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Pengaruh Perceived Usefulness, Perceived Ease of Use, Product Features dan Reference Group Terhadap Keputusan Penggunaan: Studi pada Pengguna TikTok di Kabupaten Kebumen Wulandari, Rahma; Susanti, Dewi Noor
Jurnal Ilmiah Mahasiswa Manajemen, Bisnis dan Akuntansi (JIMMBA) Vol. 5 No. 2 (2023): JIMMBA
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/jimmba.v5i2.442

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh perceived usefulness, perceived ease of use, product features dan reference group terhadap keputusan penggunaan pada pengguna TikTok di Kabupaten Kebumen. Populasi dalam penelitian ini adalah seluruh pengguna aplikasi TikTok di Kabupaten kebumen yang pernah dan sedang menggunakan aplikasi TikTok. Penelitian ini menggunakan metode purposive sampling dalam pengambilan sampel dengan sebanyak 125 responden. Penelitian ini menggunakan metode kuantitatif. Analisis data menggunakan analisis regresi linear berganda dengan program SPSS 25 for windows. Berdasarkan metode statistika dilakukan uji validitas, uji reliabilitas, uji multikolinearitas, uji heteroskedastisitas, uji normalitas, uji regresi linear berganda, uji parsial, uji simultan dan uji koefisien determinasi. Berdasarkan hasil penelitian dapat diketahui bahwa perceived usefulness, perceived ease of use, product features dan reference group berpengaruh terhadap keputusan penggunaan sebesar 50.1%. Hasil penelitian ini menunjukkan bahwa berdasarkan uji validitas dan reliabilitas semua variabel dinyatakan valid dan reliabel. Berdasarkan hasil uji t perceived usefulness, perceived ease of use dan product features masing-masing berpengaruh signifikan terhadap keputusan penggunaan, sedangkan reference group tidak berpengaruh signifikan terhadap keputusan penggunaan.
Integration of Local Wisdom Values in Early Childhood Collaborative Learning Strategies: A Study on Culture-Based Early Childhood Education Mutiara, Yolanda; Juliana, Anisa; Wulandari, Rahma; Ambarwati, Flora; Rahmawati, Suciyana
BUHUTS AL ATHFAL: Jurnal Pendidikan dan Anak Usia Dini Vol 5, No 1 (2025)
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/alathfal.v5i1.15415

Abstract

This study aims to explore the integration of local wisdom values in collaborative learning strategies for early childhood education in culture-based institutions. Local wisdom values, such as cooperation, tolerance, and respect for parents, are an important part of cultural identity that can be instilled early on through a contextual and meaningful learning approach. This study uses a qualitative approach with a case study method in several early childhood education institutions that carry the concept of local culture-based education. Data were collected through observation, in-depth interviews, and documentation. The study's results indicate that integrating local wisdom into collaborative learning strategies can strengthen children's social character, increase their involvement in group activities, and foster cultural awareness from an early age. The learning strategies implemented involve traditional games, folklore, and community-based activities that support cooperation and noble values. These findings recommend the importance of teacher training to understand and apply local wisdom-based learning approaches as an effort to enrich the educational process that is relevant to the child's social and cultural context
Integration of Local Wisdom Values in Early Childhood Collaborative Learning Strategies: A Study on Culture-Based Early Childhood Education Mutiara, Yolanda; Juliana, Anisa; Wulandari, Rahma; Ambarwati, Flora; Rahmawati, Suciyana
BUHUTS AL ATHFAL: Jurnal Pendidikan dan Anak Usia Dini Vol 5, No 1 (2025)
Publisher : UIN Syekh Ali Hasan Ahmad Addary Padangsidimpuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24952/alathfal.v5i1.15415

Abstract

This study aims to explore the integration of local wisdom values in collaborative learning strategies for early childhood education in culture-based institutions. Local wisdom values, such as cooperation, tolerance, and respect for parents, are an important part of cultural identity that can be instilled early on through a contextual and meaningful learning approach. This study uses a qualitative approach with a case study method in several early childhood education institutions that carry the concept of local culture-based education. Data were collected through observation, in-depth interviews, and documentation. The study's results indicate that integrating local wisdom into collaborative learning strategies can strengthen children's social character, increase their involvement in group activities, and foster cultural awareness from an early age. The learning strategies implemented involve traditional games, folklore, and community-based activities that support cooperation and noble values. These findings recommend the importance of teacher training to understand and apply local wisdom-based learning approaches as an effort to enrich the educational process that is relevant to the child's social and cultural context