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All Journal International Journal of Multidisciplinary: Applied Business and Education Research Jurnal Ekonomi dan Bisnis
Wahyudin, Moh.
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Civil Engineering, Building, Construction & Architecture Computer Science & IT Economics, Econometrics & Finance Environmental Science Medicine & Pharmacology

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Importance-Performance Analysis on the Digital Platform Attributes of Food Convenience Store in Indonesia Wahyudin, Moh.; Wuryandani, Shafira; Maksum, Mochammad; Arifadini, Qistina
International Journal of Multidisciplinary: Applied Business and Education Research Vol. 4 No. 11 (2023): International Journal of Multidisciplinary: Applied Business and Education Res
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/ijmaber.04.11.31

Abstract

The development of digital technology has changed many things in consumer behavior, including in shopping for daily necessities. The flexibility and efficiency offered by digital technology have encouraged the two largest retail companies in Indonesia to develop a digital food convenience store platform as a strategy to improve service to their customers. By 2021, the developed food convenience store platform has been used by more than one million customers. However, some customers have complaints against the platforms. It means that there are platform attribute performances that need to be improved. This study aims to analyze the attributes of the digital food convenience store platform that users consider important and contribute significantly to its performance. The number of respondents in this study was 200 users of digital food convenience stores platforms, and the data obtained were analyzed by the Importance Performance Analysis (IPA) method. As a result, there are 18 attributes that are considered extremely important by users: login methods, product diversity, user data security, delivery accuracy, product accuracy, customer service, shopping discount, shipping cost discount, direct delivery service and product compatibility. However, users rated that customer service, shopping discounts, and shipping discounts attribute did not meet their expectations. Overall, the performance of the digital food convenience store platform in Indonesia reached 85.83% of user expectations, so that the digital platform developer needs to concentrate on these three attributes so that the level of performance can be maximized and meet user expectations.
IMPLEMENTASI SERTIFIKASI HALAL PADA PRODUK UMKM DI DESA PANONGAN DALAM PRESPEKTIF HUKUM EKONOMI SYARIAH Annur Safitri Gusduriyah; Aflaha, Akhmad; Wahyudin, Moh.; Syukron, Syukron
Jurnal Ekonomi dan Bisnis Vol. 2 No. 12 (2024): Desember
Publisher : ADISAM PUBLISHER

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Abstract

The main point in this research is regarding the Implementation of Certification for Halal Products in Panongan Village (Law Number 33 of 2014 concerning Halal Product Guarantees) regarding the obligation to certify halal food and beverage products for MSMEs in Panongan Village. This research uses a qualitative research method with an empirical juridical approach. Empirical approach research is legal research that is used to see how law is practiced, thus law is not only about the enactment or implementation of normative legal provisions on each particular event, but is also a social process and social institution. In this research, the author determined that the subjects in this research were MSME actors and PPH assistants in Panongan Village, while determining the object of this research was to determine the obligation to implement halal certification for MSMEs in Panongan Village. The results of this research show that the implementation of halal certification for MSME products in Panongan Village (Law Number 33 of 2014 concerning Halal Product Guarantees) has been implemented although it is not yet effective because there are still MSME actors in the food sector who do not yet have a halal certificate. The existence of mandatory halal certification for food and beverage products has not made business actors aware of being able to process halal certification for the business products they make. Even though the majority of the people of Panongan Village are Muslim, there are still food and beverage products that do not have halal certification which is caused by a lack of knowledge and understanding of MSME actors regarding halal certification, low awareness and compliance of MSME actors to register halal certification on their products, MSME actors' confidence in halalness. its products, as well as the prevalence of ancient societal ideas that oppose the existence of regulations of an institution.
Co-Authors Aflaha, Akhmad Annur Safitri Gusduriyah Arifadini, Qistina Mochammad Maksum Shafira Wuryandani Syukron Syukron, Syukron