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PENGARUH KERJASAMA TIM DAN PELATIHAN KERJA TERHADAP KEPUASAN KERJA PEGAWAI BPBD KOTA BONTANG Sari, Ayu Dita; Andika, Alda; Isdayanti, Isdayanti
Promosi: Jurnal Program Studi Pendidikan Ekonomi Vol 12, No 1 (2024): Promosi
Publisher : UNIVERSITAS MUHAMMADIYAH METRO

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24127/jp.v12i1.10347

Abstract

This study aims to determine the effect of teamwork and job training on employee job satisfaction among Bontang City Badan Penanggulangan Bencana Daerah (BPBD) employees. This research method is descriptive-quantitative, using data collection techniques such as observation, documentation, questionnaires, and interviews. The population in this study were Bontang City BPBD employees. The sampling technique in this research used saturated samples with a sample of 50 respondents. The analysis technique used is multiple linear regression analysis with the SPSS version 16 application. The results of this research show that from the results of partial test calculations or t tests on team collaboration, the results obtained are t count 12.142 > t table 2.011 and work training t count 3.759 > t table 2.011 with a significance of 0.00 <0.05. The results of the simultaneous test, or F test, in this study obtained a calculated F of 77.674 > F table 3.20 with a significance of 0.00 < 0.05. From the results of the T and F tests, it was found that teamwork and job training had a partial and significant effect on the job satisfaction of Bontang City BPBD employees. Keywords: Job Satisfaction, Job Training, Teamwork
Pengaruh Brand Image dan Kepercayaan terhadap Kepuasan Pelanggan Indihome PT. Telkomsel Bontang Sari, Ayu Dita; Manurung, Ferdo Antonius
BUDGETING : Journal of Business, Management and Accounting Vol 6 No 1 (2024): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to investigate the influence of brand image and trust on customer satisfaction in IndiHome PT. Telkomsel Bontang. Brand image and trust are key factors in shaping customer perceptions and loyalty in the telecommunications service industry. This research employs a quantitative approach using a questionnaire as the data collection instrument. The research sample consists of customers using IndiHome services in the Bontang region. The collected data is analyzed using multiple linear regression analysis. The results indicate that brand image has a significant positive influence on customer satisfaction. The more positive the customers' perceptions of the IndiHome brand image, the higher their level of satisfaction with the service. Furthermore, trust is also found to have a positive and significant impact on customer satisfaction. Customers who trust IndiHome tend to have higher levels of satisfaction. These findings indicate the importance of brand management and efforts to build customer trust in enhancing customer satisfaction in the telecommunications industry. Keywords: Brand Image, Customer Satisfaction, IndiHome, PT. Telkomsel Bontang, Trust.
Pengaruh Kualitas Pelayanan dan Kualitas Produk terhadap Volume Penjualan pada PT. Duamitra Oil Sari, Ayu Dita; Icmi, Arida Nur; Tahanudin, Tahanudin
BUDGETING : Journal of Business, Management and Accounting Vol. 7 No. 2 (2026): BUDGETING : Journal of Business, Management and Accounting
Publisher : Institut Penelitian Matematika Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/6rcftz84

Abstract

This research aims to examine the influence of service quality and product quality on sales volume at PT. Duamitra Oil. This research was carried out using a quantitative approach using a survey method with a research instrument in the form of a questionnaire. Sampling was carried out on 36 respondents who were regular customers. Data quality testing in this research was carried out through validity testing, reliability testing and classical assumption testing, while hypothesis testing was carried out through multiple regression analysis and t test. Partially, Service Quality has a significant effect on sales volume at PT. Duamitra Oil. Partially, product quality has a significant effect on sales volume at PT. Duamitra Oil. Simultaneously, service quality and product quality have a significant effect on sales volume at PT. Duamitra Oil.   Keywords: Product Quality, Sales Volume, Service Quality,