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Sanchez, Vanessa
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Social Sciences

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ENHANCING BUSINESS PERFORMANCE OF SAHID MONTANA HOTEL MALANG IN TOURISM PROGRAM Larasati, Novia; Shinta, Gusti Ayu; Mahendra, Dennis; Sanchez, Vanessa; Denisa, Pinandita; Yulza, Della Fany; Almutari, Naser B M AA
International Journal of Applied Business and International Management Vol 2, No 2 (2018): May 2018
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i2.14

Abstract

Sahid montana is a 5 star hotel located in Malang. The hotel has a herritage-themed design, which makes Sahid hotel has its own advantages from other hotels. Sahid Montana wants his hotel to be known internationally. The idea for Sahid Montana if want go international are to create an attractive package for the tourists so will be interested and create activities such as learning traditional dance and learning to make batik. Sahid Montana does not have a target country because Sahid Montana wants all customers from all the countries can stay at Sahid Hotel. If want to succeed until the international level it will require some strategies in doing promotions such as creating websites and join some events in Festival Beautiful Indonesia in abroad.
Co-Authors Almutari, Naser B M AA Denisa, Pinandita Larasati, Novia Mahendra, Dennis Shinta, Gusti Ayu Yulza, Della Fany