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All Journal Equator Journal of Management and Entrepreneurship JURNAL PENDIDIKAN TAMBUSAI Jurnal Ekonomika Dan Bisnis Jurnal Manajemen Stratejik dan Simulasi Bisnis Journal of Economics and Management Scienties Ambidextrous : Journal of Innovation, Efficiency and Technology in Organization
gustina, leni
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Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Electrical & Electronics Engineering Library & Information Science Social Sciences

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Sovereign Wealth Funds and Global Economic Stability: A Strategic Approach to Asset Diversification Pranita, Fera Lufhidarani; Aswin, Ullya Rahmi; Gustina, Leni
Journal of Economics and Management Scienties Volume 7 No. 3, June 2025
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/jems.v7i3.105

Abstract

Sovereign Wealth Funds (SWFs) have become increasingly influential in the global financial system, serving not only as state investment vehicles but also as instruments of macroeconomic stabilization. This study explores how asset diversification strategies employed by leading SWFs—such as Norway’s GPFG, Singapore’s GIC and Temasek, the UAE’s ADIA, and Qatar’s QIA—contribute to global economic resilience. Utilizing a qualitative approach and thematic analysis, the research synthesizes insights from policy documents, academic literature, and institutional reports to assess the strategic rationale, governance structures, and risk management practices underpinning SWF operations. The findings reveal that robust asset diversification, especially when aligned with long-term mandates, transparency, and ESG integration, enhances a fund's capacity to act as a counter-cyclical buffer during economic crises. However, geopolitical influences, governance opacity, and illiquid asset exposures pose significant challenges. This study contributes to the growing discourse on sovereign investment by affirming the critical role of SWFs in promoting global economic stability, and offers policy recommendations for optimizing their structure and strategy in both developed and emerging economies.
Analysis Of The Influence Of Brand Awareness, Brand Associations, And Lifestyle On Purchase Decision Process iPhone (Consumer Survey in Padang City) Aswin, Ullya Rahmi; Hidayat, Danny; Gustina, Leni
Jurnal Manajemen Stratejik dan Simulasi Bisnis Vol. 4 No. 1 (2023): Jurnal Manajemen Stratejik dan Simulasi Bisnis
Publisher : Fakultas Ekonomi Universitas Andalas

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25077/mssb.4.1.33-40.2023

Abstract

This study aims to determine the influence of Brand Awareness, Brand Association, and Lifestyle in the iPhone Purchase Decision Process in Padang City. The data analysis method used is Validity Test, Reliability Test, Multiple Regression Analysis, Hypothesis Test consists of Partial Test (t Statistical Test), Simultaneous Test (F Statistical Test), and Determination Coefficient Test (R2). The work was carried out using SPSS 17. The data used are primary data and secondary data. This study used a sample of 100 research respondents. The results of this study indicate that data analysis using the multiple linear regression analysis method shows that Brand Association and Lifestyle have a positive and significant effect on consumers' decision to buy an iPhone, while Brand Awareness has a positive but not significant effect on the consumer's decision process in buying an iPhone. Based on the t-test that the three most dominant variables influencing the decision process to purchase the hijab are Lifestyle (X3) with a t value of 0.532. Adjusted analysis of the coefficient of determination obtained an R2 value of 39.7%, which means that the dependent variable, namely the purchase decision process, can be explained by the independent variables, namely Brand Awareness, Brand Association and Lifestyle and the remaining 60.3% is not influenced by other variables. included in this research.
The Relationship Between Work-Life Balance and Job Satisfaction Among Generation Z in the Start-Up Sector Gustina, Leni; Hasan , Mahamudul; Jinjiri Ringim , Kabiru
Ambidextrous Journal of Innovation Efficiency and Technology in Organization Vol. 3 No. 01: Human-Centered Innovation and Digital Resilience: Rethinking People, Products, and Pe
Publisher : Takaza Innovatix Labs Ltd.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61536/ambidextrous.v2i02.178

Abstract

This study examines the relationships between work-life balance, organizational support, job satisfaction, and retention intention, with employee engagement as a mediating variable, focusing on professional players in the ARTEX E-SPORT team in Padang. Utilizing a quantitative research design with a saturated sampling technique involving 35 respondents, data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS. The results reveal that work-life balance has a strong positive effect on job satisfaction and retention intention, while organizational support significantly influences both outcomes and enhances employee engagement. Furthermore, employee engagement mediates the relationships between work-life balance, organizational support, and the dependent variables, highlighting its critical role in linking supportive workplace practices to employee outcomes. These findings emphasize the importance of fostering a balanced and supportive work environment to enhance engagement, satisfaction, and retention, particularly for Generation Z employees in high-demand sectors like esports. This study contributes to existing literature by exploring these dynamics in the esports industry and provides actionable insights for organizations to implement effective workforce management strategies. Future research is encouraged to include additional mediating or moderating variables and explore these relationships across diverse organizational contexts.
Hubungan Experiential Marketing dan Brand Commitment terhadap Niat Pembelian Ulang melalui Kepuasan Pelanggan pada Coffee Shop Janji Jiwa Aswin, Ullya Rahmi; Handayani, Sari; Gustina, Leni
Jurnal Pendidikan Tambusai Vol. 8 No. 2 (2024)
Publisher : LPPM Universitas Pahlawan Tuanku Tambusai, Riau, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Penelitian ini bertujuan untuk menganalisis hubungan antara experiential marketing dan brand commitment terhadap niat pembelian ulang melalui kepuasan pelanggan sebagai variabel intervening pada Coffee Shop Janji Jiwa. Dalam konteks persaingan industri coffee shop yang semakin ketat, penting bagi Janji Jiwa untuk memahami faktor-faktor yang mempengaruhi loyalitas pelanggan dan niat mereka untuk melakukan pembelian ulang. Metode penelitian yang digunakan adalah pendekatan kuantitatif dengan metode survei. Data dikumpulkan melalui kuesioner yang disebarkan kepada pelanggan Coffee Shop Janji Jiwa. Teknik analisis data yang digunakan adalah analisis regresi dan analisis jalur (path analysis) untuk menguji pengaruh langsung dan tidak langsung antar variabel. Hasil penelitian menunjukkan bahwa experiential marketing berpengaruh positif dan signifikan terhadap kepuasan pelanggan. Brand commitment juga ditemukan memiliki pengaruh positif dan signifikan terhadap kepuasan pelanggan. Selanjutnya, kepuasan pelanggan memiliki pengaruh positif dan signifikan terhadap niat pembelian ulang. Selain itu, kepuasan pelanggan memediasi pengaruh experiential marketing dan brand commitment terhadap niat pembelian ulang. Temuan penelitian ini menekankan pentingnya strategi experiential marketing dan brand commitment dalam meningkatkan kepuasan pelanggan, yang pada gilirannya mendorong niat pembelian ulang di Coffee Shop Janji Jiwa. Coffee Shop Janji Jiwa disarankan untuk terus memperbaiki dan mengembangkan pengalaman pelanggan serta memperkuat komitmen mereka untuk meningkatkan loyalitas dan niat pembelian ulang pelanggan.
Mastering the Digital Frontier a Deep Dive Into Accountants Performance Amidst Challenges and Opportunities Sriwijayanti, Hari; Gustina, Leni; Harini, Gustia
Equator Journal of Management and Entrepreneurship (EJME) Vol 12, No 2 (2024): Equator Journal of Management and Entrepreneurship
Publisher : Universitas Tanjungpura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26418/ejme.v12i2.30625

Abstract

This study explores the impact of digital transformation on accountants' performance at PT Nutrifood Indonesia - Padang, focusing on the mediation effects between challenges, opportunities, and performance outcomes. Using a quantitative approach with a sample of 70 accountants, the research applies path analysis to examine the direct and indirect relationships between these variables. The results reveal that digital transformation plays a significant role in mediating the effects of challenges and opportunities on accountants' performance. Challenges, such as regulatory changes and cybersecurity risks, drive digital adoption, while opportunities, like new technologies and innovative practices, further encourage it. These findings highlight that embracing digital transformation is crucial for improving efficiency, accuracy, and adaptability in accounting processes. The study concludes that to boost accountants' performance, organizations should foster a culture of innovation, leveraging technology to transform challenges into growth opportunities and ensuring sustained success in a rapidly evolving business landscape.Keywords: Digital Transformation, Accountants' Performance, Challenges, Opportunities
Analisis Pengaruh Tingkat Pendidikan Dan Kompensasi Terhadap Produktivitas Kerja Pegawai Kantor Dinas Pasar Kota Padang Gustina, Leni; Rahmi Aswin, Ullya; Sari, Fitrah
Jurnal Ekonomika Dan Bisnis (JEBS) Vol. 2 No. 2 (2022): Jurnal Ekonomika dan Bisnis (JEBS)
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jebs.v2i3.230

Abstract

This study aims to examine and analyze the effect of education level and compensation on work productivity of employees of the Padang City Market Service Office. The independent variables used are education level (X1) and compensation (X2). The dependent variable is employee work productivity (Y). The type of research methodology used is the causative method. The data used are primary and secondary data. Primary data was obtained by interviewing a sample of 97 Padang City Market Service employees. The analysis tool used is Multiple Linear Regression with the SPSS version 19.0 program. The results of the study show that the first hypothesis (H1) can be accepted. It can be seen that the tcount value for this variable is 3.137. Meanwhile the value in the 5% distribution table is 2.376. Then tcount (3.137) > ttable (2.376). This means that the education level variable (X1) has a positive influence. This is also reinforced by the significance value (0.004 <0.050) meaning that the education level variable (X1) has a positive and significant effect on the work productivity of Padang City Market Service employees. Whereas the second hypothesis (H2) is also accepted, seen in the tcount value for this variable of 5.020. Meanwhile the value in the 5% distribution table is 2.376. Then tcount (5.020) > ttable (2.376). This means that the compensation variable (X2) has a positive influence. This is also reinforced by the significance value (0.000 <0.050) meaning that the compensation variable (X2) has a positive and significant effect on the work productivity of Padang City Market Service employees. For the third hypothesis (H3) it is also accepted that Fcount is 15.535, while the results of Ftable in the distribution table with an error rate of 5% are 3.44. This means Fcount > Ftable (15.535 > 3.44). These calculations show that the variable level of education (X1) and compensation (X2) together have a positive and significant influence on employee productivity variables (Y).
Co-Authors Aswin, Ullya Rahmi Harini, Gustia Hasan , Mahamudul Hidayat, Danny Jinjiri Ringim , Kabiru Rahmi Aswin, Ullya Sari Handayani Sari, Fitrah Sriwijayanti, Hari