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Pengaruh Kualitas Produk Wisata Umrah terhadap Minat Kunjungan Wisatawan Lansia di Annisa Travel Jakarta Yulianandaris; Made Adhi Gunadi; Meizar Rusli
EDUTOURISM Journal Of Tourism Research Vol. 2 No. 02 (2020): TOURISM DESTINATION AND COMMUNITY DEVELOPMENT
Publisher : Samarinda State Polytechnic

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53050/ejtr.v2i02.137

Abstract

The interest and trend of Umrah pilgrimage combined with tourism activities continues to increase, making competition among the travel agent industry more competitive. In the Umrah tourism provider, this means very important to pay attention to the needs, wants and fulfill customer expectations by providing better product quality. This study aims to see the effect of the quality of tourism products on the main market segment in Umrah tourism which is the elderly tourists to their intention to visit and do Umrah. The research is used quantitative research methods. Data were collected from 51 respondents using questionnaire and analysis using simple linear regression analysis. The results showed that there were dimensions of the tourism product qualities that had an effect and had no effect on intention to visit. The dimensions of public facilities, human resources and accessibility are significantly influence intention to visit, whilst those classified as non-influential dimensions are the dimensions of attraction, cleanliness, information and services.
EVALUASI HISTORY QUALITY PADA MUSEUM KEPRESIDENAN REPUBLIK INDONESIA BALAI KIRTI DENGAN METODE IMPORTANCE PERFORMANCE ANALYSIS Tama, Achfriyatama Oktariflandi; Meizar Rusli
Jurnal Sains Terapan Pariwisata Vol. 10 No. 3 (2025): Jurnal Sains Terapan Pariwisata
Publisher : Politeknik Sahid

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56743/jstp.v10i3.516

Abstract

Tujuan: Penelitian ini bertujuan untuk menganalisis kondisi history quality di Museum Kepresidenan Republik Indonesia Balai Kirti. Metode Penelitian: Penelitian ini bersifat deskriptif kuantiatif. Pengumpulan data melalui kuesioner berbasis skala likert yang disebar kepada 100 pengunjung sebagai responden dengan metode random sampling. Data yang telah diperoleh kemudian diuji dengan uji validitas dan reliabilitas kemudian diakhiri dengan analisis data dengan melalui importance performance analysis, sehingga dapat diketahui indikator-indikator history quality yang telah memenuhi dan belum memenuhi kepuasan pengunjung. Implikasi: Hasil yang didapatkan pada peneliitan ini menyatakan bahwa kondisi history quality yang ada di Museum Kepresidenan Republik Indonesia Balai Kirti berada pada tingkat yang sangat baik dengan nilai rata-rata tingkat kesesuaian antara kinerja pelayanan dan kepentingan pelayanan berada di angka 91,67%. Kata Kunci: History quality, Museum, Importance Performance Analysis.
Pengembangan Wisata Pesisir Berbasis Ekowisata Di Pantai Sadranan Kabupaten Gunungkidul Fahmi Fadholi Ramadhan; I Made Adhi Gunadi; Meizar Rusli
Journal of Tourism and Economic Vol. 7 No. 2 (2024): Edisi 14 Des 2024
Publisher : STIE Pariwisata API Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36594/jtec/6938ns45

Abstract

The importance of developing ecotourism is so that tourist attractions can be sustainable and have a positive impact on the community's economic sector, ecological sustainability and social benefits in the form of community empowerment. Ecotourism has five principles, namely nature-based, ecological sustainability, environmental education, benefits to the surrounding community and visitor satisfaction. This research aims to identify the application of ecotourism principles in the development of coastal tourism and analyze the development of coastal ecotourism at Sadranan Beach. The data obtained was analyzed using SWOT analysis to determine internal factors, namely strengths and weaknesses, as well as external factors, namely opportunities and threats. The research results show that of the five principles of ecotourism, Sadranan Beach tourism management has implemented four principles of ecotourism, namely nature-based, environmental education, benefits to the surrounding community and visitor satisfaction. There is one principle that has not been implemented optimally, namely ecological sustainability. According to the results of the SWOT analysis, the development of Sadranan Beach can be carried out with a (S-O) strategy, namely using strengths by taking advantage of opportunities. The (S-O) strategy includes ecotourism-based development, maintaining biodiversity and optimizing the role of the community in tourism development.