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ANALISIS KELEMBAGAAN PENYULUHAN PERTANIAN DI PROVINSI RIAU Syabrina, El; Hakim, Dedi Budiman; Tonny, Fredian
Jurnal Manajemen Pembangunan Daerah Vol. 5 No. 1 (2013)
Publisher : Program Studi Manajemen Pembangunan Daerah. Fakultas Ekonomi dan Manajemen. IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (406.709 KB) | DOI: 10.29244/jurnal_mpd.v5i1.24192

Abstract

Varied institutions responsible for agricultural extension in Riau Province have certainly run independently and caused the agricultural extension unproductive, ineffective, and inefficient. This study aims: 1) To identify the structure of agricultural extension institutions in the regional autonomy era in the Riau Province; 2) To analyze the implementation of agricultural extensions in different institutions, 3) To analyze the effect of different extension implementation on the performance of extension workers and the degree of technological application among farmers. This research was conducted from March-April 2008 in Pekanbaru, Kampar Regency and Pelalawan Regency. Methods used in this study were internal and external factors analysis, SWOT analysis (Strengths-Weakness-Opportunities-Threats), and QSPM analysis (Quantitative Strategic Planning Matrix). Result showed that: 1) Implementation of Laws Number 22/1999 and Number 32/2004 along with the regulations under the laws had caused the agricultural extensions in the Province of Riau to experience coevolution in the social infrastructure of agricultural extensions; 2) The functions of services and arrangement still dominate the working system of extension; 3) The frequency of LAKU is not fully implemented yet, and 4) Formulated strategy in developing the agricultural extension institutions in the Province of Riau is to form a separate and specific institution that regulates agricultural extension.Keywords: Agriculture, Extension, Institution, Riau Province, Strategies
Marketing of processed aren agroindustry (kolang–kaling) rokan hulu district Pebrian, Sispa; Maharani, Evy; Syabrina, El; Pramana, Angga
AGROINTEK Vol 18, No 2 (2024)
Publisher : Agroindustrial Technology, University of Trunojoyo Madura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/agrointek.v18i2.16990

Abstract

The purpose of this study was to look at the marketing of processed sugar palm agroindustry (Kolang – Kaling) in Rokan Hulu Regency. This research was carried out by Rokan Hulu Regency because Rokan Hulu Regency is one of the regencies that has a large distribution of palm plants and has developed in the household industry. This research was carried out using a survey method on consumers who consume palm agro-industrial products, namely kolang-kaling.  Respondent collection was carried out using the Simple Random Sampling method. The survey was conducted purposively which aimed to find out how the marketing process of kolang-kaling products occurred in Rokan Hulu Regency. The results show the response of consumers to the appearance of the product, packaging that still does not use special packaging, and the absence of product labels. Meanwhile, in terms of price, kolang-kaling follows the prevailing price in the market, which is Rp. 10,000 – 15,000. The distribution of kolang-kaling is carried out to traditional markets only, and promotional activities are still carried out on a limited basis (direct sales).