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All Journal Jurnal Penelitian Pendidikan IPA (JPPIPA) GEMA EKONOMI Jurnal Ilmiah Ilmu Komputer Fakultas Ilmu Komputer Universitas Al Asyariah Mandar Jurnal Sistem Informasi Bisnis (JUNSIBI)
Sfenrianto
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Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Materials Science & Nanotechnology Physics

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Efektivitas Pemanfaatan Komunitas Virtual Facebook Sebagai Media Promosi Produk Kuliner Pada Masa Pandemi Covid-19 Latuhihin, Salfia; Sfenrianto
GEMA EKONOMI Vol 12 No 3 (2023): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

Todays, technological developments are developing rapidly and indirectly affecting business activities, especially during Covid-19 pandemic, resulting in many people choose to doing something as online. This study aims to see the effect of the Use of Facebook Virtual Community as promotion media of culinary products during the Covid-19 pandemic, used a quantitative research method and the AIDA concept analysis. Sources of data in this study are members of two groups Facebook that specifically sells culinary products that consists of 7,700 populations with using Slovin method. The results said that the used of the Facebook virtual community as a promotional media is declared "Very Effective", but there are several things that need to be considered by the seller, especially in order to pay attention to the behavior of consumers
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI KEPERCAYAAN DALAM MENGGUNAKAN E-COMMERCE SHOPEE DI MAJENE SULAWESI BARAT Lestari, Ayu; Sfenrianto
JURNAL ILMU KOMPUTER Vol 10 No 2 (2024): Edisi September
Publisher : LPPM Universitas Al Asyariah Mandar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35329/jiik.v10i2.319

Abstract

Maraknya kasus penipuan belanja online membuat sebagian masyarakat khususnya di daerah Majene, Sulawesi Barat takut untuk melakukan transaksi secara online. Masyarakat cenderung berbelanja langsung di pasar, atau mereka memesan barang di penjual yang mereka kenal baik. Kepercayaan konsumen terhadap suatu produk atau jasa dipengaruhi oleh banyak hal terkait produk tersebut diantaranya manfaat, harga, merk, dan lain-lain. Kepercayaan konsumen pada e-commerce atau juga online trust dipengaruhi ketika melakukan transaksi barang atau jasa yang diinginkan sesuai dengan yang diharapkan. Penelitian ini menggunakan metode kuesioner dan mengambil sample sebanyak 150 responden. Penelitian ini menggunakan SmartPls untuk menghitung allgoritma dari 150 responden dan mempunyai 5 hipotesis. Dari kelima hipotesis tersebut ada 2 hipotesis yang diterima yaitu E-Commerce Knowledge dan Perceived Risk. Untuk penelitian lebih lanjut dengan model penelitian ini diharapkan diuji ke daerah lain dan jumlah responden diperbanyak.
ANALISA POTENSI PENDONOR DARAH POTENSIAL PADA UNIT TRANSFUSI DARAH PALANG MERAH INDONESIA KOTA DEPOK Devi Puspita Sari; Sfenrianto; Prasetya, Yuli; Subekti, Rino
Jurnal Sistem Informasi Bisnis (JUNSIBI) Vol. 6 No. 2 (2025): Jurnal Sistem Informasi Bisnis (JUNSIBI)
Publisher : Program Studi Sistem Informasi Institut Bisnis dan Informatika (IBI) Kosgoro 1957

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55122/junsibi.v6i2.1724

Abstract

Persediaan darah merupakan faktor yang sangat penting dalam Unit Transfusi Darah PMI. Hal ini untuk memudahkan dan memfasilitasi masyarakat yang membutuhkan darah, sehingga stok darah di PMI dapat menurun tajam, ada beberapa faktor yang menyebabkannya. Oleh karena itu diperlukan penelitian untuk menjawab permasalahan tersebut dengan mengolah dataset menggunakan algoritma K-Nearest Neighbour, Naïve Bayes dan C4.5. Pada penelitian ini difokuskan pada pencarian algoritma terbaik. Pada penelitian ini difokuskan pada pencarian algoritma terbaik berdasarkan nilai akurasi dan Under Curve Area, dimana hasil penelitian akan menemukan keakuratan pendonor darah tetap, sehingga meminimalisir terjadinya kekurangan darah.
Efektivitas Pemanfaatan Komunitas Virtual Facebook Sebagai Media Promosi Produk Kuliner Pada Masa Pandemi Covid-19 Latuhihin, Salfia; Sfenrianto
GEMA EKONOMI Vol 12 No 3 (2023): GEMA EKONOMI
Publisher : Fakultas Ekonomi Universitas Gresik

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55129/https://doi.org/10.55129/.v12i4.2927

Abstract

Todays, technological developments are developing rapidly and indirectly affecting business activities, especially during Covid-19 pandemic, resulting in many people choose to doing something as online. This study aims to see the effect of the Use of Facebook Virtual Community as promotion media of culinary products during the Covid-19 pandemic, used a quantitative research method and the AIDA concept analysis. Sources of data in this study are members of two groups Facebook that specifically sells culinary products that consists of 7,700 populations with using Slovin method. The results said that the used of the Facebook virtual community as a promotional media is declared "Very Effective", but there are several things that need to be considered by the seller, especially in order to pay attention to the behavior of consumers
Analysis of Factors for the Use of University e-Learning Through the E-learning Readiness Model Approach Putra, Cesario Auditya Pratama; Sfenrianto
Jurnal Penelitian Pendidikan IPA Vol 11 No 5 (2025): May
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v11i5.10854

Abstract

This study aims to analyze the factors influencing the use of e-learning as a learning medium at University X in Jakarta. With the increasing demand for distance education programs, the readiness of the institution to implement e-learning is crucial. This research is a research with a quantitative approach. Data collection techniques using questionnaire instruments in data and information collection. The model determination stage is an important step in the research process where the authors select and develop a suitable model to evaluate the use of e-learning in the readiness to open a distance learning program at university. This research employs the E-learning Readiness Model, encompassing technical, pedagogical, and social aspects. A survey method was utilized, distributing questionnaires to students and faculty members. The findings indicate that factors such as technological infrastructure, academic support, and user attitudes significantly impact e-learning usage. These results are expected to serve as a foundation for University X in designing and implementing effective distance education programs.
Co-Authors AYU LESTARI Devi Puspita Sari Latuhihin, Salfia Prasetya, Yuli Putra, Cesario Auditya Pratama Rino Subekti