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All Journal JURNAL EMBA : JURNAL RISET EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Journal of English Language and Education
Meryanti, Meryanti
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Economics, Econometrics & Finance Languange, Linguistic, Communication & Media Other

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PENGARUH KUALITAS PELAYANAN DAN PROMOSI TERHADAP KEPUASAN NASABAH PADA PT BPR DANA NAGOYA Meryanti, Meryanti; Purba, Tiurniairi
Jurnal EMBA : Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi Vol 8, No 3 (2020): JE VOL 8 NO 3 (2020)
Publisher : Universitas Sam Ratulangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1014.649 KB) | DOI: 10.35794/emba.v8i3.29518

Abstract

This study aimed to determine the effect of service quality and promotion on customer satisfaction also this study took place at PT BPR Dana Nagoya in Batam City. Data analysis technique that was used is multiple linear methods. An operations research design used is descriptive analysis. In this study test already consists of validity, reliability, classic assumption test, multiple regression analysis, and coefficient of determination, t-test and f-test. Sampling has been developed through purposive sampling, consist of 116 respondents. Data has been collected by main instrument of questionnaire. Based on results test through multiple regression analysis shown the service quality has an effect towards customer satisfaction of 44.5% and promotion has an effect of 22.3% on customer satisfaction. Coefficient of determination has analysis for R2 of 74.5% while remaining result 25.5% influenced by another variables. The results of research indicate that there is a positive and significant impact for service quality to customer satisfaction, there is a positive effect of promotion for customer satisfaction and have positive also significant effect partially or simultaneously on customer satisfaction at PT BPR Dana Nagoya. Keywords: Customer Satisfaction; Promotion; Service Quality.
Development of Animation Video on How to Make Adult Women's Clothing Patterns in Sewing Program at Samir Course and Training Institute of Palembang City Meryanti, Meryanti; Shomedran, Shomedran; Sapitri, Erna Retna
Journal of English Language and Education Vol 10, No 4 (2025)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jele.v10i4.872

Abstract

Sewing skills training is a part of non-formal education aimed at improving participant’s abilities in fashion design. One essential topic in this training is pattern making, which serves as the foundation for the sewing process. However, many participants still struggle to understand the proper steps in creating clothing patterns. This study aims to develop an animated video as a learning medium on how to create patterns for adult women’s clothing at LKP Samir in Palembang city. The research method used is research and development (RD) with the ADDIE model, conducted up to the implementation stage, which includes Analysis, Design, Development, and implementation. The research subjects were sewing gcourse participants at LKP Samir. Data collection instruments included expert validation questionnaires on contetnt, media, and language, as well as response questionnaires for learners. The results showed that the developed animated video was deemed highly feasible and received positive responses as it helped learners better understand the steps in pattern making.
Co-Authors Purba, Tiurniairi Sapitri, Erna Retna SHOMEDRAN SHOMEDRAN, SHOMEDRAN