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All Journal At-Tadbir : Jurnal Manajemen Pendidikan Islam Jurnal Manajemen dan Budaya Ar-Rihlah : Jurnal Keuangan dan Perbankan Syariah
Mardiana, Lina
Unknown Affiliation
Religion Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Komparasi Keaktifan Mahasiswa Dalam Pembelajara Daring Dengan Pembelajaran Luring di STAI Darul Kamal Nw Lombok Timur NTB Mardiana, Lina; Pani, Rahmayatul; Ermawati, Eli; Riskawati, Riskawati
Jurnal Manajemen dan Budaya Vol 1 No 2 (2021): Kepemimpinan, Pengendalian dan Pengelolaan
Publisher : STAI Darul Kamal NW Kembang Kerang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (331.802 KB) | DOI: 10.51700/manajemen.v1i2.223

Abstract

Model pembelajaran yang berbeda membuat suasana dalam proses pembelajran yang berbeda pula. Seperti halnya pembelajran daring dan pembelajran luring. Penelitian ini bertujuan untuk melihat komparasi keaktifan mahasiswa dalam pembelajaran daring dengan pembelajaran luring di STAI darul kamal NW kembang kerang Lombok Timur. Peneliti ingin mengetahui apakah model pembelajaran daring dan luring berdampak pada keaktifan mahasiswa dalam pembelajaran. Penelitian ini menggunakan metode kuantitatif dengan pendekatan komparatif yaitu membandingkan keaktifan mahasiswa pada saat daring dan luring. Keaktifan mahasiswa diukur menggunakan angket yang diberikan kepada 30 orang sampel penelitian. Pemilihan sampel dilakukan dengan perpousif random sampling dimana sampel yang dipilih adalah mahasiswa yang mengikuti perkulihan daring dan luring. Data hasil penelitian dianalisis dengan analisis uji komparasi atau uji t. Hasil analisis menunjukkan p value uji t (0,000487418) lebih kecil dari taraf signifikansi (0,05), dengan demikian H0 diterima. Ini berarti bahwa tidak ada perbedaan yang signifikan keaktifan mahasiswa dalam proses pembelajaran daring ataupun pembelajaran luring
PENGARUH KUALITAS PELAYANAN DAN PRODUKTIVITAS TERHADAP KEPUASAN NASABAH BANK BJB KCP CIRANJANG PADA MASA PANDEMI COVID-19 Purnamasari, Ana Roviana; Nuraeni, Fitri; Mardiana, Lina; Kurniawati, Nia
Ar-Rihlah : Jurnal Keuangan dan Perbankan Syariah Vol 2, No 2 (2022): September
Publisher : Universitas Suryakancana

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (264.414 KB) | DOI: 10.35194/arps.v2i2.2631

Abstract

ABSTRAKDalam dunia perbankan, kualitas pelayanan merupakan salah satu hal yang penting dalam menunjukan eksistensi dan kemampuannya untuk memuaskan nasabah. Produktivitas suatu Bank dinilai perlu dikembangkan guna mencapai hasil yang maksimal dalam mempertahankan kekuatan suatu instansi. Di masa pandemi ini segala bentuk usaha baik barang maupun jasa terkena dampaknya, salah satunya adalah sektor Perbankan. Penelitian ini bertujuan untuk menganalisis pengaruh pandemi Covid-19 di sektor perbankan terkait kualitas pelayanan dan produktivitas yang diberikan oleh Bank terhadap kepuasan nasabah di Bank BJB KCP Ciranjang Cianjur. Penulis menggunakan pendekatan kuantitatif dengan menyebar kuesioner kepada nasabah dengan jumlah sampel sebanyak empat puluh (40) nasabah BJB KCP Ciranjang dan observasi serta penyebaran angket kepada karyawan Bank untuk mencari data dari Bank. ABSTRACTIn Banking, service quality is one of the essential aspect in showing its existence and ability to satisfy customers. The productivity of a Bank is considered to need to be improved to achieve maximum results in maintaining the strength of an agency. During this pandemic, all forms of business, both goods and services, are facing problems one of it is the Banking sector. This study aims to analyze the impact of the Covid-19 pandemic in the Banking sector regarding the quality of service and productivity provided by Banks to customers, especially at Bank BJB KCP Ciranjang Cianjur. The author uses a quantitative approach by distributing questionnaires to customers with a sample of forty (40) BJB KCP Ciranjang customers and observing and distributing questionnaires to Bank employees to find data from the Bank.
Strategi pemasaran pendidikan dalam menarik minat siswa di SMA muhammadiyah di Lombok Mardiana, Lina
At-Tadbir: Jurnal Manajemen Pendidikan Islam Vol 2 No 2 (2022): At-Tadbir
Publisher : LP2M STAI Darul Kamal NW Kembang Kerang NTB

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51700/attadbir.v2i2.480

Abstract

Seeing the current situation, many educational institutions are standing, causing intense competition between institutions, so a business approach is also used in the world of education so that institutions can survive and be better known by many people. This study aims to find out how the educational marketing strategy for SMA Muhammadiyah Masbagik Kec. Masbagik Kab. East Lombok Province. NTB and what are the supporting and inhibiting factors in marketing? The method used by researchers is descriptive qualitative. Data collection techniques through observation, interviews, and documentation. Data analysis through data reduction, data presentation, and data verification. To check the validity of the data through tests of credibility, transferability, dependability, and confirmability. The results of the study show that the educational marketing strategy in attracting students' interest in SMA Muhammadiyah Masbagik Kec. Masbagik Kab. East Lombok Province. NTB namely forming a marketing team, market identification, market segmentation by looking at the location of the area, outreach to schools, outreach to the community, distributing brochures, installing banners, and using social media such as Facebook, while the marketing mix has implemented 7 elements namely product, price, place, promotion, people, physical evidence, process. And the supporting factors when marketing is facilities and infrastructure as icons, marketing costs, teacher empowerment, school status, and flagship programs. Meanwhile, the inhibiting factor is the addition of quotas at public schools and a large number of public schools such as SMKs, community understanding, and the influence of friends.
Co-Authors Eli Ermawati Fitri Nuraeni Nia Kurniawati Pani, Rahmayatul Purnamasari, Ana Roviana Riskawati Riskawati, Riskawati