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Journal : Jurnal Pengabdian UNDIKMA

Pelatihan Teknologi Digital Dalam Pengembangan Bisnis Berbasis Smart Entrepreneur Model bagi UMKM SigekArt Silungkang Kota Sawahlunto Ramadhan, Muhammad Fikri; Stefvany, Stefvany
Jurnal Pengabdian UNDIKMA Vol. 5 No. 1 (2024): February
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v5i1.9632

Abstract

This service activity aims to increase knowledge and skills in financial management based on digital technology in business development for SigekArt MSMEs. The method of implementing this community service uses training, which consists of several stages, namely activity administration, digital business management assistance and product innovation. The results of this service show that the understanding of partner business management has increased, especially in digital financial management. Partners are also able to increase production by more than 85% per day. The quality of production stitching is also better and neater, because the PKM team provides business capital and industrial sewing machine equipment to partners. Product innovation can also be carried out by partners because there is always assistance from the PKM team.
Implementasi Environmental Graphic Design untuk Penguatan Identitas Visual dan Navigasi Desa Wisata Stefvany, Stefvany; Wiraseptya, Tedy; Suryadi, Dodi
Jurnal Pengabdian UNDIKMA Vol. 6 No. 4 (2025): November
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v6i4.17975

Abstract

This community service program aims to strengthen the visual identity and navigation system of a tourism village through the application of Environmental Graphic Design (EGD) while simultaneously enhancing the local community’s skills in managing digital promotion. The implementation method adopted a community-based participatory approach consisting of five stages: socialization, training, technology implementation, mentoring, and continuous evaluation. Evaluation was conducted using field observation instruments, structured interviews, and visitor satisfaction questionnaires. The data were analyzed descriptively, both quantitatively and qualitatively, to assess the effectiveness of the design and the improvement of partner capacity. The outcomes of this community service program include the installation of seven thematic signage units, one interactive digital tourism map, and one identity mural, as well as the improvement of the tourism awareness group’s (Pokdarwis) skills in environmental graphic design and digital promotional content management. The implementation of EGD has proven effective in strengthening the visual image of the destination, improving visitor comfort and orientation, and promoting the sustainable growth of village-based creative economies.