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The Existence of Traditional Food Amidst the Onslaught of Modern Food as a Medium for Local Cultural Literacy (Case Study of Tajin Sobih Sellers) Ahyana; Romiftahul Ulum
Journal of Practice Learning and Educational Development Vol. 5 No. 3 (2025): Journal of Practice Learning and Educational Development (JPLED)
Publisher : Global Action and Education for Society

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58737/jpled.v5i3.500

Abstract

Businesses worldwide are becoming increasingly competitive, pushing entrepreneurs to innovate, including in the production of traditional foods like Tajin Sobih. This research aims to: (1) analyze how development strategies impact the marketing of Tajin Sobih; and (2) determine how SWAT analysis influences the business development strategy. The research uses a descriptive qualitative approach with data collection methods including interviews, observation, and documentation. The research results indicate that the marketing mix is the main strategy for developing the Tajin Sobih business. This strategy includes increased promotion, packaging innovation, and distribution expansion. SWAT analysis places this business as having significant strengths and opportunities to remain viable. The main strengths are the distinctive taste, local customer loyalty, and the cultural value inherent in the product as part of the region's culinary identity. The opportunity comes from the increasing interest in traditional food and public awareness of the importance of Local Cultural Literacy, which is understanding and appreciating local cultural heritage. Challenges such as limited digital promotion and brand awareness still restrict sales of Tajin Sobih. Therefore, development strategies need to be directed toward strengthening branding based on local cultural literacy, sustainable innovation, and adaptation to the modern market so that Tajin Sobih remains competitive and continues to grow.
Hubungan Self Care Dan Sedentary Lifestyle Dengan Prevalensi Penyakit Jantung Koroner Di Rumah Sakit Umum Daerah dr. Zainoel Abidin Banda Aceh Irna Silvia al Amna; Teuku Samsul Bahri; Ahyana
Jurnal Assyifa: Jurnal Ilmu Kesehatan Lhokseumawe Vol. 10 No. 2 (2025): Juli-Desember
Publisher : Sekolah Tinggi Ilmu Kesehatan Muhammadiyah Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54460/jifa.v10i2.147

Abstract

Sedentary lifestyle can increase the risk of coronary heart disease characterized by lack of physical activity and the length of time spent sitting or lying down. Sedentary lifestyle is a condition of lack of physical activity that can inhibit the risk of coronary heart disease, one way to prevent it is with good self-care, including stress management, healthy eating patterns, and sufficient physical activity. This study aims to explore the relationship between self-care and sedentary lifestyle with the prevalence of coronary heart disease at the dr. Zainoel Abidin Banda Aceh General Hospital. This study uses a descriptive correlative method with a cross-sectional design. The study population of coronary heart disease patients at the dr. Zainoel Abidin Banda Aceh General Hospital using a purposive sampling technique totaling 278 people. Data collection tools using the Self Care Of Coronary Heart Disease Inventory and Sedentary Behavior Questionnaire. Data were analyzed using the Chi-Square test. The results showed that there was a relationship between self-care and sedentary lifestyle with the prevalence of coronary heart disease (p-Value 0.039 <0.05). The importance of promoting self-care and reducing sedentary lifestyle habits as an effort to prevent coronary heart disease.