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All Journal Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Jurnal Ekonomi, Manajemen, Akuntansi
Widhiari, Luh Kemala Putri
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Humanities Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences

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Export Packaging Training, Export Documents and Export Market Research at MHY Devata Bali Tabanan in Collaboration with Arkansas University ELFAROSA, Ketut Vini; SINTADEVI, Ni Putu Rita; RINALDI, Eldian; WIDHIARI, Luh Kemala Putri; LAKSMANA, Nyoman Hendra
Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat Vol. 3 No. 2 (2024): Akuntansi dan Humaniora: Jurnal Pengabdian Masyarakat (Juni – September 2024)-I
Publisher : Indonesia Strategic Sustainability

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38142/ahjpm.v3i2.1153

Abstract

MHY Devata Bali is a local business created to accommodate semi-finished products from farmers in Pupuan to Selemadeg Tabanan to be processed, packaged, and marketed. The methods used are surveys, training, and mentoring to adjust the level of understanding and the needs of the solutions offered. The raw materials include coffee, coconut and honey, which produce ground coffee, VCO oil, cooking oil, honey, etc. In its operations, it can market products to local and national markets. It has digital marketing and marketplaces in several places. This has great potential to be developed into an export commodity. For this reason, several requirements must be met according to export standards and requirements that require training and assistance. Because some jobs are still manual, and the company still needs this capability. It is hoped that the company can develop its marketing more widely to the international market to have product advantages and improve the community's welfare, especially local farmers in Tabanan.
Pengaruh Literasi Keuangan dan Digital Payment terhadap Prilaku Konsumtif Generasi Z di Kecamatan Kuta selatan Widhiari, Luh Kemala Putri; I Nyoman Hendra Laksmana; Eldian Rinaldi
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 4 No. 4: Mei 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v4i4.8764

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh literasi keuangan dan digital payment terhadap perilaku konsumtif Generasi Z di Kecamatan Kuta Selatan. Penelitian ini menggunakan metode kuantitatif dengan pendekatan purposive sampling, di mana sebanyak 200 responden dipilih secara selektif berdasarkan kriteria tertentu yang relevan dengan tujuan penelitian.. Pengumpulan data dilakukan melalui kuesioner online, kemudian dianalisis menggunakan metode regresi linier berganda dengan bantuan perangkat lunak SPSS. Penelitian ini mengungkap bahwa literasi keuangan dan penggunaan digital payment berperan positif dan signifikan dalam memengaruhi perilaku konsumtif. Dengan nilai koefisien determinasi (R²) sebesar 79,2%, model ini menunjukkan bahwa mayoritas variasi dalam perilaku konsumtif dapat dijelaskan oleh kedua variabel tersebut. Selain itu, rendahnya tingkat literasi keuangan dapat berkontribusi pada kurangnya kebijaksanaan dalam mengelola keuangan, sementara kemudahan digital payment mendorong transaksi impulsif. Temuan ini menegaskan perlunya peningkatan edukasi keuangan bagi Generasi Z untuk mengontrol pengeluaran secara lebih efektif. Rekomendasi penelitian ini mencakup peningkatan program literasi keuangan serta pengembangan fitur digital payment yang lebih mendukung manajemen keuangan pribadi.
Co-Authors Eldian Rinaldi Elfarosa, Ketut Vini SINTADEVI, NI PUTU RITA