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All Journal Jendela ASWAJA IJSS
Teni Novianti
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Humanities Education Physics Social Sciences Other

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Peningkatan Akses Usaha Mikro Kecil Menengah Berbasis Pendampingan Inovasi dan Kolaborasi di Kabupaten Majalengka Teni Novianti
Indonesian Journal of Social Science Vol. 3 No. 1 (2025): Januari-IJSS
Publisher : PDPI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58818/ijss.v3i1.86

Abstract

The MSME mentoring program has been designated by the Governor of West Java as one of the superior programs to achieve West Java's Inner and Inner Champion through innovation and collaboration. The problems faced by several MSMEs in Majalengka Regency are limited access to permits and marketing access. Therefore, there is a need for synergy efforts based on innovation and collaboration to encourage MSMEs to increase business access. This research aims to determine the increase in business access after providing assistance to the innovation and collaboration-based MSME program in Majalengka Regency. The research method was carried out by means of innovation and collaboration-based assistance, carried out on assisted business actors who were participants in the 2023-2024 West Java Provincial Cooperative and Small Business Service MSME program, totaling 50 MSMEs in Majalengka Regency. Through this research activity, the results obtained from assisting MSMEs through the synergy of innovation and collaboration can increase business access through licensing by 80%, increase marketing by 64% and recover from the pandemic by 82%.
Optimalisasi Manajemen Agribisnis dalam Peningkatan Produktivitas Pertanian Berkelanjutan lusia astuti; Billi Rifa Kusumah; Nurul Ekawati; Teni Novianti
Jurnal Jembatan Efektivitas Ilmu dan Akhlak Ahlussunah Wal Jama'ah Vol 6 No 2 (2025): Juni
Publisher : LPPM UNU CIREBON

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52188/jeas.v6i2.1280

Abstract

Sustainable agriculture is a strategic approach that combines high productivity with the preservation of natural resources. In this context, agribusiness management plays a key role in increasing the efficiency and effectiveness of agricultural production. The aim of this research is to discuss various agribusiness management strategies that can be implemented to support increased sustainable agricultural productivity. The main focus includes resource management, technology application, business diversification, and farmer capacity development. This type of research is qualitative with the research location in West Java. The research subjects consisted of farmers, agribusiness managers, agricultural extension workers, and agricultural experts who had experience and knowledge in the field of agribusiness. Data collection techniques use interviews, observation and documentation. The results of this research are that optimizing agribusiness management through efficient resource management, application of technology, business diversification, marketing strategies and farmer capacity development can increase productivity and sustainability of the agricultural sector. Support from multiple stakeholders is critical to expanding adoption of these practices. This research recommends increasing farmers' access to technology, training and markets to support the transition to more productive sustainable agriculture.
Co-Authors Billi Rifa Kusumah Ekawati, Nurul lusia astuti