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All Journal Jurnal Ilmiah Manajemen Kesatuan Riset: Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis
Octavian, Henry Sumurung
Unknown Affiliation
Economics, Econometrics & Finance Social Sciences

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Perilaku Penggunaan Dompet Digital pada Generasi Z di Bogor Octavian, Henry Sumurung; Soedargo, Bayu P.
Jurnal Ilmiah Manajemen Kesatuan Vol. 11 No. 1 (2023): JIMKES Edisi April 2023
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v11i1.1727

Abstract

Digital payments have now become a new habit for the most consumer along with the development of non-cash payment innovations. There has been an increase in the use (intensity and value) of digital money in recent years along with the pandemic in the effort of touch-less transactions. Consumer behavior with a demographic background, the age group born in 1997-2021, known as generation Z is the digital native generation to be interesting because they will become a big market in the years ahead. The formulation of the research problem is that service quality, perceived convenience, perceived benefits, and promotions have a positive influence on the use of digital money. The purpose of this study is to find out how much interest and intensity in using digital wallets are among generation Z and to find out the relationship between variables both internal and external to consumers in the use of digital wallets. Research will be conducted using research methods. Primary data will be taken using an e-form survey on generation z respondents in several schools and campuses in the city of Bogor. The collected data will be processed and analyzed using the method of description, cross tabulation, and analytical approach with Technology Acceptance Model (TAM). The results of the study show support for the research hypothesis and also previous research related to the use of digital wallets, except for an insignificant relationship of perceived ease of to use (PEOU) on behavioral intention (BI). From the behavioral patterns of digital wallet users, researchers recommend to explore the factors that exist in each variable Keywords: Financial Technology, Payment Behavior, Digital Wallet, Generation Z, Technology Acceptance Model
RELATIONSHIP BETWEEN PATIENT'S TRUST TO THE VISIBILITY LEVEL OF THE OUTBOARD CLINIC DURING THE COVID-19 PANDEMIC Soedargo, Bayu Prasetyo; Octavian, Henry Sumurung
RISET: Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis Vol. 4 No. 1 (2022): RISET : Jurnal Aplikasi Ekonomi Akuntansi dan Bisnis
Publisher : Kesatuan Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/riset.v4i1.138

Abstract

Because of the Covid-19 epidemic, human health care and treatment behavior has moved and changed. Hospital outpatient services have made many attempts to retain patient confidence in restricting the spread of Covid-19 in hospitals. This study aims to see how patient trust in the Covid-19 epidemic condition affects outpatient behavior. Some parts of the study include hospital health protocols, hospital measures to control Covid-19 distribution, and the overall state of Covid-19 dissemination in the city where the hospital is located. A non-probability sampling survey method surveyed 104 outpatients at Melania Hospital in Bogor. The study's findings were analyzed using Structural Equation Modeling to determine patient confidence elements. In addition, the questionnaire's results were examined using descriptions and cross-tabulations of respondent biodata and outpatient behavior. In general, all of the variables investigated have a favorable impact on the respondent's level of trust. Furthermore, these characteristics were examined in importance, starting with the highest and ending with the lowest. Based on this analysis, this report makes marketing recommendations for outpatient services connected to the Covid-19 epidemic
Co-Authors Soedargo, Bayu P. Soedargo, Bayu Prasetyo