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Export Packaging Training, Export Documents and Export Market Research at MHY Devata Bali Tabanan in Collaboration with Arkansas University ELFAROSA, Ketut Vini; SINTADEVI, Ni Putu Rita; RINALDI, Eldian; WIDHIARI, Luh Kemala Putri; LAKSMANA, Nyoman Hendra
Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2024): Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat (Juni – September 2024)-I
Publisher : Indonesia Strategic Sustainability

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ahjpm.v3i2.1153

Abstract

MHY Devata Bali is a local business created to accommodate semi-finished products from farmers in Pupuan to Selemadeg Tabanan to be processed, packaged, and marketed. The methods used are surveys, training, and mentoring to adjust the level of understanding and the needs of the solutions offered. The raw materials include coffee, coconut and honey, which produce ground coffee, VCO oil, cooking oil, honey, etc. In its operations, it can market products to local and national markets. It has digital marketing and marketplaces in several places. This has great potential to be developed into an export commodity. For this reason, several requirements must be met according to export standards and requirements that require training and assistance. Because some jobs are still manual, and the company still needs this capability. It is hoped that the company can develop its marketing more widely to the international market to have product advantages and improve the community's welfare, especially local farmers in Tabanan.
Pengaruh Literasi Keuangan dan Digital Payment terhadap Prilaku Konsumtif Generasi Z di Kecamatan Kuta selatan Widhiari, Luh Kemala Putri; I Nyoman Hendra Laksmana; Eldian Rinaldi
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 4: Mei 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i4.8764

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh literasi keuangan dan digital payment terhadap perilaku konsumtif Generasi Z di Kecamatan Kuta Selatan. Penelitian ini menggunakan metode kuantitatif dengan pendekatan purposive sampling, di mana sebanyak 200 responden dipilih secara selektif berdasarkan kriteria tertentu yang relevan dengan tujuan penelitian.. Pengumpulan data dilakukan melalui kuesioner online, kemudian dianalisis menggunakan metode regresi linier berganda dengan bantuan perangkat lunak SPSS. Penelitian ini mengungkap bahwa literasi keuangan dan penggunaan digital payment berperan positif dan signifikan dalam memengaruhi perilaku konsumtif. Dengan nilai koefisien determinasi (R²) sebesar 79,2%, model ini menunjukkan bahwa mayoritas variasi dalam perilaku konsumtif dapat dijelaskan oleh kedua variabel tersebut. Selain itu, rendahnya tingkat literasi keuangan dapat berkontribusi pada kurangnya kebijaksanaan dalam mengelola keuangan, sementara kemudahan digital payment mendorong transaksi impulsif. Temuan ini menegaskan perlunya peningkatan edukasi keuangan bagi Generasi Z untuk mengontrol pengeluaran secara lebih efektif. Rekomendasi penelitian ini mencakup peningkatan program literasi keuangan serta pengembangan fitur digital payment yang lebih mendukung manajemen keuangan pribadi.
PRAKTIK PENGENDALIAN INTERNAL DALAM ERA DIGITAL: STUDI KUALITATIF PADA PERUSAHAAN JASA DI DKI JAKARTA Widhiari, Luh Kemala Putri
JARUM: Journal of Analysis Research and Management Review Vol. 3 No. 1 (2026): January
Publisher : PT. Samudra Solusi Profesional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62952/jarum.v3i1.108

Abstract

Digital transformation has fundamentally changed the way service companies manage operational processes and financial information. The increasing reliance on digital systems brings not only efficiency but also new risks related to data integrity, system reliability, and internal control effectiveness. This study aims to explore internal control practices in the digital era from the perspective of service companies operating in DKI Jakarta. Using a qualitative descriptive approach, this research employs a case study method. Data were collected through in-depth semi-structured interviews, observation, and document analysis involving management, accounting staff, and internal control functions. The findings reveal that internal control practices have shifted from predominantly manual controls to technology-based controls, such as system access restrictions, automated authorization, and real-time monitoring. However, digitalization also introduces challenges, including system dependency, limited human resource capabilities, and potential control gaps arising from technology misuse. This study contributes to the accounting and internal control literature by providing contextual insights into how internal control practices evolve in response to digitalization in service companies.
Perceived Value Mediates Product Quality and Price Effects on Purchases at Pandang Kopi, Gianyar, Bali Laksmana, I Nyoman Hendra; Widhiari, Luh Kemala Putri; Rinaldi, Eldian; Fauziah, Laily
Jurnal Manajemen Bisnis dan Kewirausahaan Vol. 6 No. 1 (2026): MARCH
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/jamanika.v6i1.43299

Abstract

The rapid growth of the Indonesian coffee industry has intensified competition among local coffee shop MSMEs, particularly in tourism destinations such as Gianyar, Bali. In this context, understanding how consumers evaluate product quality and price through perceived value is essential for sustaining competitiveness. This study investigates the direct effects of product quality and price on purchasing decisions and examines the mediating role of perceived value among consumers of Pandang Kopi, a local MSME coffee shop. A quantitative approach was employed using Partial Least Squares–Structural Equation Modelling (PLS-SEM). Data were collected from 106 consumers through accidental sampling and analyzed using SmartPLS 4.1.1.2. The results show that product quality (β = 0,159; p < 0,05) and price (β = 0,161; p < 0,05) have positive and significant direct effects on purchasing decisions. Perceived value demonstrates the strongest influence on purchasing decisions (β = 0,683; p < 0,001), explaining a substantial proportion of variance (R² = 0,79). Product quality (β = 0,309; p < 0,001) and price (β = 0,590; p < 0,001) also significantly enhance perceived value. Mediation analysis reveals that perceived value significantly mediates the relationship between product quality and purchasing decisions (β = 0,211; p < 0,001) as well as between price and purchasing decisions (β = 0,403; p < 0,001). Notably, the indirect effect of price through perceived value is stronger than its direct effect, indicating that consumers emphasize overall value rather than price alone. Theoretically, this study contributes to value-based consumer decision models by empirically validating perceived value as a central psychological mechanism in MSME coffee shops located in tourism regions. Practically, the findings suggest that local coffee shop MSMEs should prioritize sensory product quality, fair pricing, and holistic consumption experiences to strengthen perceived value and encourage purchasing decisions.