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All Journal J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Komunikasi : Jurnal Komunikasi
susilowati susilowati
AKOM BSI Jakarta
Computer Science & IT Languange, Linguistic, Communication & Media Library & Information Science

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Penayangan Reka Ulang Adegan Kriminalitas Dalam Pandangan Penonton (Studi Kasus Rekonstruksi Trans7) susilowati susilowati; Devy Putri Kussanti
J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Vol 6, No 1 (2019): APRIL 2019
Publisher : Lembaga Penelitian & Pengabdian Masyarakat Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (556.729 KB) | DOI: 10.31294/kom.v6i1.5586

Abstract

Pada awalnya kembali lagi hanya sebagai media pemberi informasi, tetapi televisi tidak cukup hanya menyuguhkan berita atau news saja. Kini  media televisi juga  berperan sebagai media edukasi, media dakwah, media bisnis, media belanja. Salah satu program televisi adalah program reka ulang adegan kriminalitas, yaitu menggambarkan kembali tempat kejadian perkara di beberapa stasiun televisi, membuat masyarakat mengetahui lebih detail dan lebih jelas tentang peristiwa dan adegan tindakan kriminal yang dilakukan oleh seseorang. Di antaranya  adalah program "rekonstruksi" yang disiarkan oleh stasiun televisi Trans7, di mana siaran itu dikemas dalam bentuk drama dan menceritakan kronologi rinci kasus-kasus kriminal yang terjadi. Program tersebut menimbulkan berbagai pandangan   masyarakat baik pro maupun kontra. Untuk itu,  penulis melakukan penelitian   metode penelitian dengan pendekatan kualitatif deskriptif, menggunakan metode observasi non-partisipan dan wawancara. Hasil penelitian ini adalah  program " Rekonstruksi Trans7 "  dapat dijadikan modus kejahatan karena modus kejahatan  secara eksplisit / jelas digambarkan dalam setiap episodenya  dan secara tidak langsung  berdampak pada psikologis massa yang sangat luas,dikarenakan  ditayangkan setiap hari dengan menampilkan beragam modus dari setiap kronologis yang diceritakan   dan menayangkannya dengan nuansa yang mudah dipahami masyarakat, serta acara tersebut dapat digunakan sebagai acara yang memberikan pembelajaran kepada pemirsa tentang tingkat kesadaran masyarakat terhadap kejahatan  
Kegiatan Humas Indonesia Bergerak Di Kantor Pos Depok II Dalam Meningkatkan Citra Instansi Pada Publik Eksternal susilowati susilowati
Jurnal Komunikasi Vol 8, No 2 (2017): Vol. 8 No. 2, September 2017
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jkom.v8i2.2686

Abstract

A company at the time of its inception until its development can not be separated from the interaction process built with various parties. Relationships built within the enterprise can be encompassed in all walks of life and not only concerning the internal interests of owners and employees, but further the presence of companies intended to meet the needs of the wider community outside the enterprise. One of the tasks and functions of Public Relations in a company or agency is to improve the positive image. PT Pos Indonesia (Persero) has done various forms of postal services to the public, but often people do not give optimal assessment and still many complaints against the performance of PT Pos Indonesia (Persero), so one way to fix it is to create a program of PR activities and one of them is Indonesia Bergerak activity. The purpose of this research is to know the activities of Humas Indonesia Bergerak at PT Pos Depok II branch in improving the image of the institution in its external public. The author uses descriptive-qualitative research method, which is done by observation and in-depth interviews directly, and the data collected and then analyzed descriptively in the form of research reports. The conclusion of the results of this study is the "Pos Indonesia Bergerak 2017" program activities which is one of the right steps to create a positive image so that the image of the institution can be better in the eyes of society. Key Word: Public Relations Activities, Corporate Image, Public External
Pemanfaatan Aplikasi Tiktok Sebagai Personal Branding Di Instagram (Studi Deskriptif Kualitatif Pada Akun @bowo_allpennliebe) Susilowati Susilowati
Jurnal Komunikasi Vol 9, No 2 (2018): September 2018
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (732.583 KB) | DOI: 10.31294/jkom.v9i2.4319

Abstract

One of Instagram's presence is that it has other functions, besides being able to build a brand, Instagram can also build personal branding of its owners. Similarly, Bowo Alpenliebe uses Instagram to form his personal branding by making videos using the Tik Tok application. The purpose of the research is to find out the use of Tik Tok as a personal branding on Instagram. Research uses qualitative methods with a descriptive approach. The results of Bowo Allpenliebe's research have formed 8 personal branding concepts, namely; Specialize in uploading videos on their Instagram accounts (Ability, Lifestyle, Mission, Product and Profession). Personality, Bowo is a creative boy. Difference, the account contains videos of his creation using the Tik Tok application. Seen, in uploading the Tik Tok video, always try with a variety of songs and movements, and do it continuously and always filled with positive and negative comments. Unity, Bowo has many fans and haters. Firmness, Bowo has followed the times to form his personal branding by creating and uploading Tik Tok videos through his Instagram account. Good name, Bowo has tried to establish his good name through his Instagram account. Bowo Allpenliebe has also formed a personal branding using 4 features of 9 features in Instagram, namely; Unique and Interesting Cover Image Options, By (using) Audio, using Narration For Video Branding and also using the appropriate Hashtag, due to the creation of Video using the features provided in the Tik Tok application.  
Co-Authors Devy Putri Kussanti