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All Journal JIK- JURNAL ILMU KESEHATAN International Journal of Applied Business and International Management Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka)
Larasati, Novia
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Health Professions Nursing Public Health Social Sciences

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BENARKAH IKLAN ONLINE EFEKTIF UNTUK DIGUNAKAN DALAM PROMOSI PERUSAHAAN Santoso, Erica Delia; Larasati, Novia
Jurnal Ilmiah Bisnis dan Ekonomi Asia Vol 13 No 1 (2019): Jurnal Ilmiah Bisnis dan Ekonomi Asia
Publisher : LP2M Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32812/jibeka.v13i1.99

Abstract

At this time technology is growing well, so that the existing technology becomes sophisticated. Sophisticated technology can be utilized to conduct marketing activities such as promotional activities like promotional products via the internet (online advertising). The development of online advertising in Indonesia is currently growing rapidly, so when opening the internet, online advertising is always appear. Too much online ads that appear not necessarily make the internet media as the right media. Online advertising can be said to be ineffective because based on research states that people avoid advertising because it interferes with the main purpose when accessing the internet. However, on the other hand online advertising can be said to be effective because of its wide range, it can determine segmentation, and need low budget. Therefore, this topic needs to be examined more deeply to see if online advertising is really effective or not.
Faktor Iklim Berdasarkan Lag Time yang Berhubungan dengan Kasus DBD di Kabupaten Pesisir Selatan Larasati, Novia; Masrizal, Masrizal; Syafrawati, Syafrawati; Basra, Mega Utami
JIK-JURNAL ILMU KESEHATAN Vol 9, No 1 (2025): JIK-April Volume 9 Nomor 1 Tahun 2025
Publisher : UNIVERSITAS ALIFAH PADANG

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33757/jik.v9i1.1138

Abstract

Demam Berdarah Dengue (DBD) adalah penyakit menular yang disebabkan oleh infeksi virus dengue melalui gigitan nyamuk Aedes. Nyamuk membutuhkan lingkungan yang baik untuk berkembang biak. Terdapat jeda waktu antara fluktuasi variabel iklim dan peningkatan kasus DBD. Tujuan penelitian ini adalah untuk mengetahui hubungan antara faktor iklim (curah hujan, jumlah hari hujan, suhu, kelembaban, kecepatan angin, dan lama penyinaran matahari) berdasarkan jeda waktu 0-2 bulan dengan kasus DBD. Penelitian ini menggunakan desain studi ekologi. Data penelitian menggunakan data DBD bulanan di Dinas Kesehatan Kabupaten Pesisir Selatan dan data unsur iklim dari 3 BMKG (Sicincin, Minangkabau, dan Teluk Bayur). Analisis data menggunakan uji univariat, uji bivariat, dan uji multivariat. Hasil uji statistik menunjukkan bahwa kasus terdapat korelasi antara variabel iklim dengan kasus DBD, yaitu curah hujan lag 0 (r=0,271), curah hujan lag 1 (r=0,303), jumlah hari hujan lag 1 (r=0,284), jumlah hari hujan lag 2 (r=0,272), lama penyinaran matahari lag 0 (r=0,311), dan kecepatan angin lag 0 (r=0,296). Curah hujan lag 2 merupakan variabel yang paling dominan berhubungan dengan kasus DBD di Kabupaten Pesisir Selatan pada tahun 2018-2022. Disarankan untuk membuat kebijakan atau kesiapan berbasis data metereologis dalam rangka pengendalian kasus DBD di Kabupaten Pesisir Selatan.
ENHANCING BUSINESS PERFORMANCE OF SAHID MONTANA HOTEL MALANG IN TOURISM PROGRAM Larasati, Novia; Shinta, Gusti Ayu; Mahendra, Dennis; Sanchez, Vanessa; Denisa, Pinandita; Yulza, Della Fany; Almutari, Naser B M AA
International Journal of Applied Business and International Management Vol 2, No 2 (2018): May 2018
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/ijabim.v2i2.14

Abstract

Sahid montana is a 5 star hotel located in Malang. The hotel has a herritage-themed design, which makes Sahid hotel has its own advantages from other hotels. Sahid Montana wants his hotel to be known internationally. The idea for Sahid Montana if want go international are to create an attractive package for the tourists so will be interested and create activities such as learning traditional dance and learning to make batik. Sahid Montana does not have a target country because Sahid Montana wants all customers from all the countries can stay at Sahid Hotel. If want to succeed until the international level it will require some strategies in doing promotions such as creating websites and join some events in Festival Beautiful Indonesia in abroad.
Co-Authors Almutari, Naser B M AA Denisa, Pinandita Mahendra, Dennis Mega Utami Basra Sanchez, Vanessa Santoso, Erica Delia Shinta, Gusti Ayu Syafrawati Yulza, Della Fany