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Analisis Determinan Brand dan Celebrity Endorser Pada Keputusan Pembelian Konsumen di Outlet Rabbani Kota Jambi Fathuddin Abdi
Indonesian Journal of Islamic Economics and Business Vol. 3 No. 2 (2018): Indonesian Journal of Islamic Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Islam UIN STS Jambi

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Abstract

The purpose of this study was to determine how much influence Celebrity Endorser and Brand Image have on purchasing decisions for rabbani products at Rabbani Outlet in Jambi City. This type of research is quantitative research. Data collection is done by means of a questionnaire (questionnaire) documentation and interviews. The sample taken in this study amounted to 100 people. The data analysis technique used is the validity test, reliability test, multiple linear regression, T test, F test and analysis of the coefficient of determination with the least squares equation and hypothesis testing using the F test, T test. The study was conducted with multiple linear regression equations for the influence of Celebrity Endorser. and Brand Image on the decision to buy rabbani products at Rabbani Outlet in Jambi City is Y = 0.221 X1 + 0.407X2 + e. Celebrity Endorse has a significant effect on consumer purchasing decisions because the value of tcount> ttable or 2.205> 1.984 and the resulting significant value is 0.030 more than 0.05. Brand Image has a significant effect on consumer purchasing decisions because the value of tcount> ttable or 4.055> 1.984 and the resulting significant value 0.000 is less than 0.05. The value of the coefficient of determination is 0.313 or equal to 31.3%. This means that the ability of the dependent variable (consumer purchasing decisions) can be explained by 31.3% by the independent variable (Celebrity Endorser and Brand Image) and the remaining 68.7% is influenced by other factors.
Pengaruh Rasio Profitabilitas terhadap Kontribusi Dana Zakat Bank Umum Syariah di Indonesia Fathuddin Abdi
Indonesian Journal of Islamic Economics and Business Vol. 4 No. 1 (2019): Indonesian Journal of Islamic Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Islam UIN STS Jambi

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Abstract

This study aims to determine the effect of profitability ratios on company zakat expenditure in Islamic banking in Indonesia. This study uses a quantitative approach with multiple linear regression data analysis techniques and classical assumption tests. The sample of this study consisted of 9 Islamic commercial banks using secondary data on the financial statements of each bank from 2012- 2016. The results showed that simultaneously, return on assets and return on equity have a significant effect on zakat expenditure in Islamic Commercial Banks in Indonesia. However, partially, return on assets has a negative and significant effect on zakat expenditure at Islamic Commercial Banks in Indonesia, while Return on equity has a positive and significant effect on zakat expenditure at Islamic Commercial Banks in Indonesia.
Kontribusi Balai Latihan Kerja (BLK) dalam Meningkatkan Keterampilan Kerja, Motivasi Kerja dan Minat Berwirausaha pada Generasi Muda Fathuddin Abdi
Indonesian Journal of Islamic Economics and Business Vol. 4 No. 2 (2019): Indonesian Journal of Islamic Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Islam UIN STS Jambi

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Abstract

This study aims to determine the contribution of the Jambi Province Job Training Center called (BLK) and its role in Empowering Work Skills, Increasing Work Motivation and Entrepreneurial Interest in the Young Generation. The data were collected by observation, interviews and documentation. This study uses the descriptive qualitative approach with the sampling method using snowball sampling. The data analysed by interactive analysis technique, namely by reducing data, presenting data, and imparting conclusions. The results of this study all participants which is taking part in training at the Work Training Center of Jambi Province, especially in this study, namely the Apparel Garment Program Assistant major Clothing makers and the Automotive program, majoring in Motorbike Junior Mechanics, certainly have a very important role for participants in finding job vacancies, and even gain skills training with the belief that they can open their own business by provision of skills possessed.
Efektifitas Aplikasi PSDS (Pegadaian Syariah Digital Service) Dalam Meningkatkan Jumlah Nasabah Feni Hariyati; Fathuddin Abdi; Mellya Embun Baining
Indonesian Journal of Islamic Economics and Business Vol. 5 No. 1 (2020): Indonesian Journal of Islamic Economics and Business
Publisher : Fakultas Ekonomi dan Bisnis Islam UIN STS Jambi

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This paper aims to reveal the effectiveness of online services carried out by Jelutung Syariah Pegadaian through the Mobile application of Pegadaian Syariah Digital Services (PSDS) in increasing the number of customers. This descriptive qualitative data collection method through observation, interviews, and documentation. Based on the research results, the effectiveness of PSDS services is reviewed through 7 dimensions, namely efficiency, reliability, fulfillment, privacy, responsiveness, compensation, and contact. Of the seven dimensions, there are 3 dimensions that have not been maximally achieved, namely efficiency, reliability, and responsiveness. Meanwhile, to achieve this effectiveness, it is reviewed from the implementation of its management function which consists of planning, organizing, actuating, controlling. Which has been going well under the direct leadership of the head of the Jelutung Sharia Pegadaian branch. Then regarding the increase in the number of customers that occurred, it was not that many but had met expectations, namely targeting customers at a young age or millennials.
PENGARUH MODAL DAN PENINGKATAN PENJUALAN TERHADAP LABA USAHA STUDI KASUS PADA KEYO COFFEE DI PAL V KECAMATAN KOTA BARU Nur Tajdidah; Fathuddin Abdi; Muhammad Ismail
Jurnal Riset Manajemen dan Akuntansi Vol. 3 No. 3 (2023): Desember: Jurnal Riset Manajemen dan Akuntansi
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jurima.v3i3.2503

Abstract

This study aims to determine the effect of Capital and Sales Increase on Operating Profit either simultaneously or partially. The sample in this study is Keyo Coffee. Hypothesis testing using multiple linear regression analysis with the help of the SPSS program. The results showed that the variables of Capital and Sales Increase had a positive and significant effect on Operating Profit. Partially, capital has no effect on operating profit. While partially, the Sales Increase variable has a positive and significant effect on Operating Profit. The influence given by the independent variable on the dependent variable Is 91,5%.
The Adat Litigation and Adultery Sanctions In Batanghari-Jambi Province Fathuddin Abdi
Jurnal Hukum Islam Vol 18 No 2 (2020)
Publisher : Universitas Islam Negeri K.H. Abdurrahman Wahid Pekalongan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.28918/jhi.v18i2.2766

Abstract

This paper analyzes about the process and sanctions for adultery in the Customary institutions of Batanghari according to Islamic law. The method used sociology of law with a qualitative approach. The technique of collecting information uses observation, interviews and literary studies. The analysis technique uses an interactive model. The results showed, the resolution process and sanctions adultery in the Customary Institution of Batanghari, are:1) adultery pairs will be called by customary stakeholders (niniek mamak) and collected by tuo-tuo tenganai;2) if both have confessed, the niniek mamak, syara’ officials and the village head will determine the sanctions in the form of fines/debts and the time of 236 │ Covid-19 Pandemic as the Reasoning of Force Majeure Towards Financing ... (Riska Wijayanti) Vol 18 No 2, Desember 2020 ISSN 1829-7382 (Print) 2502-7719 (Online) payment; 3) payment times: 1x7, 2x7, 3x7 (3 weeks). If, the perpetrator has not paid, then he will be expelled from the village, because it is considered that he does not respect customary law. The sanctions for the perpetrator of adultery in that customary law is not the same as the Islamic criminal law, namely the stoning penalty for adultery. However, substantively its does not contradict Islamic law because the Al-Quran and Sunnah do not show the prohibition of imposing sanctions that are less than the ones stipulated by sharia, even Islamic law calls for the perpetrator to be forgiven or to be given a punishment that does not exceed the perpetrator's actions.