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All Journal Jurnal Magister Manajemen Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Konvergensi : Jurnal Ilmiah Ilmu Komunikasi Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (JANAYU) Multidiciplinary Output Research for Actual and International Issue (Morfai Journal) International Journal of Community Service (IJCS)
Teuku Meldi Kesuma
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PETA JALAN PENGEMBANGAN EKONOMI KREATIF DALAM MENINGKATKAN PROMOSI DAN PEMASARAN DESTINASI WISATA KOTA SABANG Adnan Iskandar; Hasbul Fayadi; Teuku Meldi Kesuma
Konvergensi Vol 3 No 1 (2022): Konvergensi : Jurnal Ilmiah Ilmu Komunikasi : Juni 2022
Publisher : Program Studi Ilmu Komunikasi Universitas Paramadina

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51353/kvg.v3i1.609

Abstract

Sektor ekonomi kreatif dinilai mampu mempertegas dan memperkaya identitas nasional bangsa Indonesia karena dapat memadukan ide, seni, dan inovasi berbasis teknologi dan budaya yang tumbuh di kalangan masyarakat lokal. Melalui dukungan ekonomi kreatif, bangsa bisa memperoleh manfaat, yaitu pertumbuhan ekonomi yang pro-rakyat, pemanfaatan sumber daya alam secara efektif serta penguatan identitas kultural yang justru akan mempertegas dan memperkaya identitas nasional bangsa. Maksud dari penyusunan peta jalan (Roadmap) pengembangan ekonomi kreatif Kota Sabang adalah untuk memetakan dan mengembangkan potensi ekonomi kreatif yang ada di Sabang sebagai bagian menyinergikan antara pemetaan potensi daerah yang ada dan pengembangan yang bertumpu pada bidang ekonomi kreatif masyarakat. Objek pada kajian ini adalah Bappeda Kota Sabang, Dinas Pariwisata, Dinas Perindustrian, Perdagangan, Koperasi dan UKM, DPMPTSPNAKER dan Pelaku Kreatif di 17 (tujuh belas) sub sektor di Kota Sabang. Berdasarkan hasil kajian akademis yang mendalam, lahirlah 3 (tiga) tujuan pengembangan ekonomi kreatif Kota Sabang, diantaranya mengembangkan dan meningkatkan kelembagaan Ekonomi kreatif Kota Sabang, meningkatkan kapasitas pelaku dan ekosistem ekonomi kreatif Kota Sabang, dan menyinergikan ekonomi kreatif sebagai pendukung utama pengembangan pariwisata Sabang. Kata Kunci: ekonomi kreatif, pariwisata, Sabang, pariwisata, komunikasi pariwisata
PENGARUH KOMPETENSI, ETOS KERJA DAN DUKUNGAN ORGANISASI TERHADAP KINERJA PEGAWAI SERTA DAMPAKNYA TERHADAP KINERJA KANTOR KESYAHBANDARAN DAN OTORITAS PELABUHAN MALAHAYATI Muhammad Muslim; Said Musnadi; Teuku Meldi Kesuma
Jurnal Magister Manajemen Vol 2, No 3 (2018): Agustus 2018
Publisher : FEB - Unsyiah

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The purpose of this research is to know:  (1) the state of competence, work ethic, organizational support, employee performance and organizational performance, (2) The influence of competence on employee performance, (3) The influence of work ethic on employee performance, (4) The influence of organizational support on employee performance, (5) The influence of competence on organizational performance, (6) The influence of work ethic on organizational performance, (7) Effect of organizational support on organizational performance, (8) The influence of employee performance on organizational performance, (9) indirect influence of competence on organizational performance, (10) the indirect influence of work ethic on organizational performance and (11) Indirect influence of organizational support, on organizational performance. The object of this research is competence, work ethic, organizational support, employee performance and organizational performance. Data analysis equipment used in this research is descriptive test that is to test the descriptive statistic model based on mean value and verfikatif test by using data structural equation modeling (SEM) with Amos program. The results showed that the competence, work ethic, organizational support, employee performance and organizational performance, competence have an effect on to employee performance, work ethos influence to employee performance, organizational support influence to employee performance, competence influence to organizational performance, work ethic in that office also give influence to organizational performance, organizational support given also influential to organizational performance, employee employee performance have positive and significant effect to organizational performance, there is indirect influence of competence, work ethic and organizational support to organizational performance
PENGARUH DAYA TARIK DAN KEPUASAN NASABAH TERHADAP KUALITAS PELAYANAN KPR PADA BANK BTN KOTA BANDA ACEH Muhammad Harris; Teuku Meldi Kesuma
Jurnal Ilmiah Mahasiswa Ekonomi Manajemen Vol 4, No 3 (2019): Agustus
Publisher : Departemen Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jimen.v4i3.11717

Abstract

This research aims to knowing the influence of Attraction and Customer Satisfaction with KPR Service Quality at Bank BTN of Banda Aceh. In this research the data used are primary data and secondary data. While the population in this study is all customers who become KPR customers at Bank BTN of Banda Aceh. Where is the sampling in this research use method Non Probability Samplingwhich amounts to 100 customers. The analysis test used in this study isMultiple linear regressionwhere the results show thatAttractiveness has no effect and is not significant on Service Qualityand customer satisfaction has a significant effect on Service Quality
Productivity Improvement Training: Capacity Building For Human Resource Managers In Deli Serdang Regency, Sumatera Utara Halim, Hendra; Teuku Meldi Kesuma; M. Ridha Siregar; Teuku Muhammad Syahrizal; Khairil Umuri; Dinaroe; Iskandarsyah; Fakhrurrazi; Hamdi Harmen; Ahmad Nizam; Farid
Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (Janayu) Vol. 4 No. 3 (2023): Jurnal Pengabdian dan Peningkatan Mutu Masyarakat
Publisher : Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22219/janayu.v4i3.28196

Abstract

Purpose – The purpose of this community service initiative is to provide comprehensive productivity enhancement training specifically tailored for HR managers working in various companies. This training aims to equip them with the knowledge and skills necessary to improve productivity within their respective organizations. Design/methodology/approach – The training program utilizes a multifaceted approach, combining traditional lecture-based teaching, case method studies, and project-based learning. It spans over a 5-day period and took place at the Balai Besar Pelatihan Vokasi dan Produktivitas (BBPVP) Medan in August 2022. The training encompasses various modules, including an introductory session on productivity, planning, organizational strategies, and methods for analyzing and enhancing productivity. To assess the effectiveness of the training, participants undergo pre-test and post-test evaluations to measure the extent of their knowledge enhancement. Findings – The evaluation results reveal a noteworthy improvement in participants' comprehension and proficiency in enhancing productivity within their workplace environments. This indicates that the diverse and interactive training methods employed in the program directly contribute to enhancing productivity-related skills among HR managers. Originality/value – This community service initiative holds significant value as it addresses a specific and critical need for HR managers in various companies. By offering specialized training in productivity enhancement, it equips participants with valuable skills that can positively impact their organizations. Additionally, the use of diverse training methods ensures engagement and effective learning. Despite time constraints and potential challenges, this initiative has the potential to drive meaningful change and serve as a model for future community-focused training programs.
Empowering Creativity and Entrepreneurial Spirit: A Service-Learning Approach for MTs Students Halim, Hendra; Sri Utami Permata; Teuku Meldi Kesuma; M. Ridha Siregar; Muhammad Haris Riyaldi; Burhanis Sulthan DM; Husaini
IJCS: International Journal of Community Service Vol. 3 No. 1 (2024): January-June
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v3i1.800

Abstract

This community service program aimed to cultivate creativity and entrepreneurial spirit among 7th-grade students at MTsN 2 Aceh Besar through a Service-Learning approach. The program, conducted on May 23, 2023, at Aula Madrasah Terpadu Tungkob, involved interactive sessions and practical exercises to enhance students' understanding of entrepreneurship. The program included sessions on the definition and categories of entrepreneurship, brainstorming for business ideas using simple materials, the importance of entrepreneurship education, and basic financial recording for businesses. The activities encouraged students to think critically and creatively, providing them with practical skills for future endeavors. Collaboration between faculty members from Universitas Syiah Kuala, Universitas Sulawesi Barat, and researchers from the Pusat Riset Komunikasi Pemasaran, Pariwisata & Ekonomi Kreatif, Universitas Syiah Kuala, ensured a comprehensive and impactful program. The conclusion highlighted the success of the program in achieving its objectives and its positive impact on students and the community.
ANALYSIS OF THE EFFECTIVENESS OF MARKETING MIX THROUGH SOCIAL MEDIA ON THE IMPULSIVE SPENDING BEHAVIOR OF ONLINE SLOT GAMBLING ADDICTS MEDIATED BY GAMBLING BEHAVIOR (CASE STUDY ON THE ACUTE GAMBLERS REHABILITATION TELEGRAM GROUP) Jaen, Hizamrul; Teuku Roli Ilhamsyah Putra; Teuku Meldi Kesuma
Multidiciplinary Output Research For Actual and International Issue (MORFAI) Vol. 5 No. 6 (2025): Multidiciplinary Output Research For Actual and International Issue
Publisher : RADJA PUBLIKA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/morfai.v5i6.3535

Abstract

This research analyzes the effectiveness of Marketing Mix elements (product, price, place, promotion, personalization, privacy, customer service, community, site design) via social media on Impulsive Spending among online Slot gambling addicts in rehabilitation, mediated by Gambling Behaviour. Employing a quantitative method with a PLS-SEM approach, data were collected from 100 respondents, members of a Telegram acute gambler rehabilitation group, through questionnaires and interviews. The primary data comprised respondents' self-reported behavioural and financial information. Respondents were diverse adult individuals aware of gambling's negative impacts but strongly driven by internal motivations (such as recovering financial losses). Results indicate that most Marketing Mix elements do not significantly influence their compulsive Gambling Behaviour; gambling habits are primarily fueled by internal urges. However, promotion and personalization were found to have a significant and direct influence on triggering Impulsive Spending. Gambling Behaviour did not significantly affect Impulsive Spending and did not mediate the relationship between Marketing Mix and Impulsive Spending. Conclusion: In this population, internal drive dominates Gambling Behaviour, yet specific Marketing Mix tactics (promotion and personalization) remain effective in directly triggering Impulsive Spending. Keywords: Marketing Mix, Impulsive Spending, Gambling Behaviour, Online Slot Gambling, Rehabilitation
Co-Authors Adnan Iskandar Ahmad Nizam Burhanis Sulthan DM Dinaroe Dinaroe Fakhrurrazi Farid Halim, Hendra Hamdi Harmen Hasbul Fayadi Husaini Husaini Iskandarsyah jaen, Hizamrul Khairil Umuri M. Ridha Siregar Muhammad Haris Riyaldi Muhammad Harris muhammad muslim Said Musnadi Sri Utami Permata Teuku Muhammad Syahrizal Teuku Roli Ilhamsyah Putra