Nurfadilah, Mursidah
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The Influence of Digital Personal Branding Strategy and Supporting Political Party Reputation on the Electability of DPR-RI Legislative Candidates Mediated by Public Trust Yamin, Bun; Nurfadilah, Mursidah
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 3 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i3.5064

Abstract

This study aims to determine the effect of Digital Personal Branding Strategy and the Reputation of Supporting Political Parties on the Electability of DPR-RI Candidates, mediated by Public Trust. The research adopts a quantitative approach with an associative design to examine the relationship between the Digital Personal Branding Strategy (X1), Political Party Reputation (X2), Electability (Y), and Public Trust (Z) as a mediating variable. The purpose of this research is to develop hypotheses that can be used to predict, explain, and manage specific conditions. A quantitative approach is used to obtain numerical data from the measurement of the study's variables. The sample for this study consisted of 100 respondents who had exercised their voting rights in the election of DPR-RI candidates in Malang. The data analysis stage involves identifying the relationships between the variables under study and evaluating their influence, with a focus on the effects of the Digital Personal Branding Strategy and Political Party Reputation on Candidate Electability, as mediated by Public Trust. The results of this study provide a better understanding of the factors that influence the electability of legislative candidates, highlighting the importance of public trust and digital personal branding strategies in the political context.
PENGARUH INFLASI DAN SUKU BUNGA TERHADAP HARGA SAHAM PADA PERUSAHAAN SEKTOR PERBANKAN Jelita, Jelita; Nurfadilah, Mursidah; Jamal, Sri Wahyuni
Jurnal Manajemen dan Profesional Vol. 6 No. 3 (2025): Jurnal JPRO
Publisher : Program Studi Manajemen Institut Teknologi dan Bisnis Asia Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32815/jpro.v6i3.2784

Abstract

This study analyzes the effect of inflation and interest rates on banking sector stock prices. The objective is to determine the partial and simultaneous effects, helping investors understand macroeconomic factors in investment decisions. A quantitative approach was used with multiple linear regression. A sample of 14 banking companies was selected using purposive sampling techniques, and secondary data from 2020–2024 from the Indonesia Stock Exchange (IDX) and Bank Indonesia was used. Inflation did not have a significant effect on stock prices. Conversely, interest rates showed a significant partial effect. Simultaneously, inflation and interest rates jointly influence banking sector stock prices. Inflation does not significantly affect banking stock prices, while interest rates have a significant effect. Investors are advised to pay attention to interest rates, and further research should include additional macroeconomic variables
Pengaruh Profitabilitas Dan Penilaian Pasar Terhadap Dividen Payout Ishaq, Al Akmal; Fauziah, Fenty; Nurfadilah, Mursidah
Mandiri : Jurnal Akuntansi dan Keuangan Vol. 5 No. 1 (2026): Februari - Mei 2026
Publisher : Lembaga Riset Ilmiah, Yayasan Mentari Meraki Asa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59086/jak.v5i1.1496

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh profitabilitas yang diukur dengan Return on Assets (ROA) dan penilaian pasar yang diukur dengan Price to Book Value (PBV) terhadap kebijakan dividen yang diukur melalui Dividend Payout (DP) pada perusahaan-perusahaan yang terdaftar dalam indeks LQ45 di Bursa Efek Indonesia. Penelitian ini menggunakan pendekatan kuantitatif dengan analisis regresi linier berganda pada 118 observasi dari laporan keuangan tahunan. Hasil penelitian menunjukkan bahwa ROA tidak berpengaruh signifikan terhadap Dividend Payout, yang mengindikasikan bahwa profitabilitas perusahaan, yang diukur dengan ROA, bukanlah faktor utama dalam keputusan pembagian dividen pada perusahaan yang terdaftar dalam LQ45. Sebaliknya, PBV memiliki pengaruh positif dan signifikan terhadap Dividend Payout, yang memperkuat Signalling Theory, di mana apresiasi pasar yang tinggi dapat mendorong perusahaan untuk memberikan dividen sebagai sinyal positif terkait prospek perusahaan di masa depan. Secara simultan, ROA dan PBV memiliki pengaruh signifikan terhadap kebijakan dividen, dengan kontribusi keduanya menjelaskan 6,2% variasi dalam Dividend Payout, sementara sisanya dipengaruhi oleh faktor eksternal yang tidak dianalisis dalam penelitian ini. Penelitian ini diharapkan memberikan kontribusi penting dalam memahami faktor-faktor yang memengaruhi kebijakan dividen di pasar modal Indonesia, terutama bagi manajer perusahaan dan investor dalam merumuskan kebijakan dividen yang lebih tepat.   This study aims to analyze the effect of profitability, measured by Return on Assets (ROA), and market valuation, measured by Price to Book Value (PBV), on dividend policy, measured through Dividend Payout (DP) for companies listed in the LQ45 index on the Indonesia Stock Exchange. A quantitative approach using multiple linear regression analysis was employed on 118 observations from annual financial reports. The results show that ROA does not have a significant effect on Dividend Payout, indicating that profitability, as measured by ROA, is not a primary factor in dividend distribution decisions for companies listed in the LQ45. In contrast, PBV has a positive and significant effect on Dividend Payout, supporting Signalling Theory, where high market appreciation encourages companies to pay dividends as a positive signal about their future prospects. Simultaneously, both ROA and PBV significantly affect dividend policy, with their combined contribution explaining 6.2% of the variation in Dividend Payout, while the remaining variation is influenced by external factors not analyzed in this study. This research is expected to provide valuable insights into the factors influencing dividend policy in the Indonesian capital market, particularly for company managers and investors in formulating more accurate dividend policies.