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The Factors Affecting Consumers Pay with Go-Pay on Go-Jek Bagudek Tumanggor; Vitryani Tarigan
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 3, No 3 (2020): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v3i3.1102

Abstract

This study aims to examine and find out more clearly how the factors that influence consumers pay with Go-pay on Go-jek. As for the problem that the author raised, namely: How does the influence of easy payment of the use of GO-PAY to the interests of GO-JEK customers?This study uses a quantitative method that involves 50 respondents. Data collection is done by using questionnaires. The data obtained were analyzed using a statistical formula, i.e. using multiple regression analysis whose processing was carried out with the SPSS Version 23 program.Quantitative analysis results show that the variable ease of payment and price cuts significantly influence the use of Go-pay. Based on the results of the study, the hypothesis was accepted stating that there was a significant influence between the ease of payment and price cuts on the use of Go-pay on consumers at the Faculty of Economics, Universitas Simalungun, Pematangsiantar.
Influence of Leading Entrepreneurship Training Program Bank Indonesia in the Business of Increasing MSME Income in the City of Pematangiantar Abdi Setiawan; Pinondang Nainggolan; Bagudek Tumanggor; Darwin Damanik
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6137

Abstract

This study aims to explain the effect of Bank Indonesia's flagship entrepreneurship training program in increasing the income of MSMEs in the city of Pematagsiantar. The research design is quantitative research. Data collection techniques using a list of questions (questionnaires) and study documentation. The data analysis technique uses the Assumption Test contained in the regression analysis used, namely normality test, autocorrelation test, heteroscedasticity test, and multicollinearity test, Hypothesis Testing namely Simultaneous Test (F test), Partial Test (t test), Coefficient of Determination (R2),Correlation Coefficient (R)andRegression Analysis.Based on the research, it was found that Bank Indonesia's flagship entrepreneurship training program, production facilities and labor played a good role in increasing the income of MSMEs in Pematangsiantar City. Based on the t test, it was found that the X1 variable had no significant effect on the Y variable, the X2 variable had no significant effect on the Y variable, the X3 variable had a significant effect on the Y variable.