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Meta Analysis of Consumer Behavior Changes During The Covid-19 Pandemic Research Candrawati, Krisnita; Nuvriasari, Audita
Jurnal Sains Pemasaran Indonesia (Indonesian Journal of Marketing Science) Vol 20, No 2 (2021): September
Publisher : Master of Management Diponegoro University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jspi.v20i2.152-162

Abstract

The aim of this study is (1) to analyse the development of consumer behaviour research during the Covid-19 pandemic (2) to identify theoretical and empirical contributions from the results of research on consumer behaviour during the Covid-19 pandemic. Co word analysis with VOS Viewer used to answer the first research objective, and quantitative analysis was used to answer the second research objective. The results show that the development of consumer behaviour research during the Covid-19 pandemic is mostly related to the exploration of changes in the types of needs, types of products and priorities of consumer needs during the Covid-19 pandemic. On the other hand, research that needs to be developed is changing online consumer purchasing decisions; Consumer buying behaviour is related to psychological factors, product choice (mainly fresh food ingredients and staple foods), Consistency in purchasing; consistency of changes in consumer habits; awareness and consideration of consumer risk and consumer behaviour during a pandemic. Fundamental theories used in this research include theory of Fear Appeal, Maslow, TAM and TPB. The results showed that there was a model development through the S-O-R computational decision tree ensemble model with Bagging.
Kontribusi Penentuan Nasib Sendiri Untuk Mendorong Prestasi Akademik Siswa Dalam Pembelajaran Online Candrawati, Krisnita
Improvement: Jurnal Ilmiah untuk Peningkatan Mutu Manajemen Pendidikan Vol. 11 No. 1 (2024): Improvement: Jurnal Ilmiah Untuk Peningkatan Mutu Manajemen Pendidikan
Publisher : Program Studi Manajemen Pendidikan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21009/improvement.v11i1.44345

Abstract

The aim of this study is to examines the role of self-determination in encouraging student academic performance through online learning. Using TTF framewor, this study uses a quantitative approach with path analysis. The population used is Yogyakarta students while the sample used is 162 students. Analysis using partial regression analysis (Partial Least Square-Structural Equation Model (PLS-SEM). The software used is smartPLS 3.0. The results showed that there is a mediating role of user satisfaction in the influence of student self determination on academic performance. This research shows that self-determination is a variable that higher education managers should consider when implementing online learning. This research adds a self-determination variable to the TTF framework. This is based on the phenomenon of minimal participation in online learning. This research also confirms the TTF framework on performance which has never been studied in a higher education setting. The implications of this research underscore the importance of SD as a component in online learning that higher education managers should pay attention to. The results of this study explain that SD effects AP through student satisfaction in participating in online learning
PERILAKU INOVATIF UMKM DITINJAU DARI IKLIM SPIRITUALITAS ORGANISASI DAN PEMBELAJARAN ORGANISASI Nuvriasari, Audita; Candrawati, Krisnita
Jurnal Manajemen Vol. 12 No. 2 (2022): JURNAL MANAJEMEN VOL. 12 NO. 2 DESEMBER 2022
Publisher : Fakultas Ekonomi Universitas Sarjanawiyata Tamansiswa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26460/jm.v12i2.3523

Abstract

Innovative behavior reflects the activities carried out by individuals or groups to find solutions to a problem by finding new ideas that are applied to SMEs. Innovative behavior can have an impact on the success of MSMEs The purpose of this research is to analyze the influence of the organizational spiritual climate on the innovative behavior of MSMEs with organizational learning as a mediator. The research sample is 200 MSMEs managers in the Special Region of Yogyakarta province. The sampling technique uses purposive sampling. Based on the results of testing the hypothesis with PLS, it can be concluded that the organizational spiritual climate has a significant positive effect on the innovative behavior of MSMEs with organizational learning as a mediator.