Article Per Year (5 Year)
p-Index From 2021 - 2026
1.203
P-Index
This Author published in this journals
All Journal JURNAL ABDIMAS TRIDHARMA MANAJEMEN Jurnal PKM Manajemen Bisnis Jurnal Abdi Masyarakat Humanis Jurnal Ilmiah Swara MaNajemen (Swara Mahasiswa Manajemen) Jurnal Portofolio: Jurnal Manajemen dan Bisnis Jurnal Pengabdian Kepada Masyarakat Kalam
Budi Ismanto
universitas pamulang
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Library & Information Science Physics Social Sciences Other

Published : 7 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 7 Documents
Search

 1 
SOSIALISASI PENERAPAN KOMUNIKASI EFEKTIF DALAM MENINGKATKAN DISIPLIN BELAJAR ANAK DI MASA PANDEMI Widya Candra Dewi; Fathan Arif; Dede Abdurohman; Budi Ismanto; Hasanudin Hasanudin
Jurnal Abdimas Tri Dharma Manajemen Vol 2, No 3 (2021): ABDIMAS
Publisher : Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/ABMAS.v2i3.p96-101.y2021

Abstract

Pengabdian Kepada Masyarakat ini bertujuan untuk memberikan pengetahuan kepada parasiswa dan pengasuh di Yayasan Al Abqo Amanah Bina Yatim dan Duafa yang berlokasi di Jl.Lingkar Selatan RT 013/015, Kranggan, Setu, Tangerang Selatan tentang bagaimana pentingnyaperan komunikasi yang baik untuk tetap bias disiplin belajar walau sekolah dalam jaringan.Sasaran kegiatan PKM adalah para peserta didik dan pengasuh di bawah naungan YayasanAl Abqo Amanah Bina Yatim dan Duafa. Permasalahan diselesaikan melalui 3 (tiga) tahap:persiapan, pelaksanaan, dan evaluasi. Pada tahap awal atau persiapan tim PKM melakukan surveidan wawancara ke lokasi untuk memperoleh informasi terkait kemampuan dasar dalamberkomunikasi yang baik serta efektif dalam mendukung dan mendampingi anak belajar di rumahselama pandemi. Tahap pelaksanaan difokuskan untuk menyiapkan semua kebutuhan kegiatan,seperti membuat rancangan anggaran biaya, proposal, penyusunan materi, dan menyiapkan alatkelengkapan. Untuk tahap evaluasi adalah mengumpulkan dan menyimpulkan data dari masingmasing tahapan kegiatan.Hasil kegiatan PKM ini adalah para peserta menjadi lebih paham bagaimana melakukankomunikasi yang efektif, bisa dan mau untuk bertukar pikiran atau berbagi pengalaman dalambelajar secara dring pada pengasuh pun sebaliknya, pengasuh bisa lebih memahami bagaimanamenyampaikan pesan yang baik supaya peserta didik rajin belajar walau dari rumah.Kata kunci : Komunikasi, Disiplin, Belajar, Pandemi
Pelatihan SDM: Usaha Konvensional menjadi Usaha Digital Syarifah Ida Farida; Desi Prasetiyani; Abdul Rahman Safiih; Dodi Prasada; Budi Ismanto
Jurnal Abdi Masyarakat Humanis Vol 1, No 2 (2020): Jurnal Abdi Masyarakat Humanis
Publisher : LPPM Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jamh.v1i2.4991

Abstract

Pengabdian Kepada Masyarakat ini berjudul Pelatihan SDM: Usaha Konvensional Menjadi Usaha Digital. Tujuan Pengabdian Kepada Masyarakat ini untuk memberikan pelatihan kepada warga di Kelurahan Depok Jaya. Permasalahan di tempat tersebut masih rendahnya pendapatan warga masyarakat Kelurahan Depok Jaya dan bergantung kepada penghasilan suaminya. Memberikan pelatihan kepada masyarakat terutama ibu-ibu untuk membuka usahanya yang konvensional menjadi usaha digital. Metode yang digunakan dengan penyuluhan, praktek dan evaluasi. Hasil dari kegiatan ini banyak usaha yang beralih dari konvensional menjadi usaha digital.
Pengaruh Strategi Pemasaran dan Kualitas Pelayanan terhadap Kepuasan Nasabah Pt. Clipan Finance Indonesia, Tbk. Cabang Tangerang 5 Dede Abdurohman; Budi Ismanto; Nurul Ilham
Jurnal Ilmiah Swara MaNajemen (Swara Mahasiswa Manajemen) Vol 3, No 2 (2023): Jurnal Ilmiah Swara MaNajemen (Swara Mahasiswa Manajemen)
Publisher : Program Studi Manajemen Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/jism.v3i2.31435

Abstract

Tujuan pada penelitian ini adalah untuk mengetahui Pengaruh Strategi Pemasaran dan Kualitas Pelayanan Terhadap Kepuasan Nasabah PT. Clipan Finance Indonesia, TBK Cabang Tangerang 5. Metode yang digunakan adalah metode deskriptif kuantitatif dengan pendekatan asosiatif. Teknik sampling yang digunakan adalah Probability sampling, metode pengambilan sampel dengan menggunakan teori slovin dengan tingkat kesalahan sebesar 0,5%. Analisis data menggunakan analisis regresi, analisis koefesien korelasi, analisis koefisien determinasi dan uji hipotesis. Hasil penelitian ini adalah Strategi Pemasaran (X1) dan Kualitas Pelayanan (X2) berpengaruh positif dan signifikan terhadap Kepuasan Nasabah (Y) dengan persamaan regresi Y = 2,295 + 0,487 X1 + 0,267 + α. Koefisien determinasi berpengaruh secara simultan sebesar 69,8%. Uji hipotesis secara parsial diperoleh angka strategi pemasaran sebesar thitung > ttabel atau (12,903 > 1,652), maka H0 ditolak dan H1 diterima. Hal ini berarti terdapat pengaruh positif dan signifikan antara variabel strategi pemasaran (X1) dan kepuasan Nasabah (Y). Kualitas pelayanan sebesar nilai thitung > ttabel atau (10,021 > 1,652), maka H0 ditolak dan H2 diterima, hal ini menunjukkan bahwa terdapat pengaruh positif dan signifikan secara parsial antara kualitas pelayanan (X2) terhadap kepuasan nasabah (Y). diperoleh nilai Fhitung > Ftabel atau (100,510 > 3,03), dengan demikian H0 ditolak dan H3 diterima, artinya strategi pemasaran (X1) dan kualitas pelayanan (X2) secara simultan berpengaruh positif dan signifikan terhadap kepuasan nasabah (Y).
Analisis Strategi Bersaing Grab Bike Dalam Menciptakan Loyalitas Pelanggan Budi Ismanto
Jurnal Portofolio : Jurnal Manajemen dan Bisnis Vol. 1 No. 3 (2022): Kinerja Perusahaan dan Dunia Perbankan
Publisher : Prisani Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This research is a qualitative research to examine the implementation of strategy of Grab bike bersahang in creating customer's activity in Jabodetabek area. The focus of this research is how to Grab bike competitiveness in increasing customer loyalty because the more fore the higher the level of online intercommunication ojek (online). The purpose of this research is whether the price , pelayana and products developed by the grab able to provide customer loyalty in Jabodetabek area. This research uses qualitative approach with case study method. The analyzed data are the result of kusioner with the customer, Grab bike driver and penliti sendiri.dan researchers also directly participate berpatispasi activities as a driver to experience things that become complaints from the Grab bike drivers. The results show that Grab bike competing strategy in creating customer aggressive loyalty is utilizing internal strength and taking advantage of external opportunities, but behind it there is an aggrieved that is partner Grab bike, because the more fore the price and bonus offered much different from the previous. may be an internal constraint if it always runs unfairly with the partner (driver). how to overcome it and whether this problem has been resolved or unresolved
Sosialisasi Perhitungan Laporan Keuangan Pada Pelaku UMKM Es Cincau Rohana Yusuf Yusuf; Budi Ismanto; Asep Suherman
Jurnal Pengabdian Kepada Masyarakat Kalam Vol. 2 No. 1 (2023): Pemberdayaan Ekonomi Rakyat Kecil dan UMKM
Publisher : Prisani Cendekia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Community service activities aim to provide socialization of financial statement calculations for Cincau Rohana Ice MSME actors, for business actors and their employees. The methods applied are lecture, practice, and discussion methods. In the lecture method, participants are given material on preparing financial reports in a simple manner. In the practical method, participants are given assistance in accounting process training starting from recording accounting using methods that are easy to remember and understand, up to compiling financial reports and carrying out filing of financial transactions. The discussion method is carried out by asking questions and discussing any problems encountered. The enthusiasm of the participants was quite large as seen from the activeness of the participants in asking questions and the resource persons were quite responsive and communicative in providing solutions
Pengaruh Lingkungan Kerja Positif terhadap Motivasi dan Kinerja Sumber Daya Manusia di Desa Cicalengka Pagedangan Tangerang Budi Ismanto; Aldila Rahma Putri; Wahyu Andri Wibowo
Jurnal PKM Manajemen Bisnis Vol. 6 No. 1 (2026): Jurnal PKM Manajemen Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/pkmb.v6i1.1739

Abstract

A positive work environment is an essential factor in enhancing employee motivation and performance, particularly in public sector organizations that play a key role in community services. This community service activity (PKM) aimed to improve understanding and implementation of positive work environment practices to strengthen the motivation and performance of human resources in Cicalengka Village, Pagedangan, Tangerang. The activity was conducted at the Cicalengka Village Office on August 31, 2025, and involved ten lecturers from Universitas Pamulang as facilitators. A total of fifteen village officials participated in the program. The PKM activities were carried out through a combination of lectures, practical sessions, group discussions, and question-and-answer interactions. This participatory method encouraged active involvement and reflection from participants on their daily work practices. The results of the activity showed an increased awareness among participants about the importance of creating a supportive, communicative, and collaborative work environment. Participants also demonstrated improved motivation and readiness to apply the concepts of a positive work culture in their organizational setting. In conclusion, the PKM activity contributed to strengthening the capacity and mindset of village officials toward a more productive and harmonious work environment, which is expected to improve overall performance and service quality in Cicalengka Village.
Pelatihan Strategi Pemasaran Online untuk Meningkatkan Daya Saing UMKM di Desa Situ Gadung Kabupaten Tangerang Dewi Ningsih; Ali Zaenal Abidin; Budi Ismanto
Jurnal PKM Manajemen Bisnis Vol. 6 No. 1 (2026): Jurnal PKM Manajemen Bisnis
Publisher : Perhimpunan Sarjana Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37481/pkmb.v6i1.1762

Abstract

The rapid advancement of digital technology presents new opportunities for micro, small, and medium enterprises (MSMEs) to expand their market reach, yet many MSMEs in rural areas such as Desa Situ Gadung, Tangerang Regency, face challenges in implementing effective online marketing, limiting their competitiveness. This community service activity aimed to enhance the online marketing capabilities of local MSME entrepreneurs to improve their business performance. Conducted on August 19, 2025, by a team of nine lecturers from Universitas Pamulang, the program involved 30 local traders near the school. The implementation followed three stages: preparation, execution, and reporting. During the execution, participants received material presentations, engaged in practical exercises, discussions, and question-and-answer sessions to deepen their understanding of digital marketing strategies. The results demonstrated a significant improvement in participants’ knowledge and skills regarding online marketing platforms, content creation, and online sales techniques, while also fostering confidence in applying these strategies to their businesses. The interactive approach facilitated problem-solving and knowledge sharing, contributing to the enhanced competitiveness of MSMEs in Desa Situ Gadung.
Co-Authors Abdul Rahman Safiih Aldila Rahma Putri Ali Zaenal Abidin Asep Suherman Dede Abdurohman Desi Prasetiyani Dewi Ningsih Dodi Prasada Fathan Arif Hasanudin Hasanudin Nurul Ilham Syarifah Ida Farida Wahyu Andri Wibowo Widya Candra Dewi Yusuf Yusuf