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All Journal Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia DIALEKTIKA
Siswantini Siswantini
Universitas Bina Nusantara
Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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INTERPRETASI MAHASISWA TERHADAP PROGRAM KAMPUS DALAM MENCETAK WIRAUSAHA MUDA Siswantini Siswantini; Gayes Mahestu; Fanny Ratnasari
Dialektika Vol 7 No 1 (2020): Maret
Publisher : Prodi Ilmu Komunikasi FISIP Universitas Langlangbuana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32816/dialektika.v7i1.1422

Abstract

Penelitian ini bertujuan untuk mendeskripsikan interpretasi mahasiswa terhadap program kampus mencetak wirausaha muda program Binus University Alam Sutera yang digali melalui persepsi dan makna. Penelitian ini menggunakan metode studi kasus dengan pendekatan kualitatif deskriptif. Analisis dilakukan dengan cara mereduksi, menyajikan dan menyimpulkan data hasil Focus Group Discussion (FGD) bersama tiga kelompok mahasiswa yaitu kelompok mahasiswa track entrepreneurship, mahasiswa yang memilih track entrepreneurship, dan mahasiswa yang tidak memilih track entrepreneurship di Binus University. Hasil penelitian mengacu pada faktor pembentuk persepsi yaitu keinginan, pengalaman masa lalu, dan pengalaman lingkungan sekitar. Hasil penelitian menunjukan terdapat perbedaan interpretasi mahasiswa terhadap track entrepreneurship sesuai dengan faktor pembentuknya.
Understanding the Gender Role in E-waste Management: A Textual Analysis Using Hashtag on Instagram Siswantini Siswantini; Lila Nathania
Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia Vol. 10 No. 2 (2025): December 2025 - Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia
Publisher : Ikatan Sarjana Komunikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25008/jkiski.v10i2.1171

Abstract

Taking gender issues into consideration when implementing a program or project is often seen as a burden. Understanding gender roles can help decision-makers and policymakers develop better regulations and increase the value of the project or program. However, understanding the role of gender in the e-waste issue could be challenging. This research explores e-waste management through a gender perspective on social media using the hashtag (#) because it is often used as an identification tool in creating various micro-communities. This study focuses on understanding how females and males behave differently when communicating about e-waste on social media. The research questions are: (1) what is the profile and characteristics of #ewaste enthusiasts on Instagram, (2) what user-driven activities are associated with #ewaste being promoted on Instagram, and (3) what the predominant shared values and beliefs within are #ewaste. Using a generated list of results when the search query “e-waste” was used, this study found 125 accounts on Instagram that participated in communicating e-waste handling. Data analysis is used to perform a textual analysis of profile biographies and thematic analysis of both visual and textual data to understand gender behaviour in e-waste. The result showed that female participation is easier to understand than male posts through their intention to share information and knowledge using a small story. The male frequently uses a short caption needs further interpretation to understand their post's meaning. Using hashtags helps researchers profile the characteristics of participants in e-waste handling campaigns and how they create a community in social media. This study implies the genderlect theory in the digital era. The difference between the use of language in creating meaning for e-waste handling between men and women. The study concludes that there is a difference in using language as a symbol of communication between men and women in expressing their interest in e-waste management.
Co-Authors Fanny Ratnasari Lila Nathania Mahestu, Gayes