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All Journal Ars: Jurnal Seni Rupa dan Desain DeKaVe Paramita: Historical Studies Journal
Arif Agung Suwasono
Institut Seni Indonesia Yogyakarta
Arts Humanities Languange, Linguistic, Communication & Media

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Journal : DeKaVe

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Makna Dalam Film Iklan Arif Agung Suwasono
DeKaVe Vol 7, No 1 (2014): DeKaVe Vol. 07 No. 01 2014 Januari - Juni 2014
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.354 KB) | DOI: 10.24821/dkv.v7i1.887

Abstract

Abstract. Film, is a medium in communication, but the logic-signs in the film is unique. It have more visibleand natural, and took away the coding message in communication. The power of film language is the signthat delivered, with visual icons and kinetic representation. Associated with commercial ad film, thearbitrary does not lie in the signs visually stunning, but on the meaning an associative obtained from themeanings sign coding ethnicity are semantically. What is served in the film ad is logic image of acommodities that delivered with a story that is frequently arbitrary, as a consequence of the ways in whichadvertise.Keywords: Film, Visual Representation, Advertising.
ANIMASI 2D “BULLYING” SEBAGAI MEDIA MENANAMKAN NILAI-NILAI PANCASILA PADA ANAK SEKOLAH DASAR Arif Agung Swasono; Andi Haryanto; Novi Mayasari
DeKaVe Vol 8, No 2 (2015): DeKaVe Vol. 8 No. 2 Juli-Desember 2015
Publisher : Institut Seni Indonesia Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (3555.289 KB) | DOI: 10.24821/dkv.v8i2.1634

Abstract

Co-Authors Andi Haryanto Ardila, Rikhana Widya Baskoro Suryo Banindro Novi Mayasari