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Do Political Parties Satisfy Voter's Communication Needs? Content Analysis of Twitter, YouTube and Instagram Posts Kaur, Manpreet; Verma, Rajesh; Otoo, Frank Nana Kweku
Jurnal The Messenger Vol. 16 No. 3 (2024): September-December
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v16i3.10349

Abstract

Introduction: In an electronic democracy, politicians avoid being solely dependent on traditional communication channels like news media. Social media acts a political communication tool and Uses Gratification (UG) theory explains how people use media for their needs. Therefore, the attempt has been made to analyze the information shared on these social media platforms by political parties to communicate has any effect on communication needs according to Uses Gratification theory. Methods: Content analysis was employed to achieve the objectives using R software, where in data was acquired from social media platforms of major political parties of India and the coding was developed to classify the extracted data into communication needs as per UG theory. Findings: The content analysis shows that among all parties, BJP has higher visibility and consistency on Twitter and Instagram, satisfying cognitive needs. Most parties satisfy affective needs on Twitter, Instagram, and YouTube. However, YouTube content is less satisfying for personal integrative, social integrative, and tension released needs. Originality: The current study tried to use innovative methods or combining methods in a new way. It provided new insights or implications that have not been extensively discussed. Therefore, Political parties should focus on specific social media for interactive and efficient information spread.
Political Leaders Communication: A Twitter Sentiment Analysis during Covid-19 Pandemic Kaur, Manpreet; Verma, Rajesh; Ranjan, Sandeep
Jurnal The Messenger Vol. 13 No. 1 (2021): January-April
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/themessenger.v13i1.2585

Abstract

The pandemic made it critical for political leaders to intensify measures in fight against Covid-19 and one such measure was building trust among public through communication. With exponential growth in reach of social media, while state political leaders have progressively used internet for election campaigns, limited studies have explored as to how leaders use this medium to communicate during crisis, what kind of information do they share and what are common issues addressed. This paper, using qualitative research design, analyses Indian political leaders communication on Twitter. Sentiment Analysis was carried to identify and extract subjective information in leaders communication using 29 Indian political leaders, where in 12.128 tweets were extracted. Subjectivity scores depicted more than half of leaders had shared fact-based information, and Polarity scores indicated that almost 90% of leaders shared positive or neutral information thus leading to an inference that leaders share more of facts based and positive or neutral information rather than statements in form of opinions.
Shaping Future Generation Through Innovative Methods of Teaching Kaur, Manpreet
Indonesian Journal of Educational Science and Technology Vol. 3 No. 1 (2024): February 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/nurture.v3i1.8151

Abstract

Innovation in education is the index of development and teacher is the facilitator in this globalize world. Teachers of today's world have to meet the needs of the present education system without compromising the ability of future generation. Educational technology has given birth to "Edudemic" and innovative methods of teaching which is the need of the day.  The present day teaching techniques need to be instrumental which are to be integrated with technologically advanced practices methods of teaching to meet the needs of the students. Innovations methods of teaching helps to prepare the requirement of the society is dynamic, enthusiastic, constructive and skillful students who can understand the community prognosis and work for the development of the society. Intuitive mind and Creativity is a divine gift and each individual has a certain amount of this gift. The purpose of this paper is to suggest useful innovative teaching methods that can be attempted in constructing knowledge to the students so that education leads to exploration, and innovation not to cramming.
Effect of Blended Learning Strategy on Learning Outocmes in Science among Secondary School Students Kaur, Manpreet; Kaur, Parminder
Indonesian Journal of Interdisciplinary Research in Science and Technology Vol. 1 No. 11 (2023): Desember 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/marcopolo.v1i11.7157

Abstract

Learning should be ingrained with the creation of original academic work using a thoughtful blend of techniques. The educational process has altered in the digital age to meet the needs of our "digital natives." Today, online and offline learning are employed in tandem depending on the needs and learning styles of the students. Blended learning is the result of combining various learning modalities. This approach goes beyond the typical speed, location, and style of instruction. It gives the flexibility to the education system. It is reducing all types of situational obstacles and expanding the learning environment with a wide range of novel methods, tools, and ideas. Blended learning modules were created to investigate the impact of this method on secondary school students' attitudes toward science. A quasi-experimental approach was used, with one group being the control group that received standard care and the other being the experimental group that participated in the integrated learning strategy. The t-test was used to analysed the data. It was determined that secondary school pupils' gain scores for learning outcomes in science range significantly from one another.