Article Per Year (5 Year)
p-Index From 2020 - 2025
0.408
P-Index
This Author published in this journals
All Journal JATI (Jurnal Mahasiswa Teknik Informatika) Adpebi International Journal of Multidisciplinary Sciences
Nisa, Khairi
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Automotive Engineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

Published : 2 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search

 1 
STRATEGI SEGMENTASI PELANGGAN MANJA BEAUTY SKINCARE DENGAN MENGGUNAKAN ANALISA RFM MODEL Nisa, Khairi; Heikal, Jerry
JATI (Jurnal Mahasiswa Teknik Informatika) Vol. 6 No. 1 (2022): JATI Vol. 6 No. 1
Publisher : Institut Teknologi Nasional Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36040/jati.v6i1.4558

Abstract

Persaingan semakin ketat di bidang usaha memotivasi sebuah usaha kecil dan menengah (UKM) untuk mengelola pelayanan terhadap konsumen tetap (pelanggan) secara maksimal .Menaikkan kesetiaan pelanggan dengan mengelompokkan pelanggan menjadi beberapa kelompok dan menentukan taktik pemasaran yang tepat serta efektif untuk setiap kelompok. Segmentasi pelanggan dapat dilakukan melalui metode clustering. Penelitian ini bertujuan untuk menganalisis Recency, Frequency dan Monetary (RFM) pelanggan pada Manja Beauty Skincare. Analisis yang digunakan meliputi analisis deksriptif dimana data yang digunakan berupa data primer. Teknik pengumpulan data digunakan yaitu metode observasi (pengamatan), wawancara. Hasil penelitian menunjukkan bahwa ada pelanggan yang memperoleh predikat terbaik, predikat cukup baik, dan predikat kurang baik. Predikat terbaik merupakan pelanggan yang wajib di pertahankan, sementara pelanggan cukup baik bisa di berikan stimulus kepada pelanggan seperti discount harga atau penawaran yang menarik lainnya kepada pelanggan yang memiliki loyal card.
The Effect of Accountability and Transparency on the Effectiveness of Fund management BOP With Parental Participation As Moderating Variables Nisa, khairi; Putri, Anne
Adpebi International Journal of Multidisciplinary Sciences Vol. 1 No. 1 (2022)
Publisher : Asosiasi Dosen Peneliti Ilmu Ekonomi dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/aijms.v1i1.228

Abstract

This study aims to determine the effect of accountability, transparency on the effectiveness of the management of operational assistance funds for early childhood management (BOP Paud) in Arrudhah Taluak IV Tribe Islamic Kindergarten with parental participation as a moderating variable. The sample of this research was obtained as many as 110 respondents. PLS SEM analysis method, this research instrument uses google form. The type of research used in this research is quantitative research. Based on the results of the research that has been done, it was found that accountability has a significant effect on the effectiveness of BOP fund management, Transparency has a significant effect on the effectiveness of BOP fund management, Parental participation has a significant effect on the effectiveness of BOP fund management. Parental participation as moderator has a negative and insignificant effect on accountability, transparency and effectiveness of BOP fund management in Islamic Kindergarten Arraudhah Taluak IV Suku
Co-Authors Anne Putri Heikal, Jerry