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Conflict management of Lake Toba halal tourism planning in the perspective of organisational communication Safitri, Lies Utami Efni
Jurnal Studi Komunikasi Vol. 5 No. 2 (2021)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v5i2.3573

Abstract

The issue of planning for halal tourism in Lake Toba is controversial, in the form of rejection from residents around the Lake Toba area, this is due to two factors; namely, the issue of halal tourism is considered to threaten the cultural existence of the Batak people and the threat of Islamisation through the medium of halal tourism. This tension requires local governments to take conflict management steps following the existing historical, social context. This study uses an organisational communication perspective to describe the conflicts that occur. This study's findings are that the local government of North Sumatra has not optimally used an organisational communication approach involving all cultural-based community organisations to formulate a mutual agreement regarding halal tourism plans in Lake Toba.
Conflict management of Lake Toba halal tourism planning in the perspective of organisational communication Safitri, Lies Utami Efni
Jurnal Studi Komunikasi Vol. 5 No. 2 (2021)
Publisher : Faculty of Communications Science, Dr. Soetomo University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25139/jsk.v5i2.3573

Abstract

The issue of planning for halal tourism in Lake Toba is controversial, in the form of rejection from residents around the Lake Toba area, this is due to two factors; namely, the issue of halal tourism is considered to threaten the cultural existence of the Batak people and the threat of Islamisation through the medium of halal tourism. This tension requires local governments to take conflict management steps following the existing historical, social context. This study uses an organisational communication perspective to describe the conflicts that occur. This study's findings are that the local government of North Sumatra has not optimally used an organisational communication approach involving all cultural-based community organisations to formulate a mutual agreement regarding halal tourism plans in Lake Toba.
JAVANESE HEGEMONY AND INDONESIA-CENTRIC NARRATIVE IN KEMENPAREKRAF YOUTUBE TOURISM VILLAGE VISUAL REPRESENTATION ANALYSIS Safitri, Lies Utami Efni; Saputra, Rizky
International Journal of Cultural and Social Science Vol. 6 No. 4 (2025): International Journal of Cultural and Social Science
Publisher : Pena Cendekia Insani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53806/ijcss.v6i4.1208

Abstract

This study examines the persistence of Javanese hegemony within the state’s “Indonesia-Centric” tourism narrative, as reflected in the Anugerah Desa Wisata Indonesia (ADWI) 2024 promotional videos on the official Kemenparekraf YouTube channel. Using a mixed-method approach combining quantitative content analysis and semiotic narrative interpretation, this research identifies significant spatial and representational imbalances between Javanese and Non-Javanese destinations. This research analyzes a total of 50 promotional videos (N=50). Quantitative findings reveal that Javanese destinations received 65% of total promotional airtime, with an average duration of 7.22 minutes per video, compared to only 4.57 minutes for Non-Javanese regions. Qualitative analysis further shows that Javanese villages are portrayed through narratives of modernity, accessibility, and managerial excellence framing them as normative and strategic models of success. Conversely, Non-Javanese destinations are represented through exoticized imagery emphasizing remoteness and cultural spectacle, perpetuating the “Othering” discourse. These findings demonstrate a symbolic contradiction between the Indonesia Centric development mandate and the digital execution of tourism branding, where cultural hegemony persists despite decentralization efforts. The study proposes the implementation of an Equity in Promotional Investment (EPI) framework to ensure spatial representational justice and promote genuine inclusivity in Indonesia’s tourism communication strategy.
Parental communication patterns in digital parenting: A phenomenological study on smartphone usage education in rural Indonesia Elisa, Novia; Safitri, Lies Utami Efni
Satwika : Kajian Ilmu Budaya dan Perubahan Sosial Vol. 10 No. 1 (2026): April (On Progress)
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/satwika.v10i1.44358

Abstract

The increasing use of mobile phones among children in rural areas not only raises issues of control but also calls for a redefinition of the role of parental communication in digital parenting. However, existing studies tend to position communication patterns as static categories, thus failing to explain how these patterns are constructed and interpreted within the everyday practices of family life. This study aims to examine parental communication patterns as a social process that shapes children's understanding and digital behavior. This research employs a qualitative approach using a phenomenological method conducted in Tandam Hilir I Village, Dusun VIII, Hamparan Perak District, Deli Serdang Regency. Informants were selected purposively, and data were collected through in-depth interviews, observations, and documentation, then analyzed using the interactive model of Miles and Huberman. The findings reveal that democratic communication patterns function not merely as communication strategies but as mechanisms for negotiating values between parents and children in mobile phone use. This pattern enables the development of children's reflective awareness through continuous dialogic processes. In contrast, authoritarian patterns reproduce power relations that position children as objects of control, thereby limiting the internalization of values. Meanwhile, permissive patterns reflect weak regulatory structures, resulting in the absence of boundaries in technology use practices. This study emphasizes that communication patterns in digital parenting should be understood as contextual processes of meaning construction rather than merely behavioral typologies. Therefore, the effectiveness of digital parenting is determined by parents’ ability to create dialogic, reflective interactions grounded in the socio-cultural context of family life.   Peningkatan penggunaan telepon seluler pada anak di wilayah pedesaan tidak hanya menghadirkan persoalan kontrol, tetapi juga menuntut pemaknaan ulang peran komunikasi orang tua dalam pengasuhan digital. Namun, kajian yang ada masih cenderung memposisikan pola komunikasi sebagai kategori statis, sehingga belum mampu menjelaskan bagaimana pola tersebut dikonstruksi dan dimaknai dalam praktik keseharian keluarga. Penelitian ini bertujuan untuk mengkaji pola komunikasi orang tua sebagai proses sosial yang membentuk pemahaman dan perilaku digital anak. Penelitian menggunakan pendekatan kualitatif dengan metode fenomenologi di Desa Tandam Hilir I Dusun VIII, Kecamatan Hamparan Perak, Kabupaten Deli Serdang. Informan dipilih secara purposive, dengan teknik pengumpulan data melalui wawancara mendalam, observasi, dan dokumentasi, serta dianalisis menggunakan model interaktif Miles dan Huberman. Temuan penelitian menunjukkan bahwa pola komunikasi demokratis tidak hanya berfungsi sebagai strategi komunikasi, tetapi sebagai mekanisme negosiasi nilai antara orang tua dan anak dalam penggunaan telepon seluler. Pola ini memungkinkan terbentuknya kesadaran reflektif anak melalui proses dialog yang berkelanjutan. Sebaliknya, pola otoriter mereproduksi relasi kuasa yang menempatkan anak sebagai objek kontrol, sehingga membatasi proses internalisasi nilai. Sementara itu, pola permisif mencerminkan lemahnya struktur regulasi yang berdampak pada absennya batasan dalam praktik penggunaan teknologi. Penelitian ini menegaskan bahwa pola komunikasi dalam pengasuhan digital perlu dipahami sebagai proses konstruksi makna yang kontekstual, bukan sekadar tipologi perilaku. Dengan demikian, efektivitas pengasuhan digital ditentukan oleh kemampuan orang tua dalam menciptakan ruang interaksi yang dialogis, reflektif, dan berakar pada konteks sosial-budaya keluarga.  
THE USE OF INSTAGRAM SOCIAL MEDIA IN REGIONAL TOURISM BRANDING: A STUDY OF THE @visit.langkat ACCOUNT Stevani, Stevani; Safitri, Lies Utami Efni
Journal Analytica Islamica Vol 15, No 2 (2026): ANALYTICA ISLAMICA
Publisher : Program Pascasarjana UIN Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30829/jai.v15i2.29032

Abstract

This study aims to analyze the use of Instagram as a tool for regional tourism branding through the @visit.langkat account using the Stimulus-Organism-Response (SOR) theory approach. The research employs a descriptive qualitative method with data collection techniques including observation, in-depth interviews, and documentation. The results show that visual content such as photos and videos of natural attractions, adventure activities, and tourist experiences serve as effective stimuli in attracting audience attention. These stimuli are processed by the audience, leading to the formation of positive perceptions of Langkat Regency tourism, such as being natural, attractive, and diverse. The responses generated include increased interest in visiting, curiosity, and actions to seek further information about the destinations. However, the study also finds limitations in the lack of detailed information regarding access, ticket prices, and facilities. Overall, Instagram is proven to be an effective medium for tourism branding, but it needs to be supported by more complete and consistent information delivery.