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All Journal MODUL Atrium : Jurnal Arsitektur ARSNET
Gustav Anandhita
Lingkungan Manusia Dan Bangunan Dan Program Studi Arsitektur, Fakultas Arsitektur Dan Desain, Universitas Katolik Soegijapranata, Semarang
Arts Humanities Civil Engineering, Building, Construction & Architecture Engineering Environmental Science Social Sciences

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Journal : ARSNET

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Starbucks’ expressive space: Reading the visual tectonic of architecture driven by colour system Resza Riskiyanto; Gustav Anandhita
ARSNET Vol. 2 No. 1 (2022)
Publisher : Department of Architecture Faculty of Engineering Universitas Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1492.963 KB) | DOI: 10.7454/arsnet.v2i1.51

Abstract

This paper argues that colour can be seen as a tectonic instrument to visualise spatial order and generate the surface configuration towards the overall form. Colour plays an important role within a space formation system, more than just a decorative element. Colour demonstrates performance that blurs the surface, presents spatial continuity, or emphasises the presence of space through a well-arranged achromatic-polychromatic colour composition. This paper explores various forms of colour combinations in Starbucks’ interior settings to reveal the performance of colour as part of the functional and expressive space formation system. The study utilises Hue, Saturation, and Lightness (HSL) analysis towards multiple case studies of Starbucks to find out to what extent the formation of a colour system that is specifically made for the identity of a product can be implemented on an architectural scale. The findings introduce another logic of colour systems combination that can be used strategically as a basis for designing architectural spaces.
Co-Authors Koesmartadi, Ch Resza Riskiyanto