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The Influence of Transformational Leadership, Organizational Climate, Innovative Behavior and Employee Engagement on Industrial Employee Performance With Job Satisfaction in the Digital Era Prayuda, Rafie
Journal of Industrial Engineering & Management Research Vol. 1 No. 1a (2019): December 2019
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.7777/jiemar.v1i1a.251

Abstract

The purpose of this research is to analyze and test the Effect of Transformational Leadership, Organizational Climate, Innovative Behavior on Performance with Job Satisfaction as the intervening variable. This research design uses a quantitative survey method with data collection through online questionnaires to 166 industrial employee respondents in Tangerang. Data analysis uses structural equation modeling (SEM) with data processing tools SmartPLS 3.0 program. The results of this study indicate that: (1) Transformational Leadership, Organizational Climate, and Innovative Behavior have a positive and significant effect on job satisfaction. (2) Transformational Leadership, Organizational Climate, Employee Engagement have a positive and significant effect on performance. (3) Employee Engagement has a positive and insignificant effect on job satisfaction (4) Innovative behavior has a positive and insignificant effect on employee performance. (5) Transformational Leadership, Organizational Climate, Innovative Behavior, Employee Engagement have a positive and significant effect on Employee Performance through Job Satisfaction.
The Effect of Transformational Leadership, Work Environment, and Compensation on Employee Job Satisfaction Prayuda, Rafie
Journal of Industrial Engineering & Management Research Vol. 1 No. 1a (2019): December 2019
Publisher : AGUSPATI Research Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.7777/jiemar.v1i1a.266

Abstract

The purpose of this study was to determine the effect of transformational leadership on employee job satisfaction. The influence of the work environment on employee job satisfaction. The effect of compensation on employee job satisfaction. The effect of transformational leadership, work environment, and compensation on employee job satisfaction. This research is a type of quantitative research. The sampling technique in this research is purposive sampling technique. The number of samples in this study were 230 employees. Data collection techniques in this study using a questionnaire. The data analysis methods used in this research are validity test, reliability test, descriptive test, classical assumption test, and multiple linear regression test. The data analysis was conducted to identify the independent variables that affect the dependent variable. The results showed that transformational leadership had no effect on employee job satisfaction. The work environment has an effect on employee job satisfaction. Compensation has an effect on employee job satisfaction. Transformational leadership, work environment, and compensation simultaneously have a significant positive effect on employee job satisfaction.
Investigating The Role of Marketing Content and Brand Image on Purchasing Decisions Mediated by Purchase Interest in Shop Online Users Prayuda, Rafie
UJoST- Universal Journal of Science and Technology Vol. 3 No. 2 (2024): September 2024
Publisher : Faculty of Science and Technology University of Pramita Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11111/ujost.v3i2.148

Abstract

This research examines the variables of marketing content, brand image and purchasing decisions and is mediated by purchasing interest. The digital era is currently developing rapidly. The increase in digital transactions has also made consumers shift to online purchases, in this case e-commerce. The existence of interesting marketing content makes consumers interested in buying and also well-known brands make consumers not hesitate to buy. This research examines the variables of marketing content, brand image and purchasing decisions and is mediated by purchasing interest. Data sourced from 345 respondents was collected using a Google Form questionnaire. Data analysis using the SEM smartPLS 3.0 application. The results of this research are that marketing content has an influence on interest and purchasing interest has an influence on purchasing decisions, while brand image does not influence purchasing decisions. Purchase interest does not mediate the influence of marketing content on purchasing decisions.