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All Journal Kajian Bisnis STIE Widya Wiwaha
Dyah Ayu Widiastuti
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Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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FAKTOR DETERMINAN KEMAMPULABAAN SAHAM BLUE CHIP DI BURSA EFEK INDONESIA Dyah Ayu Widiastuti; Beta Asteria
Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 27 No 1 (2019): JURNAL KAJIAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (266.416 KB) | DOI: 10.32477/jkb.v27i1.82

Abstract

The company runs its business to make a profit. The company’s ability to earn profits with assets owned is called profitability. This study aims to analyze the factors that affect the profitability of Blue Chip Shares. These factors are Debt to Equity Ratio (DER), Firm Size which is proxied by Total Assets, and Price to Book Value. The research model uses multiple regression analysis. During the year of observation of 45 Blue Chip stocks that entered into the PurposiveSampling there were 36 companies in 2014 to 2017, so the study sample was 144. The results of the study proved that partially Debt to Equity Ratio (DER) and Price to Book Value to Blue stock profitability Chip. While Firm Size partially has no significant effect on Blue Chip stock profitability. As well as Debt to Equity Ratio (DER), Firm Size which is proxied by Total Assets, and Price to Book Value significantly influence the profitability of Blue Chip shares simultaneously.
ANALISIS PENGARUH PERSEPSI RISIKO, KEMUDAHAN DAN MANFAAT TERHADAP KEPUTUSAN PEMBELIAN SECARA ONLINE Yunita Fitri Wahyuningtyas; Dyah Ayu Widiastuti
Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 23 No 2 (2015): JURNAL KAJIAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.726 KB) | DOI: 10.32477/jkb.v23i2.163

Abstract

The purpose of this research is to examine perceived risk, perceived ease to use, perceived benefit on buying decision online. Using internet to shopping online will give customers more benefit. In this research, data were obtained using a structured questionnaireon five point Likert Scale. An analytical process (validity, reliability and regression analysis) was performed to obtain 100 questionnaire. The Findings reveal that customer perceived risk, perceived ease of use and perceived benefit have significant and postitive effect on buying decision online. Consumer choose facebook as media shopping online because safety online transaction, consumer can access facebook without any fear of losing money. Facebook is easy to access for everyone with internet. Shopping activity will be more fun if can be accessed anytime and anywhere without any obstacles.
FAKTOR DETERMINAN KEMAMPULABAAN SAHAM BLUE CHIP DI BURSA EFEK INDONESIA Dyah Ayu Widiastuti; Beta Asteria
Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 27 No 1 (2019): JURNAL KAJIAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (266.416 KB) | DOI: 10.32477/jkb.v27i1.82

Abstract

The company runs its business to make a profit. The company’s ability to earn profits with assets owned is called profitability. This study aims to analyze the factors that affect the profitability of Blue Chip Shares. These factors are Debt to Equity Ratio (DER), Firm Size which is proxied by Total Assets, and Price to Book Value. The research model uses multiple regression analysis. During the year of observation of 45 Blue Chip stocks that entered into the Purposive Sampling there were 36 companies in 2014 to 2017, so the study sample was 144. The results of the study proved that partially Debt to Equity Ratio (DER) and Price to Book Value to Blue stock profitability Chip. While Firm Size partially has no significant effect on Blue Chip stock profitability. As well as Debt to Equity Ratio (DER), Firm Size which is proxied by Total Assets, and Price to Book Value significantly influence the profitability of Blue Chip shares simultaneously.
ANALISIS PENGARUH PERSEPSI RISIKO, KEMUDAHAN DAN MANFAAT TERHADAP KEPUTUSAN PEMBELIAN SECARA ONLINE: STUDI KASUS PADA KONSUMEN BARANG FASHION DI FACEBOOK Yunita Fitri Wahyuningtyas; Dyah Ayu Widiastuti
Kajian Bisnis Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Vol 23 No 2 (2015): JURNAL KAJIAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (250.726 KB) | DOI: 10.32477/jkb.v23i2.163

Abstract

The purpose of this research is to examine perceived risk, perceived ease to use, perceived benefit on buying decision online. Using internet to shopping online will give customers more benefit. In this research, data were obtained using a structured questionnaireon five point Likert Scale. An analytical process (validity, reliability and regression analysis) was performed to obtain 100 questionnaire. The Findings reveal that customer perceived risk, perceived ease of use and perceived benefit have significant and postitive effect on buying decision online. Consumer choose facebook as media shopping online because safety online transaction, consumer can access facebook without any fear of losing money. Facebook is easy to access for everyone with internet. Shopping activity will be more fun if can be accessed anytime and anywhere without any obstacles.
Co-Authors Beta Asteria Yunita Fitri Wahyuningtyas