Article Per Year (5 Year)
p-Index From 2020 - 2025
0.444
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This Author published in this journals
All Journal Formosa Journal of Applied Sciences (FJAS) Asian Journal of Management Analytics
Rianto, Eko
Unknown Affiliation
Control & Systems Engineering Decision Sciences, Operations Research & Management Education Engineering Social Sciences

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Marketing Strategy for Bottled Water (AMDK) CV Tirta Sasmita Pamulang Rianto, Eko; Yuliyanto, Nur Alim; Mulyani, Sri Aan; Waliyati
Asian Journal of Management Analytics Vol. 2 No. 3 (2023): July 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/ajma.v2i3.4867

Abstract

The title of this research is CV Tirta Sasmita Pamulang's bottled water marketing strategy (AMDK). This study aims to find out how the marketing strategy implemented by CV Tirta Sasmita Pamulang increased sales. The data used in this study are qualitative and quantitative. The sources of data used are primary and secondary. The methods used in collecting the required data are observation, Interview, documentation, and Literature Study. To find out how the strategy is used SWOT Analysis Method (Strength, Weakness, Opportunity, and Threat) From the results of the SWOT analysis, it was found that the position of the CV Tirta Sasmita bottled water business has opportunities and strengths so that it can take advantage of existing opportunities. The strategy that must be applied in this situation is to support an aggressive growth policy.
Strategic Human Resources Planning: a Comprehensive Review of the Literature and Analysis of a Framework for Organizational Motivation and Employee Retention Nugraha, Riad Endra; Rianto, Eko; Supratikta, Hadi
Formosa Journal of Applied Sciences Vol. 3 No. 6 (2024): June 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i6.9095

Abstract

Considered as the first and main practice of human resource management, human resource planning plays a big role. The theoretical basis of the practice of Human Resource planning has been investigated in detail in this article. The author has endeavored to cover and present comprehensive literature on this important practice of Human Resources. The importance of Human Resource planning, its strategic objectives and influencing factors are all covered in this literature study. Also, the study covers the frameworks and models of Human Resource planning and tells the process for retaining and motivating an organization's workforce.
Co-Authors Mulyani, Sri Aan Nugraha, Riad Endra Supratikta, Hadi Waliyati Yuliyanto, Nur Alim