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All Journal Neologia: Jurnal Bahasa dan Sastra Indonesia
Fitriyani, Andi Nurul
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Arts Education Languange, Linguistic, Communication & Media Library & Information Science Social Sciences

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PROSES TRANSIVITAS DALAM PERIKLANAN SIARAN LANGSUNG TIKTOK SHOP : SUATU KAJIAN LINGUISTIK SISTEMIK FUNGSIONAL Fitriyani, Andi Nurul; Mahmudah, Mahmudah; Jahrir, Andi Sahtiani
Neologia: Jurnal Bahasa dan Sastra Indonesia Vol 6, No 1 (2025): Februari
Publisher : Fakultas Bahasa dan Sastra Indoensia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59562/neologia.v6i1.67627

Abstract

The aim of this research is to describe the forms of transitivity processes using qualitative methods with descriptive explanations. The data source in this research is primary data sourced from online traders' buying and selling advertisements on the Tiktok shop application, especially clothing, beauty equipment and viral food which are advertised directly. The results of this research found that the transitivity process that dominates is the material process which shows actions marked by verbs in the form of promotions or offers, how to use or recommendations related to beauty products, food and clothing. This aims to attract the attention of TikTok application users, which implies that TikTok users will be interested in buying the advertised product.
Co-Authors Jahrir, Andi Sahtiani Mahmudah Mahmudah