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All Journal Business Innovation and Entrepreneurship Journal
Intan Permana
Universitas Garut
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences Other

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J.Co Donuts & Coffee’s Consumer Satisfaction Intan Permana
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 2 No 2 (2020): Business Innovation and Entrepreneurship Journal (May)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (210.972 KB) | DOI: 10.35899/biej.v2i2.92

Abstract

This research dicusses customer satisfaction. Researcher will use desriptive design in advance to get insight and understanding about research problem, and then the result from descriptive design will be used as input for conclusive research is 66 respondents. The result of this research shows that customers will be satisfacted to consumption J.Co Donuts, J.Pops Baby Donuts, J.Coffee, J.Cool and J.Club if J.Co Donuts & Coffee offered the good innovation attributes, change behavior, suitability of offering and quality of service.
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