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The Meaning of Breast Cancer Patients’ Experience in Hospital X: a Viewpoint From Patient Centered Care Rozany, Farida; Winarni, Indah; Wardhani, Viera
JMMR (Jurnal Medicoeticolegal dan Manajemen Rumah Sakit) Vol 8, No 2 (2019): August
Publisher : Universitas Muhammadiyah Yogyakarta in Clollaboration with ADMMIRASI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/jmmr.8299

Abstract

Patient experience is a significant factor in improving hospital service quality. This study aims to determine the meaning of treatment received by breast cancer patients during the treatment period. In the treatment of breast cancer, the patients require a personalized service or patient-centered care. This research is a qualitative analysis with phenomenology approach. Informants in this study were breast cancer patients who underwent chemotherapy treatment and had a mastectomy. Data were obtained through in-depth interviews in patients with breast cancer. The results of the study revealed there are 10 themes, namely worrying about something uncomfortable in the body, resigning to the doctor's recommendations, feeling comfortable and uncomfortable in the service received, feeling stress after recognizing the disease suffered, feeling fearful to the disease, experiencing pain before and after treatment, obtaining encouragement, refraining from thinking that slows down the healing, feeling of having no choice over the disease, and feeling of not obtaining  explanation. There is relevance between theme and patient-centered care.
FACTORS CONTRIBUTING TO THE SUBOPTIMAL USE OF INSTAGRAM AT HOSPITAL X MALANG Almira, Anissa Putri; Suryanto; Rozany, Farida
Journal of Community Health and Preventive Medicine Vol. 5 No. Issue Supplement 1 (2025): JOCHAPM Vol. 5, Issue Supplement 1, March 2025
Publisher : Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/

Abstract

Digital marketing leverages digital channels to reach consumers in a targeted, cost-effective, and personalized manner. Social media platforms, particularly Instagram, offer hospitals opportunities to interact directly with patients, disseminate information, and build stronger relationships. This study aims to identify the underlying factors contributing to the ineffective use of Instagram as a digital marketing tool at Hospital X and to support efforts to optimize its marketing strategy. A qualitative approach was employed, with data collected through interviews and focus group discussions (FGDs). Interviews were conducted with patients, the Head of Public Relations, and the Hospital Health Promotion Unit (PKRS), while FGDs involved the hospital director, division heads, and department heads. Data were thematically analyzed and subjected to root cause analysis to identify key issues. Three primary factors were identified as barriers to effective digital marketing implementation: (1) lack of specialized digital marketing training, (2) insufficient human resources preventing the formation of a dedicated team, and (3) limited awareness across departments to contribute regular content. These challenges collectively hinder the hospital’s ability to optimize its use of Instagram. These findings highlight the need for the hospital to strengthen its digital marketing strategy by addressing the three key root causes identified in this study.
FACTORS CONTRIBUTING TO MEDICATION ERRORS IN PRESCRIPTION READING AT THE PHARMACY OF THE HOSPITAL X Yuristi Mahardika, Yesika; Suryanto; Rozany, Farida
Journal of Community Health and Preventive Medicine Vol. 5 No. 1 (2025): JOCHAPM Vol. 5 No. 1 2025
Publisher : Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jochapm.2025.005.01.4

Abstract

Medication error is a mistake in the prescribing process and a failure in the treatment process that has the potential to cause harm and can endanger patients. During the year 2024, 22 medication errors were found in the pharmacy department of Hospital X. Therefore, this study aims to identify the causes of the high incidence of medication errors in the outpatient pharmacy department of Hospital X. This research uses qualitative methods. Data were obtained from primary data through interviews and Focus Group Discussions with 10 informants. Interviews were conducted with the head of the pharmacy installation along with the pharmacy staff, the outpatient installation, and the director. In contrast, the FGD was conducted with the director, the head of the medical support field, and the head of the pharmacy installation. Next, the data is grouped based on themes. After that, root cause analysis is used to determine the main cause. The study results revealed 7 main factors influencing the high rate of medication errors, namely the lack of implementation of electronic prescriptions, causing doctors to still write manual prescriptions, overprocessing during input by pharmacy staff, incorrect screening and input by pharmacy staff, many new pharmacy staff, insufficient human resources in the pharmacy installation, and pharmacy staff who tend to hesitate and fear when making confirmations. The analysis results show that the main cause of medication errors is the lack of implementation of electronic prescriptions, while the use of manual prescriptions complicates the pharmacists' ability to interpret them. After the implementation of electronic prescriptions at Hospital X, the IKP rate became 0 (no incidents occurred) during the observation period. Research shows that medication errors often occur because pharmacy staff find it difficult to interpret prescriptions from doctors who still use manual prescriptions. Electronic prescriptions need to be implemented immediately, with the preparation of a time schedule, the system and procedures to be used, as well as socialization for doctors.