Article Per Year (5 Year)
p-Index From 2020 - 2025
0.23
P-Index
This Author published in this journals
All Journal International Conference on Health Science, Green Economics, Educational Review and Technology (IHERT)
Khaira Maulida
Unknown Affiliation
Computer Science & IT Economics, Econometrics & Finance Education Health Professions

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
“THE INFLUENCE OF PROMOTIONS AND PRODUCT PRICING ON PURCHASING DECISIONS FOR EMINA PRODUCTS IN BIREUEN REGENCY” Ovi Satria; Niswatul Khaira; Khaira Maulida; Nia Maulina; Sri Yanna
International Conference on Health Science, Green Economics, Educational Review and Technology Vol. 6 No. 1 (2024): 7th IHERT (2024): IHERT (2024) FIRST ISSUE: International Conference on Health
Publisher : Universitas Efarina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ihert.v6i1.400

Abstract

This study investigates the impact of promotional strategies and pricing on consumer purchasing decisions for Emina products in Bireuen Regency. The research aims to identify how these factors influence consumer behavior and their decision-making process regarding beauty and skincare products.
Co-Authors Nia Maulina Niswatul Khaira Ovi Satria Sri Yanna