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Optimizing Tourist Visits through Digital Tourism Socialization Campaign at Watubangga Beach Tourism Destination fatma; Desi, Desi; Rezky, Rezky; Yusran, Yusran; Efendi, Iswar; Raihan, Ahmad; Putriani, Dian Rohma; Syaiful, Muhammad; Kartomo, Kartomo
Majalah Pengabdian Indonesia Vol. 1 No. 2 (2024): Agustus 2024
Publisher : Teras Kampus as a member of PT Palem Edukasi Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69616/maindo.v1i2.19

Abstract

Tourism is a crucial economic sector in regional development, including Watubangga Beach, Southeast Sulawesi. Despite its significant potential, efforts to market and promote this destination have yet to be optimal in attracting tourists. This project aims to leverage digital technology to enhance the appeal of Watubangga Beach, aiming to provide substantial benefits to both the local community and visitors. Methods employed include field observations, interviews with tourism managers, establishment of social media accounts, mapping the location on Google Maps, providing entrance tickets and tourism brochures, coastal area cleanup, and installation of directional signage. This article discusses digital-based tourism promotion strategies to increase visitor numbers to Watubangga Beach. By maintaining cleanliness, utilizing social media, and actively involving tourists, it is hoped to create satisfying tourist experiences. The digital marketing strategies are expected to directly benefit tourism managers by boosting visitor numbers and advancing tourism at Watubangga Beach.
The Effect Of The Effect of Training, Teaching Experience and Work Motivation on The Performance of State Vocational School Teachers Jeneponto Rezky, Rezky; Muhammad Idkhan, Andi; Rahmah, Nur
IJORER : International Journal of Recent Educational Research Vol. 7 No. 1 (2026): January
Publisher : Faculty of Teacher Training and Education Muhammadiyah University of Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46245/ijorer.v7i1.1206

Abstract

Objective: This study aims to analyze the influence of training, teaching experience, and work motivation on the performance of State Vocational High School teachers in Jeneponto Regency, both partially and simultaneously. Method: The study used Explanatory Research with a quantitative approach through a cross-sectional survey design. The study population came from three State Vocational High Schools in Jeneponto Regency totaling 134 teachers, with a sample of 100 teachers obtained using the Proportionate Random Sampling technique. Data were collected using a structured questionnaire and analyzed using simple and multiple linear regression. Results: The results showed that training, teaching experience, and work motivation had a positive and significant effect on teacher performance (Sig. <0.05). Simultaneously, the three variables explained 67.4% of the variation in teacher performance (R² = 0.674), while 32.6% was influenced by other factors outside the model. Novelty: This study emphasizes the importance of an integrated approach in improving the performance of vocational teachers by integrating aspects of competence, professional experience, and work motivation in the context of regional Vocational High Schools. These findings provide an empirical basis for formulating more contextual and sustainable vocational school teacher development policies at the local level.
PENGARUH DIGITAL SUPPLY CHAIN TERHADAP KINERJA OPERASIONAL UMKM MELALUI SUPPLY CHAIN AGILITY SEBAGAI VARIABEL MEDIASI Irawati, Irawati; Rezky, Rezky; Serang, Serlin; Suriyati, Suriyati
JAMBURA: Jurnal Ilmiah Manajemen dan Bisnis Vol 9, No 1 (2026): JIMB - VOLUME 9 NOMOR 1 MEI 2026
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37479/jimb.v9i1.38825

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh Digital Supply Chain terhadap Kinerja Operasional dengan Supply Chain Agility sebagai variabel mediasi pada gerai Mie Gacoan di seluruh Indonesia. Di tengah ekspansi bisnis kuliner yang masif, integrasi teknologi dan ketangkasan rantai pasok menjadi kunci dalam menjaga standarisasi layanan. Penelitian ini menggunakan pendekatan kuantitatif dengan metode survei eksplanatori. Populasi penelitian mencakup 280 gerai Mie Gacoan secara nasional, dengan sampel sebanyak 165 manajer gerai yang dipilih menggunakan teknik proportional stratified random sampling. Data dianalisis menggunakan Structural Equation Modeling (SEM) berbasis Partial Least Squares (PLS) melalui perangkat lunak SmartPLS. Hasil penelitian menunjukkan bahwa Digital Supply Chain berpengaruh positif dan signifikan terhadap Kinerja Operasional baik secara langsung maupun tidak langsung. Selain itu, Supply Chain Agility terbukti berperan sebagai mediator parsial yang memperkuat dampak teknologi digital terhadap efisiensi operasional. Model ini memiliki kekuatan prediksi sebesar 74,2%, yang mengindikasikan bahwa kombinasi sistem digital yang terintegrasi dan ketangkasan manajerial dalam merespons data mampu meminimalkan lead time dan sisa bahan baku secara konsisten di seluruh Indonesia. Temuan ini menegaskan pentingnya sinkronisasi antara investasi teknologi dan kapabilitas responsif organisasi dalam mencapai keunggulan kompetitif di industri food and beverage.