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Journal : SPEKTRUM INDUSTRI

APLIKASI MODEL SISTEM DINAMIS UNTUK MENGANALISIS PENJUALAN SEMEN X DI KOTA X Endar Ernanda; Misra Hartati
Spektrum Industri Vol. 17 No. 2: Oktober 2019
Publisher : Universitas Ahmad Dahlan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/si.v17i2.12831

Abstract

Cement is an important main ingredient to construct a building. The large demand for cement in Indonesia made cement companies competed each other to attract consumers. PT Semen X is one of the well-known cementproducers in X City. This company sells some variant of cement, one of them is cement X. Nevertheless, sales of cement X is stilll under the forecast set by the company. This study aims to understand the factors that influence cement sales and take a policy to increase sales of cement X in the X City area. Calculations are carried out using a dynamic system method. The simulation was designed for 12 months in 2019. Based on the results of the dynamic system design, it was found that the sales and income of PT. Semen X increases every month. Furthermore, two scenarios are designed to increase sales and revenue of PT. Semen X. According to the simulation results, the first scenario was chosen, namely the addition of online promotion variables affected the value of the promotion of cement products X. This will give a significant influence on the sales and incomeof PT. Sement X.
PENGUKURAN KINERJA RANTAI PASOK UKM KALAMAI UNI WAR MENGGUNAKAN METODE SCOR DAN FUZZY AHP Misnadesi Misnadesi; Misra Hartati
Spektrum Industri Vol. 17 No. 2: Oktober 2019
Publisher : Universitas Ahmad Dahlan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/si.v17i2.12859

Abstract

UKM Kalamai Uni War is a SME produced food products kalamai. Problem faced in this SME is the delay of raw materials from supplier Therefore, this SME couldn’t fulfill demand from consumers. This SME also experienced delays for shipping products to consumers. Another problem is products returned from consumers because the products have expired. UKM Kalamai will suffer losses if this occurs continuously. This study aims to find out the indicators affected toward supply chain performance.of UKM Kalamai Uni War. SCOR and Fuzzy AHP are used to solve this problems. Based on the result, the performance achieved by Kalamai Uni War is 68, 68. This belongs to average or middle performance category. UKM Kalamai Uni War needs an improvement for better supply chain performance. The result of this study were obtained 22 key performance indicators (KPI) indicators and 14 proposed strategiesbased on mapping strategy.