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IMPLEMENTASI METODE MARKET BASKET ANALYSIS (MBA) MENGGUNAKAN ALGORITMA APRIORI DALAM TRANSAKSI PENJUALAN (STUDI KASUS: KAFE RUANG TEMU) SyahruRomadhon, Muhammad; Kodar, Achmad
Jurnal Saintekom : Sains, Teknologi, Komputer dan Manajemen Vol 10 No 2 (2020): September 2020
Publisher : STMIK Palangkaraya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (615.129 KB) | DOI: 10.33020/saintekom.v10i2.137

Abstract

Jakarta is one of the culinary attractions, many tourist attractions every year become creative in business. One of them is a cafe. Cafe Ruang Temu has sales transaction data but is not used to see associations between one product and another. In this case there needs to be a system for finding menu combinations by processing sales transactions. One of the data mining techniques is association rule or Market Basket Analysis (MBA) with apriori algorithm. Apriori algorithm aims to produce association rules to form menu combinations. The sales dataset for January 2019 to July 2019 is determined by the minimum support and minimum confidence values that have been set.