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All Journal SEGMEN Jurnal Manajemen dan Bisnis
Sales Seftavia
universitas pgri palembang
Economics, Econometrics & Finance

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PENGARUH PERSEPSI HARGA DAN DAYA TARIK WISATA PADA KEPUASAN PENGUJUNG DANAU SHUJI DESA LEMBAK DI MASA PANDEMI COVID 19 Sales Seftavia; Rismansyah Rismansyah; Erdiansyah Erdiansyah
SEGMEN Jurnal Manajemen dan Bisnis Vol 17, No 3 (2021): SEGMEN Jurnal Manajemen dan Bisnis
Publisher : FE Program Studi Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37729/sjmb.v17i3.7466

Abstract

ABSTRAKThis study was to determine the effect of price perception and tourist attraction on consumer satisfaction of Lake Shuji in Lembak Village Covid 19 pandemic. The method used in this study is a quantitative method with a sample of 109 visitors. The data analysis technique used in this research is simple linear regression analysis, multiple linear regression analysis, correlation coefficient analysis, coefficient of determination analysis, t test, f test using the software program spss 22 for windows.
Co-Authors Erdiansyah Erdiansyah Rismansyah