing, product variation, dan service quality. Metodologi kuantitatif deskriptif digunakan dalam penelitian ini. Pengguna Shopee di Surakarta menjadi populasi penelitian, dan 100 tanggapan menjadi sampel. Hasil analisis data menunjukkan uji t digital marketing signifikan (0,000 < 0,05) dan mencapai t-hitung > t-tabel (4,415 > 1,984). Product variation signifikan (0,000 < 0,05) dan t-hitung > t-tabel (3,983 > 1,984). Service quality signifikan (0,586 > 0,05) dan t-hitung < t-tabel (0,546 < 1,984). Oleh karena itu, pembelian Shopee di Surakarta dipengaruhi secara signifikan oleh digital marketing dan product variation, namun tidak dipengaruhi oleh service quality.
Co-Authors Aji, Yanuar Wahyu Fitriani, Alfira Putri Hanny Safitri, Dea Livoine Mursito, Bambang SITI MARYAM Supawi Pawenang Tony Wijaya