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All Journal JURNAL MANAJEMEN DAN BISNIS EQUILIBRIUM International Journal of Environmental, Sustainability, and Social Science Journal of Applied Business, Taxation and Economics Reseach
Paramananda, Nyoman
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Economics, Econometrics & Finance Environmental Science Social Sciences

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Pengaruh Insentif, Motivasi, Dan Disiplin Kerja Terhadap Kinerja Karyawan Di PT Prudential Life Assurance DP3 Denpasar Paramananda, Nyoman; Gde Indra Wedhana Purba, Ida Bagus
Jurnal MBE Manajemen Bisnis, Equilibrium Vol 7 No 1 (2021): Jurnal Manajemen Dan Bisnis Equilibrium
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis, Universitas Ngurah Rai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47329/jurnal_mbe.v7i1.508

Abstract

Permasalahan mengenai kinerja karyawan di PT Prudential Life Assurance Dp3 Denpasar menjadi perhatian dalam penelitian ini. Kinerja pegawai sangat penting dalam rangka mendukung dan mewujudkan kemajuan korporasi, sehingga dalam penelitian ini faktor inesentif, motivasi dan disiplin kerja diteliti sebagai faktor yang diduga dapat menentukan kinerja pegawai pada di PT Prudential Life Assurance Dp3 Denpasar. Tujuan dari penelitian ini adalah untuk mengetahui pengaruh insentif, motivasi, dan disiplin kerja terhadap kinerja karyawan di PT Prudential Life Assurance Dp3 Denpasar. Metode penelitian menggunakan analisis kuantitatif dengan pendekatan analisis regresi linier berganda. Populasi penelitian sebanyak 179 orang, pengambilan sampel menggunakan metode random sampling dan jumlah sampel 50 responden Hasil penelitian menunjukkan bahwa secara parsial (uji t) variabel bebas Insentif dan Motivasi berpengaruh signifikan terhadap Kinerja Karyawan, dan untuk Disiplin Kerja tidak berpengaruh dan tidak signifikan terhadap Kinerja Karyawan dan secara simultan (uji F) menunjukkan bahwa terdapat pengaruh yang signifikan antara variabel Insentif , Motivasi , dan Disiplin Kerja terhadap Kinerja Karyawan di PT Prudential Life Assurance Dp3 Denpasar. Pengaruh ini bersifat simultan maupun parsial.
The Role of Brand Image in Mediating the Influence of Green Marketing on the Decision to Purchase Galloon Packaged Mineral Water from the Aqua Brand PARAMANANDA, Nyoman; IDAWATI, Ida Ayu Agung
International Journal of Environmental, Sustainability, and Social Science Vol. 4 No. 6 (2023): International Journal of Environmental, Sustainability, and Social Science (Nov
Publisher : PT Keberlanjutan Strategis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ijesss.v4i6.894

Abstract

The decline in the position of the Aqua brand mineral water is reflected in the decline in the Top Brand index ranking. It indicates a change in consumer purchasing decisions regarding Aqua brand gallon bottled mineral water due to the issue of BPA content, which is unhealthy or environmentally friendly. This research aims to determine the role of brand image in mediating the influence of green marketing on the decision to purchase gallon bottled mineral water from the Aqua brand. The method for determining the sample in the research is non-probability sampling with a purposive sampling technique. The population in this study were all consumers of Aqua brand gallon bottled mineral water. The data analysis technique uses path analysis. The research results show that green marketing has a positive and significant effect on purchasing decisions, green marketing has a positive and significant effect on brand image, brand image has a positive and significant effect on purchasing decisions, and green marketing has an indirect effect on purchasing decisions through brand image.
The Influence of Norms, Environmental Attitudes, and Perceived Behavioral Control on Plastic Bag Use: A Behavioral-Economic Perspective Paramananda, Nyoman; Idawati, Ida Ayu Agung; Yamawati, Ni Kadek Sioaji; Putra, I Komang Agus Sedana; Aprianto, Ni Gede
Journal of Applied Business, Taxation and Economics Research Vol. 5 No. 2 (2025): December 2025
Publisher : PT. EQUATOR SINAR AKADEMIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54408/jabter.v5i2.523

Abstract

Despite local regulations banning their use, single-use plastic bags remain widely consumed in Denpasar City. This study uses the Theory of Planned Behavior (TPB) to explore how subjective norms, environmental attitudes, and perceived behavioral control influence consumer intention and actual behavior, with intention acting as a mediating factor. The results suggest that a sense of control, environmental awareness, and social pressure play important roles in reducing plastic bag usage through behavioral intention. More importantly, the continued reliance on plastic bags imposes real economic costs—ranging from increased public spending on waste management to environmental damage that threatens tourism and fisheries. These hidden costs underline the urgency of combining regulatory measures with behavioral and economic strategies. Policies that support reusable alternatives, provide targeted incentives, and reshape social norms are essential not only for protecting the environment but also for ensuring long-term economic sustainability.
Co-Authors Aprianto, Ni Gede Gde Indra Wedhana Purba, Ida Bagus Ida Ayu Agung Idawati Putra, I Komang Agus Sedana Yamawati, Ni Kadek Sioaji