Claim Missing Document
Check
Articles

Found 1 Documents
Search

Edukasi Perdagangan Berjangka dengan Pendekatan Soft-Selling bagi Ibu Rumah Tangga Hasna, Nadya; Zawawi, Zawawi
Jurnal Pengabdian Masyarakat (ABDIRA) Vol 6, No 1 (2026): Abdira
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/abdira.v6i1.1420

Abstract

Low financial literacy among housewives often leads to poor financial management and misconceptions about futures trading, which is commonly perceived as a high-risk or illegal activity. This community service aims to improve housewives’ understanding of futures trading concepts through a persuasive and communicative soft-selling approach. The method used was counseling and interactive discussion during a neighborhood gathering in Sidoarjo, involving 25 participants. The material, presented through the topic “One Hundred Thousand Rupiah in the Hands of the Right Wife,” emphasized practical small-capital financial management. The results show that the soft-selling approach effectively created a relaxed learning atmosphere, increased participants’ confidence, and corrected misconceptions about futures trading legality. This activity demonstrates that soft-selling can serve as an educational strategy to enhance financial literacy and empower household economies.