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All Journal FIKRI : Jurnal Kajian Agama, Sosial dan Budaya ARISTO Semiotika: Jurnal Komunikasi MUWAZAH: Jurnal Kajian Gender Komunikologi: Jurnal Pengembangan Ilmu Komunikasi dan Sosial Jurnal Komunikasi Islam (J-KIs) Komunika: Jurnal Dakwah dan Komunikasi Jurnal Ilmu Komunikasi al-Balagh : Jurnal Dakwah dan Komunikasi Academic Journal of Dawa and Communication Muwazah: Jurnal Kajian Gender
Eny Susilowati
Universitas Islam Negeri Raden Mas Said Surakarta
Religion Arts Humanities Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Persepsi Komunitas Solo Hijabers Mengenai Konstruksi Citra Perempuan dalam Kontes Kecantikan Rhesa Zuhriya Briyan Pratiwi; Eny Susilowati
ARISTO Vol 8, No 2 (2020): July
Publisher : Universitas Muhammadiyah Ponorogo

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (525.076 KB) | DOI: 10.24269/ars.v8i2.2003

Abstract

Beauty is a social construction, no exception on how beautiful concepts are raised in a beauty contest which is aired in media. Describing the image of women is inseparable from the social construction of concept of beauty. This research is to describe the perceptions of members of the Solo Hijabers community in interpreting the construction of women's images through beauty contest shows. By using a qualitative descriptive method, data collection is mainly carried out through in-depth interviews with research subjects of Solo Hijabers community. In order to obtain the data validity, this research uses source triangulation and interactive data analysis. Results of this research explained that the meaning of Solo Hijabers on women's image was stated differently. However, the beauty image of women interpreted is basically complex—both physical and personality—so that a beauty contest cannot be used as the main standard. The media can describe a number of images of women, but in its construction, media actually presents women as objects of commodities that appear to be obscured.
Toleransi Antar Umat Beragama Di Kecamatan Prambanan Kharina Rahmanika; Danick Wahyu Pratiwi; Arfan Pajar Santoso; Novry Berlyanda.HS; Eny Susilowati; Farizky Yunarta
Fikri : Jurnal Kajian Agama, Sosial dan Budaya Vol 3 No 1 (2018): Fikri : Jurnal Kajian Agama, Sosial dan Budaya
Publisher : Institut Agama Islam Ma'arif NU (IAIMNU) Metro Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (307.619 KB) | DOI: 10.25217/jf.v3i1.266

Abstract

Toleransi antar umat beragama di Indonesia masih banyak menyisakan masalah mengindikasikan bahwa pemahaman masyarakat tentang kerukunan antar umat beragama.Tujuan dari penelitian ini adalah mendiskripsikan tingkat kebebasan, kerukunan dan toleransi beragama. Metode penelitian ini menggunakan metode deskriptif kuantitatif, populasi dalam penelitian ini adalah seluruh persil bangunan masyarakat dari 16 desa di Kecamatan Prambanan, Kabupaten Klaten. Populasi berjumlah 20.943 bangunan kemudian digunakan teknik sampling dan menghasilkan 2.235 responden penelitian. Hasil penelitian menunjukkan bahwa kerukunan, dari setiap pemeluk agama saling terbuka dan menerima keberadaan dari agama lain. Adanya keanekaragaman beragama yang ada di Kecamatan Prambanan, tidak membuat hubungan interaksi antara masyarakat di Kecamatan Prambanan menjadi renggang dan kaku, hal tersebut membuat keindahan tersendiri yang dapat dilihat dari indikator kebebasan beragama sebanyak 84,5% responden sangat setuju dan setuju, kerukunan yaitu 79,5% responden yang sangat setuju, sebanyak 40% responden sangat tidak setuju dengan adanya konflik antar umat beragama dan sisanya menyatakan netral. Hasil tersebut menunjukkan bahwa masyarakat memiliki toleransi dan kerukunan yang baik serta tidak menginginkan adanya konflik dalam masyarakat.
Feminitas dan Resistansi Perempuan: Dekonstruksi Makna melalui Wacana Kritis Sara Mills dalam Film 'Mother' Rhesa Zuhriya Pratiwi; Eny Susilowati; Joni Rusdiana; Arina Rohmatika
Muwazah Vol 13 No 2 (2021)
Publisher : UIN K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/muwazah.v13i2.4563

Abstract

The strength of film as a medium that represents and constructs reality with the storyline which is symbolically packaged, through substance and full of socio-cultural values. This study is to describe the deconstruction of femininity and women's resistance meaning in the “Mother” movie. This research is a descriptive qualitative text research using main analysis of critical discourse by Sara Mills. The subject is the “Mother” movie, a thriller drama directed by Bong Joon-Ho. Collecting data at the text level, especially through documentation and literature studies, and furthermore, data is validated through FGD with experts who have experience and knowledge according to the object of research. The results explain the deconstruction of feminine values and women's resistance meaning in the “Mother” movie positioning women as objects. At this level, there is an objectification of women through the main character played by Hye ja, although another tendency appears which also positions women as subjects in the storyline. The emergence of physical and emotional aspects of femininity strengthens the objectification of women in the film. However, there is a dissection on femininity and resistance value in the film due to the emotional dynamics of the main character’s complex character. Finally, the existence of media as an industry and the power of messages makes the practice of media commodification depends on the owners, so it’s possible that the image of the female character in the film is used to represent a form of media power over the commodification of the message conveyed.
The Construction of Gender Relations in Alternative Media: Cases in Online Media at Magdalene.co and Konde.co Eny Susilowati; Rhesa Zuhriya Briyan Pratiwi; Ulfa Fauzia Argestya
KOMUNIKA: Jurnal Dakwah dan Komunikasi Vol. 17 No. 1 (2023)
Publisher : Fakultas Dakwah UIN Saizu Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24090/komunika.v17i1.7604

Abstract

Domestic violence is rising during the pandemic, especially concerning the impact on constructing public opinion regarding the arrangement of women's social roles in the domestic scope (domestication). This research aims to describe the construction of gender relations represented by alternative online media, Magdalane.co, and Konde.co. The research method is descriptive qualitative, with data collection techniques by documentation of texts in the alternative media. The data analysis technique uses Sara Mills' theory about critical discourse. This research's result provides an overview of alternative media perspectives that focus on angles on the subject of the story. Both media deliver a narrative issue with a slightly different ‘sense’ of description. First, Magdalene.co and Konde.co dare to express their disapproval of discrimination among gender. Second, alternative media can break society's stereotypes and actively voice gender equality for men and women.
KEPUASAN MAHASISWA KPI IAIN SURAKARTA DALAM PEMILIHAN KONSENTRASI PROGRAM STUDI Eny Susilowati; Rhesa Zuhriya Briyan Pratiwi
al-Balagh : Jurnal Dakwah dan Komunikasi Vol. 3 No. 2 (2018): December 2018
Publisher : Fakultas Ushuluddin dan Dakwah UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/balagh.v3i2.1388

Abstract

This research aims to measure the satisfaction of KPI’ students of IAIN Surakarta in selecting Department concentration through the influence of motives and satisfaction in selecting Department concentration. Using quantitative descriptive method, subjects of this research were 2014 KPI’ students. Data collection were taken by observation, questionnaire, and documentation. For variables, it leads to independent variable about the motive of the 2014 KPI’ students in choosing concentration, and dependent variable related to the level of student satisfaction. Based on result of analysis, cognitive needs are aspects of the needs variable affect the level of student satisfaction in choosing KPI’s Department concentration. Related to this, cognitive aspects are basic needs in the process of student’s knowledge and experience that affect the satisfaction level of selecting concentration, because it deals with efforts to understand the academic and potential factors of students in developing interests and talents in the field of communication.
Cyber Public Relations Diskominfo Kabupaten Klaten dalam Optimalisasi Layanan Informasi Publik Dewi Ayu Sri Hastuti; Eny Susilowati
Academic Journal of Da'wa and Communication Vol. 1 No. 1 (2020)
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/ajdc.v1i1.2401

Abstract

This study aims to describe the Klaten Diskominfo PR PR cyber strategy in optimizing public information services. The background of the research is the management of public information services primarily through the website of the Klaten Regency government which has not been optimal. The method used in this research is a descriptive qualitative method. The results of this study can be concluded that in optimizing the public information service owned by Diskominfo, Klaten Regency has practised a cyber PR strategy that combines 4 things as a whole, namely Strategic (has a communication design plan that is not done haphazardly. Next is Integrated (using the internet and its facilities as a means publication, this has been realized with the official website of klatenkab.go.id which is integrated with other websites underneath), Targeted (has and can reach specific target audiences, namely the Klaten community, government officials and millennial generation to generation Z), and Measurable (It has measurable results, in this case, it has clear measurement data such as the number of visits, followers (in social media), and web traffic. With the existing cyber PR strategy, it can optimize public information services managed by Klaten Diskominfo.
Branding dan Kelanggengan Merek: Studi pada Public Relations Kusuma Sahid Prince Hotel Solo Anita Ratna Sari; Eny Susilowati
Academic Journal of Da'wa and Communication Vol. 2 No. 1 (2021)
Publisher : UIN Raden Mas Said Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22515/ajdc.v1i1.3298

Abstract

The management of Kusuma Sahid Prince Hotel as one of heritage hotels has its own challenges to attract customer interest in the midst of competition for a number of hotels in Solo, one of which is about branding. This study aims to describe the branding of "The Truly Heritage Hotel" through the Public Relations (PR) of Kusuma Sahid Prince Hotel Solo in maintaining the brand longevity. The research method used was descriptive qualitative with the theory of Brand Expression and Brand Communication. The data collection was carried out through observation, interview, and documentation. In order to test the validity of the data, this research used the source triangulation technique and the interactive data analysis. The results showed that Kusuma Sahid Prince Hotel Solo implemented several strategies, in the form of: brand positioning, brand identity, brand personality, sales promotion, event, public relation, direct marketing, company sponsorship, and advertising. Besides, in order to maintain the brand longevity, the branding process was linked to brand origin and ownership, brand architecture, brand scope, and brand size. Furthermore, Kusuma Sahid Prince Hotel Solo had the brand characteristics used to maintain the brand longevity as "The Truly Heritage Hotel".
KOMODIFIKASI TIKTOK SEBAGAI MEDIA KOMUNIKASI POLITIK CALON PRESIDEN TAHUN 2024 Mahardika, Mei Candra; Susilowati, Eny
SEMIOTIKA: Jurnal Komunikasi Vol 19, No 2 (2025): SEMIOTIKA: Jurnal Komunikasi
Publisher : Universitas Bunda Mulia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30813/s:jk.v19i2.8586

Abstract

Pesta demokrasi terbesar di Indonesia adalah saat pemilihan umum (PEMILU) calon presiden dan calon wakil presiden. Pemilu tahun 2024 menjadi pemilihan umum yang lebih meriah, seiring dengan adanya kampanye melalui media sosial. Penggunaan media sosial tentu menjadi strategi yang dipertimbangkan mengingat jangkauan luas dan kemudahan dalam mengaksesnya. Aplikasi TikTok salah satu media sosial yang memiliki jumlah unduhan terbesar di Indonesia, pada tahun 2023 terdapat 67,4 unduhan untuk aplikasi TikTok. Fenomena aplikasi TikTok dimulai tahun 2018, saat akun Aplenliebe memulai menggunakan aplikasi tersebut, untuk media ekspresi dan identik dengan aplikasi untuk berjoget dan mendapatkan respon yang negatif. Seiring waktu aplikasi TikTok mulai terkenal setelah pandemi Covid-19. Terkenalnya aplikasi TikTok ini yang penggunanya kebanyakan generasi muda, mulai dipergunakan dalam kepentingan pada pemilihan calon presiden. Melalui pendekatan systematic literature review dan studi pustaka, penelitian ini ingin menjelaskan bagaimana komodifikasi TikTok dalam keberfungsiannya dan prakteknya dalam pemilu calon presiden pada tahun 2024. Temuan dalam penelitian ini, melalui pemberitaan di media online seperti pintarpolitik.com dan detikcom diperoleh bahwa TikTok sebagai kekuatan politik dalam momen pemilu calon presiden tahun 2024. Media tersebut menjelaskan bahwa TikTok sebagai wadah aktifitas politik, karena penyebaran pesannya cepat dan melalui video pendek mudah diserap dan disebar oleh masyarakat.. Sedangkan dari detikcom dijelaskan bahwa dalam penggunaan TikTok selama masa kampanye pemilu calon presiden tahun 2024, postingan di TikTok memberikan pengaruh pada pandangan politik dan dukungan kepada calon presiden. Secara pengguna TikTok data dari detikcom menyebutkan ada 41,26% yang menggunakan TikTok pada rentang usia 18-24 tahun dari total pengguna TikTok di Indonesia yang sejumlah 106,52 juta orang. Proses komodifikasi TikTok dalam teori ekonomi politik Vincent dapat ditemukan melalui konten dari media ekspresi menjadi media politik, audiens yang awalnya pada generasi muda berubah ke semua masyarakat dan pekerja dari yang bersifat individu menjadi pekerja profesional (admin media sosial).@font-face {font-family:"Cambria Math"; panose-1:2 4 5 3 5 4 6 3 2 4; mso-font-charset:0; mso-generic-font-family:roman; mso-font-pitch:variable; mso-font-signature:3 0 0 0 1 0;}@font-face {font-family:Calibri; panose-1:2 15 5 2 2 2 4 3 2 4; mso-font-charset:0; mso-generic-font-family:swiss; mso-font-pitch:variable; mso-font-signature:-469750017 -1073732485 9 0 511 0;}p.MsoNormal, li.MsoNormal, div.MsoNormal {mso-style-unhide:no; mso-style-qformat:yes; mso-style-parent:""; margin-top:0cm; margin-right:0cm; margin-bottom:8.0pt; margin-left:0cm; line-height:107%; mso-pagination:widow-orphan; font-size:11.0pt; font-family:"Calibri",sans-serif; mso-fareast-font-family:Calibri; mso-bidi-font-family:"Times New Roman"; mso-ansi-language:IN;}.MsoChpDefault {mso-style-type:export-only; mso-default-props:yes; font-size:11.0pt; mso-ansi-font-size:11.0pt; mso-bidi-font-size:11.0pt; font-family:"Calibri",sans-serif; mso-ascii-font-family:Calibri; mso-ascii-theme-font:minor-latin; mso-fareast-font-family:Calibri; mso-fareast-theme-font:minor-latin; mso-hansi-font-family:Calibri; mso-hansi-theme-font:minor-latin; mso-bidi-font-family:Arial; mso-bidi-theme-font:minor-bidi; mso-ansi-language:IN;}.MsoPapDefault {mso-style-type:export-only; margin-bottom:8.0pt; line-height:107%;}div.WordSection1 {page:WordSection1;}
Femininity and Women’s Resistance: Deconstruction of Meaning by Sara Mills’ Critical Discourse in ‘Mother’ Movie Rhesa Zuhriya Briyan Pratiwi; Eny Susilowati; Joni Rusdiana; Arina Rohmatika
MUWAZAH : jurnal kajian gender Vol 13 No 2 (2021)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/muwazah.v13i2.1505

Abstract

The strength of film as a medium that represents and constructs reality with the storyline which is symbolically packaged, through substance and full of socio-cultural values. This study is to describe the deconstruction of femininity and women's resistance meaning in the “Mother” movie. This research is a descriptive qualitative text research using main analysis of critical discourse by Sara Mills. The subject is the “Mother” movie, a thriller drama directed by Bong Joon-Ho. Collecting data at the text level, especially through documentation and literature studies, and furthermore, data is validated through FGD with experts who have experience and knowledge according to the object of research. The results explain the deconstruction of feminine values and women's resistance meaning in the “Mother” movie positioning women as objects. At this level, there is an objectification of women through the main character played by Hye ja, although another tendency appears which also positions women as subjects in the storyline. The emergence of physical and emotional aspects of femininity strengthens the objectification of women in the film. However, there is a dissection on femininity and resistance value in the film due to the emotional dynamics of the main character’s complex character. Finally, the existence of media as an industry and the power of messages makes the practice of media commodification depends on the owners, so it’s possible that the image of the female character in the film is used to represent a form of media power over the commodification of the message conveyed.
Strategi Branding Pengurus Masjid Raya Sheikh Zayed Solo untuk Mewujudkan Masjid Pelopor Moderasi Beragama Fitri Aisyah; Eny Susilowati; Sarbini; Syafawi Ahmad Qadzafi
Bahasa Indonesia Vol 5 No 2 (2024): J-Kis: Jurnal Komunikasi Islam, Desember 2024
Publisher : Program Studi Komunikasi dan Penyiaran Islam IAI Pangeran Diponegoro Nganjuk

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53429/j-kis.v5i2.1192

Abstract

Artikel ini merupakan penelitian tentang strategi branding yang dilakukan oleh Pengurus Masjid Raya Sheikh Zayed Solo dalam usahanya untuk mewujudkan Masjid Pelopor Moderasi Beragama (MPMB). Program tersebut bertujuan untuk meningkatkan toleransi, anti kekerasan, komitmen kebangsaan, dan kearifan lokal. Metode penelitian yang digunakan adalah metode kualitatif deskriptif. Data hasil penelitian dianalisis berdasarkan teori dari Gelder yaitu, Brand Positioning, Brand Identity, dan Brand Personality. Berbagai program dengan strategi branding yang terencana dan terstruktur, masjid ini tidak hanya berperan sebagai tempat ibadah, tetapi juga memperkaya interaksi antarumat beragama sebagai bentuk Masjid Pelopor Moderasi Beragama.
Co-Authors Anita Ratna Sari Arfan Pajar Santoso Arina Rohmatika Danick Wahyu Pratiwi Dewi Ayu Sri Hastuti Farizky Yunarta Fitri Aisyah Joni Rusdiana Kharina Rahmanika Mahardika, Mei Candra Mei Candra Mahardika Novry Berlyanda.HS Rhesa Zuhriya Briyan Pratiwi Rhesa Zuhriya Pratiwi Sarbini Syafawi Ahmad Qadzafi Syafawi Ahmad Qadzafi Tiffani Latifatul Surya Ulfa Fauzia Argestya