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All Journal MEDIA KOMUNIKASI TEKNIK SIPIL Jurnal Gici Jurnal Keuangan dan Bisnis
Haryanto, Yudi
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Civil Engineering, Building, Construction & Architecture Economics, Econometrics & Finance

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Identifikasi Skenario Curah Hujan Pemicu Kegagalan Lereng di Pagar Alam dan Sekitarnya Gofar, Nurly; Haryanto, Yudi; Purnama Sari Dewi, Anggi
MEDIA KOMUNIKASI TEKNIK SIPIL Volume 30, Nomor 2, DESEMBER 2024
Publisher : Department of Civil Engineering, Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/mkts.v30i2.62372

Abstract

Pagar Alam and its surrounding area are located in the Bukit Barisan Mountain Rang, thus, the topography is hilly and mountainous. National Road segments passing the area often experience slope failure, which causes distraction to the transportation of people and goods. Past observations showed that slope failures are related to frequent and prolonged rainfall. This paper presents the results of a numerical study on the mechanism of rainfall-induced slope failures in Pagar Alam. The study aimed to identify the critical rainfall scenario triggering slope failures. Data observation indicates that even though wet season started in October, most slope failures occurred between January and April. Thus, initial moisture is required to start the mechanism of failure. The transient pore-water pressure was assessed using SEEP/W while the slope stability was evaluated using Slope/W. The analysis showed that the critical rainfall scenario is a combination of antecedent and major rainfall. The duration of the antecedent rainfall is influenced by the slope angle.
INOVASI PEMASARAN BERBASIS TEKNOLOGI INFORMASI PADA SMAN 8 TAMBUN SELATAN KABUPATEN BEKASI HARYANTO, YUDI; Ghofar, Abdul
Jurnal Gici Jurnal Keuangan dan Bisnis Vol 17 No 2 (2025): Jurnal Gici Jurnal Keuangan dan Bisnis
Publisher : Sekolah Tinggi Ilmu Ekonomi GICI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58890/jkb.v17i2.437

Abstract

This study aims to analyze the implementation and impact of information technology-based marketing innovation at SMAN 8 Tambun Selatan, Bekasi Regency, Indonesia. The research uses a mixed-method approach combining qualitative and quantitative analysis. Data were collected through interviews, observations, questionnaires, and documentation. The results indicate that digital marketing innovations, particularly the use of social media, the official school website, and stakeholder engagement, significantly increase student registration rates. Statistical analysis shows that social media effectiveness (β = 0.45), website information quality (β = 0.30), stakeholder involvement (β = 0.25), and digital marketing strategy (β = 0.35) positively affect marketing performance (p < 0.05). The number of student applicants increased by 25% after the implementation of digital technology, while administrative efficiency improved by 66% and errors decreased by 80%. The study concludes that technology-based marketing innovation strengthens school competitiveness and institutional image in the digital era. However, challenges remain in staff digital literacy, budget allocation, and network infrastructure.
Co-Authors Abdul Ghofar Nurly Gofar, Nurly Purnama Sari Dewi, Anggi