Sirait, Jimmy Purwata Mangasi
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Penggunaan Teknologi E-Commerce Dan Pelatihan Fotografi Untuk Meningkatkan Pemasaran Produk Kelompok Mama Romi Tamtelahitu, Trientje Marlein; Sirait, Jimmy Purwata Mangasi; Tomasila, Golda
Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Vol 7, No 1 (2024): Januari 2024
Publisher : STMIK Royal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/jurdimas.v7i1.2823

Abstract

The narrow marketing reach of organic vegetable products produced by the Mama Romi group is a problem in itself for the Mama Romi group because the vegetables they obtain are traditionally traded to the surrounding community and local traders who come to the location. It is known that the Mama Romi group is still limited in terms of digital marketing knowledge and product photography training, and also limited knowledge and skills in the field of ICT, namely the use of web-based e-commerce applications and WhatsApp e-commerce as a direct communication medium with potential buyers. The method for implementing Community Service activities through the Community Partnership Program (PKM) is carried out in 4 stages, namely (1) Preparation Stage; (2) Implementation Stage; (3) Evaluation; (4) Sustainability Program. This PKM activity can help independent partners in the process of developing ICT-based product promotions to the wider community, thereby creating new benefits that have an impact on increasing income.Keywords: organic vegetables; web e-commerce; whatsapp e-commerce
Dampak Etika Komunikasi Publik Terhadap Citra Positif Pemerintah Provinsi Maluku Sirait, Jimmy Purwata Mangasi; Tahitu, Amelia
KAMBOTI: Jurnal Sosial dan Humaniora Vol. 3 No. 1 (2022): KAMBOTI: Jurnal Sosial dan Humaniora
Publisher : Lembaga Layanan Pendidikan Tinggi Wilayah XII

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51135/kambotivol3issue1page48-54

Abstract

The Impact of Public Communication Ethics on the Positive Image of the Maluku Provincial Government. This research uses quantitative methods, with data collection using field observations, questionnaires/questions. The purpose of this study was to determine the Impact of Public Communication Ethics on the Image of the Maluku Provincial Government. Through a purposive sampling technique, it was found that a sample of 42 respondents was spread across Nusaniwe and Sirimau Districts. The results of this study obtained communication ethics as measured through indicators of messages conveyed, messages received, messages rejected, as well as the attitude, character and nature of the recipient of the message, showing a significant influence. Based on the coefficient of determination test, it shows that 40.1% of the influence of public communication ethics has on the positive image of the Maluku Provincial government, while the remaining 59.9% is influenced by indicators and or other variables. Variable Y, namely the positive image of the Maluku provincial government with indicators namely ideas, beliefs, impressions and objects, is influenced by variable X, so that the result, the hypothesis is accepted.
Penggunaan Teknologi E-Commerce Dan Pelatihan Fotografi Untuk Meningkatkan Pemasaran Produk Kelompok Mama Romi Tamtelahitu, Trientje Marlein; Sirait, Jimmy Purwata Mangasi; Tomasila, Golda
Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Vol. 7 No. 1 (2024): Januari 2024
Publisher : STMIK Royal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/jurdimas.v7i1.2823

Abstract

The narrow marketing reach of organic vegetable products produced by the Mama Romi group is a problem in itself for the Mama Romi group because the vegetables they obtain are traditionally traded to the surrounding community and local traders who come to the location. It is known that the Mama Romi group is still limited in terms of digital marketing knowledge and product photography training, and also limited knowledge and skills in the field of ICT, namely the use of web-based e-commerce applications and WhatsApp e-commerce as a direct communication medium with potential buyers. The method for implementing Community Service activities through the Community Partnership Program (PKM) is carried out in 4 stages, namely (1) Preparation Stage; (2) Implementation Stage; (3) Evaluation; (4) Sustainability Program. This PKM activity can help independent partners in the process of developing ICT-based product promotions to the wider community, thereby creating new benefits that have an impact on increasing income.Keywords: organic vegetables; web e-commerce; whatsapp e-commerce