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All Journal Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah JURNAL AKTUAL AKUNTANSI KEUANGAN BISNIS TERAPAN (AKUNBISNIS)
Mustika Widowati
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Economics, Econometrics & Finance Social Sciences

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Analysis of Customer Knowledge, Halal Brand, Trust, and Customer Engagement on Customer Loyalty at PT Bank Syariah Indonesia in Semarang Alya Maherka Ekaputri; Mustika Widowati; Sri Hardiningsih H.S
Jurnal Masharif al-Syariah: Jurnal Ekonomi dan Perbankan Syariah Vol 7, No 1 (2022)
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (557.874 KB) | DOI: 10.30651/jms.v7i1.10231

Abstract

This study aims to analyze the significance effect of Customer Knowledge, Halal Brand, Trust, and Customer Engagement on Customer Loyalty on PT Bank Syariah Indonesia in Semarang both simultaneously and partially. The used data is primary data which collected by using questionnaire. Population in this study were all customer PT Bank Syariah Indonesia in Semarang, while the sample in this study was 115 participants customer PT Bank Syariah Indonesia in Semarang. Sampling is using a purposive sampling technique. The analysis model used in this research is multiple regression analysis, and the analysis technique uses the simultaneously significant test, determination correlation test, and partial significance test with the SPSS 25.00. The results of proving the hypothesis and discussion show that Customer Knowledge, Halal Brand, Trust, and Customer Engagement simultaneously have a significant effect on Customer Loyalty PT Bank Syariah Indonesia in Semarang. Customer Knowledge and Trust partially have positive and insignificant effect on Customer Loyalty, whereas Halal Brand and Customer Engagement partially have positive and significant effect on Customer Loyalty at PT Bank Syariah Indonesia in Semarang.Keywords: Customer Loyalty, Customer Knowledge, Halal Brand, Trust, and Customer Engagement.
FAKTOR FAKTOR YANG MEMPENGARUHI KUALITAS AUDIT Siti Mutmainnah; Iwan Budiyono; Suryani Sri Lestari; Siti Hasanah; Mustika Widowati
Jurnal Aktual Akuntansi Keuangan Bisnis Terapan (AKUNBISNIS) Vol 5, No 2 (2022)
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/akunbisnis.v5i2.4061

Abstract

This study aims to analyze and obtain empirical evidence about the influence of professionalism, competence, independence and accountability on audit quality, both simultaneously and partially on corporate public accounting firms in Semarang. Data collection was carried out by survey using a questionnaire in the research area in the city of Semarang. The population in this study were all auditors at public accounting firms in Semarang. The model of analysis in this study uses several regression analysis model techniques and linear analysis used is the F test, t test and R2. The results of proving the hypothesis and discussion show that professionalism partially has a positive and significant effect on Audit Quality, Competence partially has a negative and insignificant effect on Audit Quality, Independence partially has a negative and insignificant effect on Audit Quality, Accountability partially has a negative and insignificant effect. on Audit Quality. Furthermore, professionalism , Competence, independence,and accountability simultaneously have a significant effect on Audit Quality.
MAHASISWA PERBANKAN SYARIAH DI KOTA SEMARANG: STUDI MINAT BERKARIR DI BANK SYARIAH Suryani Sri Lestari; Siti Hasanah; Saniman Widodo; Mustika Widowati; Mella Katrina Sar
Jurnal Aktual Akuntansi Keuangan Bisnis Terapan (AKUNBISNIS) Vol. 9 No. 1 (2026): Vol. 9 No. 1 Mei 2026
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/akunbisnis.v9i1.7576

Abstract

ABSTRAK: The purpose of this study is to obtain empirical evidence regarding Sharia Banking Students in Semarang City: a Study of Student Career Interest in Sharia Banking industry. The dependent variable in this study is Student Career Interest in Sharia Banking with independent variables namely Internship Experience, Sharia Banking Knowledge, Motivation and Financial Rewards. The respondent of this study is 75 Sharia Banking Students in Semarang City. The data collection method in this study uses primary data. Data analysis uses Multiple Linear Regression analysis. The results of the hypothesis indicate that Internship Experience, Islamic Banking Knowledge, Motivation, and Financial Rewards simultaneously have a significant effect on career interest in Islamic banking among Islamic Banking Students in Semarang. Partially, the internship experience and motivation variables have a positive and significant effect on career interest in Islamic banking among Islamic Banking students in Semarang. The Islamic banking knowledge variable partially has a positive but insignificant effect on career interest in Islamic banking. Meanwhile, the financial rewards variable has a negative and insignificant effect on career interest in Islamic Banking students in Semarang City.
Co-Authors Alya Maherka Ekaputri Iwan Budiyono Mella Katrina Sar Saniman Widodo Siti Hasanah Siti mutmainnah Sri Hardiningsih H.S Suryani Sri Lestari Suryani Sri Lestari