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The Effect of Destination Image and Perceived Value on Tourist Satisfaction and Tourist Loyalty of Bedugul Botanical Garden, Bali Tedjakusuma, Adi Prasetyo; Retha, Ni Komang Meyintha Dewi; Andajani, Erna
BASKARA : Journal of Business and Entrepreneurship Vol 6, No 1 (2023): BASKARA: Journal of Business and Entrepreneurship
Publisher : Universitas Muhammadiyah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54268/baskara.v6i1.18683

This study aims to examine the effect of destination image and perceived value on tourist satisfaction and tourist loyalty of Bedugul Botanical Garden visitors. The object of this study is Bedugul Botanical Garden in Bali Indonesia. This study is basic research and based on its objectives, this research is causal with the aim of knowing the relationship between two or more variables (variables in this study are destination image, perceived value, tourist satisfaction and tourist loyalty) in order to find an explanation of a research question. The data source used in this research is primary data obtained directly from 140 respondents through distributing questionnaires online and offline. The sampling technique of this study was non-probability sampling. Data were analyzed using Structural Equation Model (SEM) technique using AMOS software. The results show that Destination Image has a positive and significant influence on Perceived Value; Perceived Value has a positive and significant influence on Tourist Satisfaction and Tourist Loyalty; and Tourist Satisfaction has a positive and significant influence on Perceived Value if the Bedugul Botanical Garden. While, Destination Image has a negative and insignificant influence on Tourist Satisfaction and Tourist Loyalty of the Bedugul Botanical Garden.

Essential Drivers of Customer Satisfaction in using Shopee Apps: A Perspective of Logistic Service Dimensions Tedjakusuma, Adi Prasetyo; Harly, Kevin Richard; Andajani, Erna
Journal of Business & Banking Vol 13 No 2 (2023): November 2023 - April 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v13i2.4165

This study was motivated by authors’ curiosity to study Shoppe as a booming e-commercecompany, while logistics services are critical for Shopee’s success in term of satisfyingits customers. This study aims to examine how factors of logistic dimensions affectcustomer satisfaction of Shoppe and is basic research. The authors applied a correlationalresearch type with a quantitative approach. The primary data were obtained directly fromrespondents by distributing a questionnaire. They were analyzed using SEM approachand Analysis of Moment Structures (AMOS) software. The results show that of 7hypotheses are supported. All factors of logistics dimensions: availability, delivery time,shipping cost, delivery reliability, product quality and condition, consumer complaintand return policy, and information quality affect customer satisfaction. This implies thatShoppe must make its stocks available, ensure its delivery time on time, pay attentionon its shipping cost, ensure the delivery of goods is in accordance with the conditionsapplied, the product packaging during shipping is not damaged, a simple return policy,provide information that meets expectations to satisfy its consumers. The present studycan shed light on the logistics services dimensions that align with customer expectationsin the e-commerce industry. Understanding these crucial logistics dimensions can enableShopee to better tailor their logistics operations to meet and exceed customer needs,ultimately resulting in satisfaction.

PENGARUH WEBSITE DESIGN E-COMMERCE HOME PRODUCT TERHADAP CUSTOMER SATISFACTION DI INDONESIA Damayanti, Shofia; Widjaja, Fitri Novika; Tedjakusuma, Adi Prasetyo
Jurnal Pendidikan Ekonomi (JURKAMI) Vol 10, No 1 (2025): JURKAMI
Publisher : STKIP Persada Khatulistiwa Sintang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31932/jpe.v10i1.4090

The rapid growth of E-commerce in Indonesia has changed consumer shopping habits, particularly for household products. E-commerce offers the convenience of shopping without visiting offline stores. However, the research on the impact of e-commerce website design on customer satisfaction in the household product sector remains limited. This study aims to analyze the effects of website design, information quality, security, responsiveness, and trust on customer satisfaction. A quantitative approach is used, involving 374 respondents who have purchased household products online in the past six months in platforms like IKEA, Ace Hardware, or Informa. The data was collected via Google Forms and was analyzed using Structural Equation Modeling (SEM) with Smart PLS 4 software. The results indicate that website design, information quality, responsiveness, and trust significantly impact customer satisfaction, while security does not. Based on these findings, E-commerce companies in Indonesia are advised to improve website design, enhance information quality, and offer responsive customer service to boost customer satisfaction

Pengendalian Kualitas Produk Cacat Elpiji 3 Kg dengan Menggunakan Siklus Plan Do Check Action (PDCA) pada SPPBE PSO SPPBE PSO PT. Win Med Indonesia Rachmanda, Mochammad Rozzaqi; Widjaja, Fitri Novika; Tedjakusuma, Adi Prasetyo
Journal of Economics, Assets, and Evaluation Vol. 1 No. 4 (2024): June
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/jeae.v1i4.315

Tujuan dari penelitian ini adalah mengimplementasikan siklus PDCA pada proses produksi dan pengisian tabung elpiji 3 kg pada SPPBE PSO SPPBE PSO PT. Win Med Indonesia terhadap produk elpiji cacat. Penelitian ini menggunakan siklus Plan Do Check Action (PDCA) yang menggunakan alat ukur dalam seven tools, yaitu Checksheet, Histogram, Diagram Pareto, Control Chart, dan Diagram Fishbone. Hasil yang didapat bahwa pentingnya diterapkan pengendalian kualitas dalam suatu perusahaan yang dimana tidak hanya berhasil mengurangi produk cacat tetapi juga membenahi di dalam perusahaan khususnya proses produksi yang kurang terkendali untuk lebih terstruktur.

Essential Drivers of Customer Satisfaction in using Shopee Apps: A Perspective of Logistic Service Dimensions Tedjakusuma, Adi Prasetyo; Harly, Kevin Richard; Andajani, Erna
Journal of Business & Banking Vol 13 No 2 (2023): November 2023 - April 2024
Publisher : Universitas Hayam Wuruk Perbanas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14414/jbb.v13i2.4165

This study was motivated by authors’ curiosity to study Shoppe as a booming e-commercecompany, while logistics services are critical for Shopee’s success in term of satisfyingits customers. This study aims to examine how factors of logistic dimensions affectcustomer satisfaction of Shoppe and is basic research. The authors applied a correlationalresearch type with a quantitative approach. The primary data were obtained directly fromrespondents by distributing a questionnaire. They were analyzed using SEM approachand Analysis of Moment Structures (AMOS) software. The results show that of 7hypotheses are supported. All factors of logistics dimensions: availability, delivery time,shipping cost, delivery reliability, product quality and condition, consumer complaintand return policy, and information quality affect customer satisfaction. This implies thatShoppe must make its stocks available, ensure its delivery time on time, pay attentionon its shipping cost, ensure the delivery of goods is in accordance with the conditionsapplied, the product packaging during shipping is not damaged, a simple return policy,provide information that meets expectations to satisfy its consumers. The present studycan shed light on the logistics services dimensions that align with customer expectationsin the e-commerce industry. Understanding these crucial logistics dimensions can enableShopee to better tailor their logistics operations to meet and exceed customer needs,ultimately resulting in satisfaction.

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